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Published on Nov 9, 2017
With what3words, Chris Sheldrick and his team have divided the entire planet into three-meter squares and assigned each a unique, three-word identifier, like famous.splice.writers or blocks.evenly.breed, giving a precise address to the billions of people worldwide who don't have one. In this quick talk about a big idea, Sheldrick explains the economic and political implications of giving every location on earth an accurate address -- from building infrastructure to sending aid to disaster zones to delivering hot pizza.
The TED Talks channel features the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and more.