 I'm pulling data and understanding who you're working with, who's worked with you in the past. I'm wondering if some of this information can be generated and back into that data process. You know, I mean, briefly, because I know we're running out of time, how you use your database, the first thing that I would do is determine what a major gift current donor looks like by looking in your database. Who are they? What do they look like? What causes are they giving to? What's their linkage to your organization? What are their interests? What are their motivations? Once you understand your current donors, then go out into the world and find other people who have those similar traits. Love it.