 Welcome to JSA TV, the newsroom for tech and telecom professionals. I'm Jamie Scado-Cutaya of JSA here at ITW 2019 in Atlanta, joined by my friend CEO Marco Límena of Tomia. Marco, welcome to JSA TV. Thank you, Jamie. Thanks for having me. Oh, it's our pleasure and we're so excited to hear about your company. Tell us a little bit more. Terrific. So Tomia is a software company and they come to life, to build the value of connectivity beyond connections. And we all hear about how much the digital transformation is impacting all our aspects of our life from the industrial scenario to the business scenario, to the consumer scenario. What is true is also that all those scenarios are enabled by ubiquitous connectivity. And so that's one to me I really come to play. The career has been working and struggling to really create a full value around the traditional business or connectivity that has been commoditized within. There is an opportunity bringing in collaboration with this career ecosystem, the value of software and think about the value that that connectivity can bring for the digital transformation beyond the connection. So that's how Tomia come to origin. Digital transformation, certainly key word here on the floor of ITW not just this year, but for I would say the last five at minimum. And you announced today at ITW a new blockchain powered settlement and dispute management platform. Tell us a little bit more about that. Yeah, no, it's all about the ecosystem, as we said, it's all about the value of software. Tomia, you know, that comes to life with the idea we just discussed also comes with, you know, more than 15 years of experience both in the interconnection business in the Roman business and the clearing business. In fact, Tomia is a rebrand of two company Tellerix and Star Home Mac that has been merged last year and they recreate in their new capability, Tomia. And so we have 15 years of experience in each of part of this business. And we think that software innovation is going to help the career to evolve. Blockchain is a fantastic example for that. Tomia touch, you know, how these ecosystem drive and enable bilateral agreement. How do you execute decision on the service being that interconnection, the routing on the roaming, how to build, how to reconcile and how they settle. So that's what application does. And what blockchain brings is really how to make these, you know, process frictionless and very lean and very agile. It's not a replacement. No, to me it's an evolution, but it's an evolution that can bring the ecosystem together and leveraging exactly that innovation that software can bring uniquely. And Telecom is an incredible experience, an incredible opportunity ecosystem to take advantage of. And as we're talking about the execution of the solution, what else is involved in this endeavor and what value do partners bring? Look, we bring, you know, here at ITW we talk about blockchain, particularly use case around voice, which is a critical one and also probably the easiest one to execute. There are other elements that we talk about, you know, think about roaming, think about settlement, think about clearing. They're critical. So to me, I bring the knowledge of the industry and the business processes. When we partner, we try to partner with the best players that really create a critical mass and the ability to innovate that these industry needs. So Microsoft with the Azure platform is unprecedented and unique capability about innovation, about the compute power. We feel very proud of working with Microsoft for that. Then secondly, you know, R3 is really, you know, where the distributed ledger of blockchain comes to fruition. And that's the key players that bring that enablement. A KPMG bring on the business processes, you know, horizontally that we customize in the concept of a telecom industry. We think that the combination of those players is fairly unique. We are proud that they decided to partner with us and we bring these to the ecosystem to take advantage of. Those are some big partner names and a testament for sure for the technology that you bring to the table. And talking a little bit more about blockchain technology for our viewers who may not understand, what are the benefits of utilizing blockchain to power your system? Yeah, look at, you know, it's really about managing the complexity of those agreements between carrier, those contracts in a way to be smart and easy to execute. Okay, it means, you know, low cost, frictionless, you know, agile execution in real time with a source of data that is undisputable. Why this matter? Give an example, you know, we operate in many elements of the business. One example of where this has become really important is about the IoT business. And many of those IoT transactions that we execute, that we manage, reconcile, we transact for the carriers are really kind of a small footprint transaction where the agreement and the value of each small transaction is very minimal. So you need to have new type of platform that enable to manage those kind of new scenario with low cost and high agility. So that's an example where we think in addition to voice, you know, but the blockchain is going to bring incredible value. Low cost, agility and security. Exactly. So all great attributes to bring to the platform for sure. So finally, for our viewers who want to learn more, where can they go? Look, first of all, at ITW, we are here at ITW and all the major industry events. So we are always pleased to work with capacity, you know, and that is a platform which we can learn about Tomia. In addition, please reach out to our website, to our LinkedIn account and come and see the press release that we announced today and yesterday and then more to come. Exciting news. Tomia, a company to watch for the URL right here. Go ahead and check them out. And thank you so much, Marco, for joining us your first time here on JSA TV. And we want to welcome for you to come back next time and give us further updates. Wonderful to have you. And thank you, viewers, for tuning in to JSA TV here at ITW. Happy networking.