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Published on Dec 1, 2011
In this episode I go through 5 different internet marketing tools that you can use to start conducting your competitor analysis
WEBSITE MARKETING TOOL #1: Google Keyword Research Tool * URL: https://adwords.google.com/select/Key... Use this keyword research tool to find out which keyword phrases your competitors are trying to rank for. It will also show you how many times those phrases get searched, how competitive it is and average cost per click if you decided to bid (PPC) for those keywords.
INTERNET MARKETING TOOL #2: RankChecker * URL: http://tools.seobook.com/rank-checker Use this rank checker tool to find out where in Google, Yahoo and Bing your competitors are ranking for the keyword phrases you have researched in step #1.
COMPETITOR ANALYSIS TOOL #3: Compete * URL: http://www.compete.com Use this web research tool to find out how much estimated web traffic is going to your competitors website.
WEBSITE MARKETING TOOL #4: SpyFu and KeywordSpy * URL: http://www.spyfu.com * URL: http://www.keywordspy.com Use these ppc research tools to find out if your competitor are doing any paid search marketing (adwords). This PPC tool will also show you how much they are paying per click, which phrases they are bidding for, variations of their ad copy and much more!
INTERNET MARKETING TOOL #5: Market Samurai *URL: http://www.marketsamurai.com Use this SEO research tool to find out how your website compares to the top 10 results in Google for your main keyword phrase. It will show you your competitors page rank, number of pages, incoming links, anchor text links, domain age and much more data that is all valuable when doing your SEO research.