 Iyo inakwa jivi pimpensim taza maju, ispim baz, kumitendaya, kujamis, kuzutem na nijo kama silva kidewo. Nik kundani afan and fitness. Semiflana juli kataka ma big afrik studios number one studio in afrik. Nimeza kupatanana na mikwul. Kiskejina mikrulu na waza mibini, nimsani ambaima tokepala amerikani. Ame pigya vituza kima ju. Yes, kaziakini kubu ina woma international. Ame fanya na wasani wa kubu. Nemi any artist in afrika. Ame pite kone darasa ya mikrulu. Akundani big afrik studios inakwa jindugi angumisikaji wangut mipatanana na yu kumara ya kwanza. Vipi hali. Fresh, fresh. Naka umitulie, if yaman nilanchu misha kula. Lanchu mishi banini, kufreshi lakini. Session Vipi wasani wa pia, wasani wa kitambu wakuni ya game bad umziki nesonga. Industry may change kido go. Nini may change? Kuna wasani wa kizazi kipi apia wa kosa easy. Nakuna wasani wa kitambu wana jari buku catch up na industry pia na kua tricki kido go. Pa tu piya kuna yuna wami maintain kama kina nyeshinsuki ya kina bam dogo. Wana jari buku catch up inakwa tricki. Kina nani hawa wana jari buku catch up? Wasani wa wasani wa lakitambu. Ako tamu niki nanani? Those type of mention. Niazuni utopati ya credit of course kizote. Hazi. Take kwa seya. Ya awani klientu wangu. Keshota kujaka hazi. Producer make role umeko kone game na tumahi more than 10 years. Umewona transitional equipments, transitional artists, transitional music level. Na mahalitu me fika industry Kenya haji fika ili level ambao South Africa wami fika ama level ya America, US, UK. Ni wapit na kusia. Do you still trust the process? Ya, I do trust the process but na jua industry ni kubwa. For the past like 2, 2 months nili nili kushugulia kula na music business. So, aputu nili understand pene situ na chemisha. An artist inafa akwa metua like 5 songs akwa taia. Akwa taia na manisha by match, artist inafa akwa metua like 5 songs. But elistas wetu, artist elistas. Elguna fika match lakini ata akuna moja maya mifukishizo 5 songs. So na find it tricky. So manisha paia inafa wakun like 20 songs. Somona nit tricky. So atu isi compete. Atu kukul kuleviya compete. Alafu another thing ni story na kualiti na quantity at the same time. Tukuna kualiti sa isi kaki tambo. Lakini sisa quantity niyo, tu na lakini. So na find kama e sound, trap room ba. Ni sound fiti sana. Ni sound solo mefanya. Okolo max anifanya. Okolo max anifanya. But asona find ata di di akeyanza kumikishizo njimbo. Aizipita wana ata kwa mezima liza. Ni nilawa. So na find kama telebro na fanya niyo sound. Bambu na fanya niyo sound kama kumi. Ni nilawa. So na find iso songs na flood market. Ni nilawa. Ni fundo Nigerians wana fanya. Sound iaokia moku pigu ata pigi yadas ku tatu. Aru di njimbo. But si Kenya twizi. Nwa na fanya sound tofa utu. Fanya sound tofa uti. Bilebilebilebilebilebile music me li me jufunze ni ni? Kone. Music business. Music business. Ni o tu and then pure professionalism. Nona. Kitu ni mpini inat fail una pata. Artist ako talented. Ako na vocal. But most artists ni o kuna. Bari kuna kuna sotinzuri. See good songwriters. Ya. See good songwriters. Siya ukuti kama full package. Ya. Inakwa nga tricky sana. Ni had sana upate artist ni full package. Had sana. Uta pata waliwa sana ni o nwa na imbeile ku mbe ukueli. Uwandi shiwa kuhinje. Uwandi shiwa kuhinje. Uwandi shiwa kuhinje. Majority Kenya. Majority Kenya writing. In a first standardizio area. So na find Professionally, if you can't write a song Bring someone on board. Pay that person. So most of them want a short cut. Short cut. Short cut. Short cut. Short cut. Maena kuna teamia kwenye naka maneg. Kuna songwriter. Kuna good producer. Kuna video director. Na hitimi wato alipe. Wasiko wato ona liya. Nyanda shide hitu Kenya sa sana. Okipata wato nyanuakichi niya Wawa brand kubo kubo artistu eto Ona liya macho zi kosa bu. Ha alipu. Nde nyanda kuhu industry sana. Industry na ri demia. Kunakati flani ma