 Hey, welcome back everybody. Jeff Frick here with theCUBE. We're at AWS re-invent, 32,000 people come together at the Sands Convention Center and a whole bunch of other locations talking about cloud. So I think this cloud thing is actually going to happen. I'm joined by my special guest, Idemar and Corian. He's the CMO of Attunity. First off, welcome. Thank you very much, Jeff. Great to be here. Absolutely. Last time we saw each other was in Manhattan at Big Data NYC. And the Big Data, well, Big Data and Cloud. You can ask for anything more interesting in our industry today. So the biggest data, Big Data prop I've ever seen on the keynote yesterday, a semi full of Big Data. Is the snow, snow plow, what do you think? The snowmobile, yeah, that was amazing. I think it just shows about how much data people want to get into the cloud. And we've been coming here for five years actually, since the inaugural event. And I mean, it's just amazing to see how this show has grown. Yeah, they said 4,000 people the first year, right? Yeah, 4,000. This is about doubles itself every year. It's just amazing. And I think, when you look at it a few years back, people are asking, I mean, is really everybody going to move to the cloud? Is this going to be real? I think we're so much beyond that. As Andy mentioned in his keynote, everybody's moving to the cloud. They're running to the cloud. They're moving truckloads to the cloud. To your point about this, the semi and the snowmobile. And it's just amazing to see the amount of innovation and the new services and new options customers have for doing things in the cloud. So we're very exciting times. And you guys, do you have your product with Amazon? But you also have it without. What do you think is kind of the tipping point this year that really feels like a significant change from prior years as to kind of enterprise adoption of AWS specifically in cloud more generally? Absolutely. And we've been working with enterprise customers for the longest time and also with Amazon. So you can take a step back, we're data integration, a big data management software company. So we help customers to get a data they need to where they need it so they can migrate it so they can analyze it. And if you go back a few years, people are still a little skittish or trying to understand can I do data worsening in the cloud? So we were one of the first partners to work with Amazon Redshift when it first came out. And since then we've seen that the amazing adoption from smaller customers that have never done data worsening before, to lines of business and departmental departments in large businesses that want to do data worsening all the way to the large enterprises. So it's been amazing to see the growth in adoption. So it's interesting because it's really a kind of a democratization of the access to the data. But really it's not about the data, it's what you can do with the data and about the analytics and now we're seeing this kind of next wave which is the democratization of the analytics put in the hands of people far more than just the data scientists and having data far more than just a single repository. And that's what seems to really be opening up the innovation. I think you didn't hit nail on the head and I think what Amazon has done, especially you look at it in the keynote from yesterday, so many more services that enable access to the data, enable to do things with the data, different type of workloads and all intend to provide a more agile way for people to use the data. And that's what we are by the way trying to focus on when we work with our customers. So initially when we started working with Amazon we brought data to S3. That's where you get good data too. But since then it became S3 and then it became RDS, the database. Then it became Redshift with the data warehouse. Then it became Hadoop with EMR. And then keep expending those platforms. And then yesterday they announced additional platforms like Athena is going to enable even more democratization of data access directly on S3. So we love it because again, we want to give customers the options and one of our best experiences has been work with customers and seeing our customers want to try and have access to the data in different ways, use the data in more ways and we're just trying to keep up and keep ahead where we can and help them use data where they want to use it. It begs a question. So the question of how is Amazon as a partner? At AWS specifically. But there's kind of two sides to the coin. How do they come from a business partner point of view? But also from a technical point of view, how do you keep up with all the different services and stuff that they roll out at this ridiculous pace? So that's a great question. And Amazon has been a great partner for us. So we've been working with Amazon for Amazon Web Services for well more than five years now. When we started it was all around S3 and then again it expanded because different services. And first of all, they're a great partner to work with because they help us to be successful with their customers. They provide a lot of support for partners to be able to bring products to market. So we end up integrating a product into the marketplace to make it easier for customers to consume and use the solutions. We collaborate on optimizing and architecting the solution so customers can get best of great solutions. And in terms of keeping up, we love the challenge. So for us, we're a smaller company, we love moving fast, we love to innovate. So it's great. And we actually enjoy the innovative, reinventive process of bring ideas to Amazon, hearing ideas from Amazon from the customers and coming up with solutions as quickly as we can to accommodate really the changes in demand that we see from customers. It's really a core part of their secret sauce is the fact that they enable innovation internally and externally and know how to actually put that into a process so it can become real. I think that is the strategic advantage that people don't talk about enough as to how they keep coming up with all this new stuff. Even as they grow to this huge, 13 billion dollar enterprise IT company. I agree. It's really amazing to see how quickly they come up. And I actually find that the keynote that reinvent is one of the most interesting ones in the IT industry. Can I go to many shows? And this one I think is one of the most interesting ones because the amount of new services, the amount of innovations is staggering, is great. It is technical. I mean, Andy likes to get technical. Werder likes to get technical, so they're getting into the weeds. You know, I think that the theme at the keynote this year really summarized things nicely, which was around the superhero powers, which again, Amazon services are giving developers or giving companies the capabilities. The foundation for reinventing their business process, for doing things in a more agile way. What we're trying to do is come up with solutions to do the same thing. To enable customers to be more agile, to iterate quickly, to use less IT resources to get the business solution done. So we're very excited about keeping up, bring up new things to market. All right, so you guys are here in force. Any new announcements? I'm sure you got some surprises that you saved up for the show. But of course. So yeah, we're actually very, very excited to announce a new product for Redshift. So we have worked for the past few years with many Redshift customers, big customers, small customers, and all of them want to get enjoyed the agility that Redshift gives them, the cost efficiencies, they want to benefit from the elasticity of the cloud, but it's really around the agility. So for the past few years, we've helped customers with the Trinity Replicate and Cloud Beam to get data into Redshift very efficiently, as well as in real time. So they could create processes that continuously get data, fresh data into Redshift. And what the customers told us is this is great, I got a data in Redshift. But the next step for me is to create a data warehouse itself. And that process has always been very cumbersome, very development centric, not agile, takes a long time. So they ask, can you innovate? Can you do something there? And I'm very happy to announce that you have a new product called Attunity Compose. That's a product we brought to market earlier in the year, and now we've brought it to the Redshift customer base. So we're happy to announce Attunity Compose for Amazon Redshift. All right. And what it does, it's a data warehouse automation software. So it's not just ETL automation, it takes the end-to-end process of creating a data warehouse and makes it much more agile and easy than ever before. And it's in the AWS Marketplace ready to go? Yes, it is. So it's available as of yesterday in the AWS Marketplace. You can go, click it, get it, and get free trials and get going. And we look forward to working and engaging with customers as they try it out. Not only get the data to Redshift, but also very quickly create the data warehouse as they want dramatically, significantly faster than they could ever do before. All right. Edomar, thank you for the catch-up. It's always good to touch base. I don't know, we'll probably see you at Big Data SV maybe in March. I think it's March coming up. So great to see you and congratulations on the new product. Thank you very much. Glad to be here. Thanks, Jeff. Absolutely, all right. Edomar, Jeff, you're watching theCUBE. Thanks for watching.