 What's up everybody Ricky Carruth here welcome back to my channel so first off I have to give a big shout out to my Crimson Tide University of Alabama football college national championships it's their 18th national championship not another team has even come close and Nick Sabin Nick Sabin this is his 7th national championship as a coach most of all time passing another Alabama grade Bear Bryant but they asked Nick after the game they said can you even process the fact that you just won your 7th national championship and it's the most ever in the history of the game and he said no I can't process it I'm too busy thinking forward I'm thinking about what we have to do moving forward to even process what he's doing he said I'm just happy that we won the game I love my team he later on said that this was one of the greatest teams in history of his dynasty he said no other team has ever played strictly SEC teams through the whole season with 13 and 0 blew everybody out okay broke so many records and won the national championship so big shout out to the Crimson Tide Congrats guys way to go I'm also going to be doing live calls today with an agent up in Pennsylvania so I'm going to put a link below go there click the bells and get notified and watch those calls in action now moving over to the real estate market guys listen we're in 2021 and one thing I want you to realize is how strong and resilient of a market that we're in right now you guys please don't worry about markets crashing things going wrong things going bad you need to fully commit to the real estate market in your career right now give it everything squeeze it for every last drop that you can because now is the time to make your mark on your local market you have to become a figure a public figure in the market everyone needs to know who you are what you do and that you're here to help and I promise you that if you're not doing it there's another agent out there that's doing it and they're crushing it so don't let this opportunity slip by 2021 I've said it on my social medias is the year of the grind there's no excuses this year right we don't have all the excuses we had last year we need to step up we need to stand up and we need to get out there and put the work in to do what we need to do to crush it don't you want to crush it don't you want to crush it for your family don't you want to crush it for yourself get out there and give it everything you got I'll tell you this there's over a trillion dollars sitting in money market accounts right now a trillion dollars sitting in money market accounts waiting for the market to drop waiting for foreclosures to hit waiting for stocks to come down there's just waiting and it's it's cushion we have so much cushion in the market right now if something were to happen there's so much cash there to help stabilize the market if something happens it's going to be such an opportunity either way it goes this year I believe that we're in a market that's going to continue to be strong because there is so much cushion there's still so much demand and so little inventory and if that even switches around just a little bit if inventory goes up demand comes down even in prices flatten out or even come down a little bit it's going to open up so much right it's going to open up so much and it's going to be a lot easier as easy as it is right now right a lot of you are having some of your best years that you've ever had last year I know a lot of agents best year they ever had I think there's an underlying huge population of real estate agents who aren't speaking up who had the worst year they ever had because they made 2020 an excuse and they're just not telling anybody right you need to take advantage of 2021 it's like my shirt says business is unlimited forever look when I started coaching for free I started coaching everyone for free including every agent in my local market I put every single email in my coaching program and literally sent them emails along with everyone else every day giving them my exact playbook and people were getting mad at me people in my office were getting mad at me even relatives were saying that this is not a smart move Ricky do not share your secrets with everyone especially your competition but I so understood this I was so deep in this game that I realized it didn't matter if I gave my playbook to my competition business is unlimited right unlimited forever for every single person the only thing that separates success is how much work you want to put in how patient are you gonna be how bad do you really want it and speaking of how bad you really want it Zillow okay Zillow switching over to their own brokerage okay now I've let this slide I've been standing on the sidelines I didn't come right out and say but I've been watching it from afar just trying to see how they orchestrate everything and how everything's gonna fall into place and what I'm realizing is that not only are they becoming their own brokerage they're gonna have their own agents and they're gonna do their own thing but they're also going to stop syndicating our listings as a whole on their website our listings aren't going to be on Zillow anymore okay so the general public's not going to be able to see every single listing on Zillow anymore only Zillow listed properties I believe that this is gonna hurt Zillow really badly okay short and long term it's gonna they're gonna lose traction they're gonna lose traffic to their website they're gonna lose eyeballs because if once the general public realizes that they can't go there and see everything they're gonna go to a local real estate agents website an IDX website that has every single listing on there and that's where they're gonna go to look for properties why would they go to a website that only has a select few properties of the market right why wouldn't they go to a website that has every listing of the market so that's what I find very interesting I you know I it hasn't happened here yet it's happening in some markets so I'm still staying on sidelines waiting to see how this whole thing plays out but it's very ironic how Zillow came into the game they're all about agents they we build their platform off of our MLS and our listings and our revenue paying them for leads and then they turn around and say okay now we're gonna take all your listings off our website only put our listings on our website and build our brokerage and hey maybe that will finally be the business model that works for Zillow because nothing has worked out so far nothing has worked out the the lead generation for real estate agents business it was a loss the I buyer business they were buying houses and selling them at a loss they keep squirming around trying to find some way to make money and they keep raising money they keep raising money but yet are not profitable so maybe this will be the one that they finally see a profit from that is yet to be seen and it's gonna be real interesting to stand on the sidelines and watch this happen here's what I'll say about Zillow not a threat at all to us okay when I say us I'm talking about real estate agents the real estate agent community right and I believe that it's gonna actually create a huge opportunity for us I mean this could be the beginning of the end for Zillow we'll just have to see which way this goes I'm gonna keep a close eye on it let me know what you think in the comments about this and what you're seeing in your local market and what your clients and customers are saying another interesting topic that I saw yesterday was the fact that Compass has put in their application with the SEC to go public right they're going to go public they're trying to move in that direction last year they took a lot of money and it value their company at 6.4 billion so we don't know what the price is gonna be we don't know how many shares they're gonna sell we don't know anything right now but it's gonna be really interesting to see when it comes out how much it's going for what the valuation is going to be and where they go from here one thing that I think is interesting about Compass right now okay is that there's still a lawsuit going on between RealG and Compass RealG they fought a lawsuit against Compass over unfair business practices and illegal schemes to gain market share at all costs Compass has publicly stated its goal to gain 20 percent market share in the top 20 markets by 2020 RealG alleges to reach its desired ends Compass steals from tortoise Lee interferes with its competitor specifically RealG points that Compass's compensation packages to competitors employees and agents are so inflated that Compass is sure to operate at a loss they also alleged that once Compass achieves dominance in the market share it will raise commission splits and fees in favor of the company as well as restrain trade by collusive actions in fact just before filing this lawsuit Compass co-founder and CEO personally solicited RealG to enter into an illegal price fixing agreement where the two companies would agree to limit agent compensation and compete on brand not on price this is what RealG is saying that that Compass approached them with and of course RealG declined that's some that's some pretty harsh allegations there I mean my goodness so those are fighting words they're shots fired hey I know a lot of Compass agents and I love all of them I haven't met a Compass agent that I didn't like right so I think the culture there has to be good because all the agents seem to be really good people that I get along with so I don't know what's going on over there if this is anything to be concerned about but it's something to definitely keep an eye on let me know what you guys think about all this stuff today I would love to hear your thoughts and if there's anything in the world that I could do for you I still answer all my messages on Instagram and I read all the comments under my YouTube videos we'll see you guys on the next video let's go