producers tul kuna wachachi kwenye industry. Ni kiva teraja Klemoni, one of the veterans producers. Ted Josaya. Elifia ke kumi, ishirini, salasini, anatoka, aki ndana make millions of money with that project. But we produce otabaki, same. I think the story is a copyright, maybe, or make some changes. It try kufever producers, content creators, ya. Ya ato kupiya, what try kuh consider producer, producers kwa in terms of percentage. So, badao si na patangapasintitikidogo, menelewa, ya. But inputiya producer ni kubu asana, kwenya miziki, ya ni kubu. Kusunasini piya omesa kutu roka na miziki zama producer, sudi kama ushawe experience kutu kama yo. Ya, mi wasani ingo jani lipa. Kwenya ingi, amitroka na kazi. Mikuwa inka ini niaji, inda fanya kazi, ni miku bariki, yuki patut, an lete ya. A, pana. Kwenya ingi na muna agri, ya se ma, tfanya kazi, tuxiya malizanda kuli pa. And then, badia kupukia kazi, relationship ina change. Menpata. A, kuna wengine na ho, wana jio, mi ni kitengizamziki, ata yo demo wana ifa niya mastering. So, ata kama atisanda kwi chiza kwa piya kubu oku injai sound, miziki nzuri, ya kuli tenzuri. So, na fei na tisagi pata yo na ni demo, andana hi kenda na hi. Anda shoot video na release. Alafu, wana fei ni kitu ya kitoto sana, ati zili kwa kulipe 20,000. Anda shoot video na pull down that project because of 20,000. How many videos you want to pull down? I think, I think we pull two down moreja. Na, kitu nilfanya pull up ni, ni pull down ni kusabutulu kwa na, ni wimbu atis to hangwa li bio. Oh. E. So, mi na endotuli, shiri kiyana. But I personally, I don't do that. You don't do that? Ya. So how do you solve the issues, because asana ma roto raka na miziki yako, uteki kuwate aja. Nikina na niya ho. Si zotate aja. Na fikiya luku ko enjela magareza bens, kumeni wimbu sana niya. Si zotate aja. Yaw ati chudu ni kitu ya ma anasa ana. Kwa finii, luku finii kwa kuhili? Ni saizi ni mechengi saa, saa. Kuna mo sati saa, wata ni saizi kwa sasa wana saa, mi ni imbaya sana. Nikusaba kuwa strict. Exakt li. Mechengi tamsu zako. Ni mechengi tamsu. If you don't have money, na kama na kusahide na kusahidee ya. O kwa successful list kwa fuata. Ya. Strictly to evo. We've seen so many artists who may fall victim. I don't know how many producers who may fall victim. Most of the time, tukiyona projects ziki toka, wa sana aida wana shtaki producer, ama producer na shtaki misani, kazi nas mama, kazi na kwa ama. Kuna ingina maifanya yu kamanji ya kiki, kuskumam ziki? True. But kuna kitu ini twanga, kitu ini pihasi Afrikans to nasafasan ni professionalism. Wana find pengina ni misani, makuji atfanya kaze. I love see so many boys na kumia. Kotushikani tumkono. Kaki jipa tutaku, tutakula, tutakula tu na yutukutu pamoja. That's just a word of mouth. Shida ni pesei ki ingi ya sasa. Na kuna structure ni milkomi meka. Mama wanna split it so that tujo utakula, this amount of money miitakula this amount of money. So yo pesei ki ingi ya evi, awana wana wendu umfanya kazi mingi, wendu umesindu ume old fanya video, umeskuma project, ume na kuma interview, kuskuma yo project, zema ah, 10%. Bata mi na kumbuka tuki ingi ya session, we had nothing. Likwa kreatif. Mbaka tani, ni kasi dia places a composition ni ni. Maybe I had to bring some other creatives, like maybe saxophonist, guitarists, menelewa, tufanyumzi ki kwe, pate sound, menelewa. Pansini, iskini kuna upungu fumali, ni pigi e producer, wama biai, ebuskiza hi kazi, ane biai kuna frequency fula ni, bla bla bla, inafatu change ni ni, nifadu yo project, tu koni mulepe. Agi na project ki ki toka, on a feel, when do na fall on. Ya. All right. Makro, e studio ni, studenbao, big afrik studio ni, studenbao, ikona equipments, ikona producer kama wemba on a yo kazi, machinari kusawo, wasani wo kubo me piti ya, pajashinski, salti, soul, kinkaka, wasani mengi sana me piti ya, apa. What makes big afrik studio standard from other