 Research matches trials today. Clinical trial search engine experienced a significant increase in user engagement following a nationwide digital awareness campaign. The campaign reached over 142,000 people through digital channels such as Facebook and Banners and resulted in a cost per click of a bin ish a 69-point 50. Additionally, users conducted 29,697 searches and viewed individual trial records 173,512 times. This demonstrates the effectiveness of digital media messaging in raising awareness about clinical trials and encourages individuals to participate in research studies. This article was authored by Rebecca N. Jerome, Lea Dunkel, Nan Kennedy and others.