studios? I think ni sound, sound. And, chemistry, yangumi na artist, nilewa. Mu penda kuskiza artist, and then, kwa sessions yangumi, u, for example, right now, I'm working on my album, veri suntawa ki toka, na ni me incorporate most artist. So, for example, ni me shirikisha bam dogo, siye zi taka, sound ya bam dogo, vili ni mboza ko e zina sound, ikue the same ko album yangu. So, na kujana e tu na, tu na shirikiana, tu na kwa creative, nambia brohacha to change, kwa nye ina, ina, ina, ina, ina, inpata. So, mu penda kwa fanya sessions yang kwevo, mi utre kwa ma creative, so that ni standard kwa mu unique in the industry. Ya. Okay. Er, producer wango, jana kumikuna issue, ya kasi pool, bam dogo, wekama producer nbawili, fanya kazi, umai fungai, me kubalika kazi, me uza kwanza, wanda issue bam dogo kofipe? Bambdogo is a good songwriter. Ne zamret na utkama bn, kwa industry right now. Um, ni na most of the time siwa tunna shirikiana na e, kwa me ibe kuskiza songs, kama song flani me toka tunna catchy intuné, yaanalyze, storeza writing ni, ni, ni, ni, ni, ni. So, nupenda na writing eke ni, ni, ni, mi unique kwa sahababu. So, writing eke kwa na humor, Manpata. And then, um... Ni... Wondishiwa ki ni kitu nyaki imba, ina ni kitu ita stick kumahendi ham se. Manpata. Alafu ina kata cross, kwa zahe, vidyana. Manpata. Alafu pi ni kitu singa long, ni easy kusing, simple words, manpata. So I think I got talented sana. So I think I got talented sana. Ishiwa onakasipur i li end up, nami kama produces. Ono jo sometimes isn't the issue I'm bound to face. Una fanya into kazi, una dai, Kasporu mulia grade distributions, suji ishugani, kakuja kadae. Mi kwa zahe ligona yubuweka ni ishuguli sana. So abutun fanya kazi, tenona ni kuna vurugu, kwa shanga izini kazi giani sasa. Ni ligona yubuweka na bam dogo ki dogo. So tu kagachi ne kidoga na kanyambia, ishuguli vle kuna enda, kanyambia kasi pulta meyarakisha mani eno, ni ni ni ni. Banda shkuru mu wali clear like everything. So this is one of the biggest single songs hi anakutumi ilatrendi. Do you feel now pressure? Because now what we're doing is that if we're going to bam dogo, say next single song let's see maikwe kubo. How are you much prepared? Mi sina pressure. So bam dogo see, this is not the first time no aknae. Mi every time ne ingiana bam dogo, chemistry, eco. Ono, any time ne ingiana estudio. Nasi yubu project pegewa projekts mingi, niyo moja tuni weiwa toaka. So sina pressure kabisa. Na paga naguwa, kwa gaw עם z antezi telangu kontuni aru na kanekbaka,кanyu kapuna ngebo tumpela na koma sigiltлubia na tiaizu. Tata hiromzi, importantly, na ukuwa w Noble nam content wa na kajibaya symptoms. Buon kwa ya kumi naza ni kiki yo ka na isnenha wa i ukuwa kum barionada. Kongi muni kuhu liza iswali kumu kuhuana producer naimani ba tu ni producer Murgix Enga. Kwa na Kati Flani, ali kwa na Toru, ali kwa Household Name, ali kwa na Toru Genketon, ali kwa most of the producer wa Tchtewa na Mwangalia, kwa na Isho Flani, ali kwa gwonja liana Rehabilitation, akapoteha. Most of the people wa santi wengo kingere studio naimani, wa kikula vituzao mi hadarati wa na kwa psychic waneza dika waneza Toru, hit, msa ni kikwa hai ya na minisi zaneza Toru, mistari, Na wikama produisa, kitu magikengana pitiya. Sizi wikama na kitu na kufraisha na kama mibu kuna usiyano kuna mibu umepanga mikakati mibu kumbreachawda lukuala fukia kumchefanyana hii kazi na hii? Okay, sujiwa hii wakuna magiksenga, meva. But amewa iskiza kazi zangu na akapenda jobi hangu. Kusubuwan of my artista muwei na kufanyana hii joban then, they had to engage na kaskiza project. But am story, ikitu hii kosaizi sana kwa kwa generation zi, what want to miya drag sana. And most people, at some of the producers winiya most of them want to believe that kutu miya darati rauna una pata vibe studio. But me don't believe in that. Puna uswani una tubemi miya darati, what from vibe? Pia pressure. Do you allow umsani akuja kwa studio ya kwa miya darati, hanzi kufutami darati, is your tumblers na kwangapa kwa ni studio? Apa kwa hii premis no, kwa hii premis no, we don't allow that. But artista kia ya sessionia, kia outside there, then I'm just okay with that. So as long as hii anafanya kitu ni tamfanya a release, kusubu is strictly business, when pata. Ii shuguli ya miya darati na, inakwa ga triki sana kusubu na find out umi zwa drags na umimutu anaka kufu pigeo shuguli. So most of the time, mutendu kwa miya artist, kama ni zwa find place niya ta kwa hii and then akuja studio to have session, then I'm just okay with that. But I personally don't believe in that. Mu believe kufanya session kama ni kwa soba. If you can create something, na iikwe norma ato isi fuku inje, kama ukosoba, then jukosawa. Then ukosawa. Ya ukosawa. We'll appear in video, we'll appear in videos, but of course creativity in video ni haki atwezin giliya. But umziki na faku elimisha. Kuna time unona watu ona vaa vibaya, ona onesha uchiwao, miya darati, tamla, pombe, nasisi ni viyo ajiami, we ni kiyo ajiami, utakubali projekti ako kubua, ii end up kwa ribika na video kama ambazitas kuma umziki. At times ona kontrol. So abu, for example, iya ume ikuja kwa reception na pomelipa, ukuja ume rekodungo meako, ukitoka apasi atuna kontrol. Ani so ni sign the artist. So kitu anyu otafanya na projekti is up to you. Ani lewa. Taia, alafu i generation maze sa ini triki. Vitu inenda opposite na velikon expect kitambu. Muna. Kama saizi most recording labels, they don't recognize talent. So long as we ukuna numbers, umetu wangoma una trend, then recording label una fanya biya sharana. But ukuna talent ume, evers dyu na fayanin, nobody will care about you. So nobody buys the idea of... Ani kwa sababu saizi industry me change, sika kitambu. Na nivzuri artist waku wajuei, industry me change. Right now, it's not all about talent. It's about entertainment. Kama zi entertainu wa atu then, waguna shuguli. Kusunwa saani ambawa na imbala hawa na talent, lakini, they are entertainers. Exactly. Menpata. So, ime change. Inafu pwa say reason ya kukufolo kwa social media. Menpata. Seti wo uru weni mwimbaji. Mwimbaji ni wengi. So ime change. Mwimbaji. E na ni, it's high time fuku bali, na tu move on to. Okay. Okay, gale pia pale issue ya views. Kuna saani ambawa na panya wana. Tukizu muze ya kwa zi utopizo. Ali pata, one million views within 36 hour. Is it possible? Is it alieza kwi market? Ali buy views ni roboti? Okay. Unadiwa, unlike back then, ilu kone ka song YouTube and then unachi na move to it was organic. Tawa. But trade na ho kuna story za ads. For example, neza tawimba sa easy. And then wimba ni kwa na vibe. Mwengi ni ni mimba something inaka. Ni zuki ni ni mimba French na ni anke na English. Of course, ni naza kwi market kwa. French countries. Mwengi pata. So, neza buy ad. Ia ad ni kibai na sema ione kani kwa iso? Countries. Countries. Mwengi nilewa. So, anybody in that country aki view YouTube kitiote, gomangu na kujakama ad. Mwengi pata. Ikimpendeza ta yangali ambaka mwishu. Bade na nipia ad. Mwengi kipendeza, ikimpendeza bada ranta. Futa a kujya subscribe. Mwengi understand. The reason why kuna project ya legs li li kwa kubu outside Kenya, it was very big. Exactly. So, size ni trick ni gumusana kujo. Yes. Kumalizi ya mwengi Englisha, Upcoming Produces, Upcoming Artist. Wombi a Siri moja mwengi bilita kwa maisha usani? Kitunye ni zambia Upcoming Produces ni just believe in yourself. And then kama mwengi bilia mwengi sema, agun nemi is better than Silvangol. Concentrat kujenga brandi ako. Jina ni kubukshinda kazi. Mwengi pata. But try kuzi bala. But kutiyoma nasana ni jina. Wakonya ni ya mwengi. Brand ya. Kama jinda aki jami wana kupatawapu? Facebook dinda pata na Miku Mikrul. Instagram dinda pata Mikrul on the beat. Twitter dinda pata baya Mikrul. Baya Mikrul? Ya. Alright.