 Eric Henrich, the Stippler throws a man down. Get you some. King, a con quo. Touchdown, tightsack, Jeffrey Simmons. Today we're going to show you a side of the Tennessee Titans organization that you have never seen before. And it's a side that we're very proud of. Very much so. The Tennessee Titans mission statement is win, serve, entertain. Now you know all about the winning. The Titans have won 200 plus games since coming to the Mid-South. And the ultimate prize is our ultimate goal, to win the Super Bowl. Goes without saying, but we're not afraid to say it. And you know we always want you to have a good time whenever you're at a Tennessee Titans event. Yeah, whether you're going to a game at Neeson Stadium or a Titans pep rally on the road, or any of the events that we throw throughout the year, we always want to entertain you. So that's win and entertain, but what about serve? That's what we're talking about today. How every department in the Tennessee Titans organization wants to serve our neighbors in as many ways as possible. Now, we're just going to touch on a few ways that we serve. But as this only scratches the surface, it's still something that we want to share. Let's start with our staff, the people that you don't see on Sundays. Those folks are our backbone. And they aren't afraid to get their hands dirty. Tennessee Titans employees have logged over 1,000 combined hours at multiple all staff service events so far in 2022. Staff members have helped to beautify Camp Wiggy Wagon, helped to build an outdoor classroom at Wright Middle School, partnered with the Hispanic Family Foundation to provide infant baby travel systems and other newborn necessities for more than 200 expectant mothers and their families, helped prepare food boxes at Second Harvest Food Bank to assist hurricane victims. We've helped the Red Cross with blood drives, spent a day stuffing the bus with school supplies on behalf of the United Way, and then helped deliver those supplies to Glenview Elementary. When you arrive to Tennessee and when you become a part of the community, you see that that's just who we are. We love to help people. We love to show up for our communities in time of need and we love to give back. And so this really just provides the staff with that feeling, with that momentum to really live and breathe and be the brand and really serve our mission the way that we do. So I think it just becomes something that you look forward to doing and you learn more about the city and the state that you live in when you do that. Another way that the Titans organization serves is by honoring those who take care of us, trying to pay them back in a small way for how they sacrifice every single day. One of the best examples of that occurred at the 2022 season opener on September the 11th. We are in the first responders tailgate event. This is something that they're putting on for first responders and we're so lucky to be a part of it. The National Fire Department is partnering with the Titans to be here today. And again, we're just so grateful to be here. To show off the people that make this community great and so on 9-11 to be able to use this platform of our game day to celebrate first responders is a real privilege. We just really appreciate, you know, our motto for the New York City Fire Department is never forget when we can come here and be part of something like this that the Titans are doing today. Being such gracious hosts, just an incredible feeling to be out here and to know that there are those around the country who have not forgotten. Titans founder, Bud Adams made it clear that he wanted his organization to teach and promote the game of football. Mr. Adams would be very proud of how his organization is teaching and promoting the game today. Look at that, look at that. Hey, look at that man. The Titans youth football camps have been a huge hit all over the state of Tennessee. Current and former players joined Titans staff to teach the fundamentals of the game to youngsters. I think it's really important for us as players to be a part of the community, you know, show the kids what it means to have fun, be a part of a team. The Tennessee Titans are making the game of football more accessible by implementing Girls Flag Football in Middle Tennessee High School. The inaugural season was in Williamson County Schools with Ravenwood High School winning the first championship at Nissan Stadium. Hey, they love to throw it now, let's be smart. Allie, you better have like five points. In season two, Girls Flag Football is expanding to include Metro Nashville schools. To celebrate Girls Flag in Metro Nashville, the Titans hosted a Skills and Drills Clinic at Ascension St. Thomas Sports Park. Titans rookies acted as coaches teaching some of Nashville's newest football players the X's and O's of the game. Seeing our players and the Girls Flag players kind of interact with each other and just kind of cut loose and have fun and really kind of introduce these girls into the sport of football. I think for us that's been the best part of just kind of watching that, you know, naturally kind of just unfold in front of our eyes today. Speaking of Flag Football, Music City Blitz was a flag football event hosted by the Tennessee Titans where teams would collect donations to benefit Special Olympics in Tennessee. This all day event was headlined by head coach Mike Vrable and former NFL players coaching up the Special Olympics teams. It's a dream come true. As the athletes ran through the tunnel today, through the smoke, we got to experience what it's like to be a professional player. It's unbelievable, the energy, the atmosphere, and then to be on the field with Coach Vrable and other former players is incredible. So if you're out there to be one of the best teams that you know somebody else, you might want to be here for the Titans. The Titans hosted the Tim Shaw Football Camp for youth football players. The 2022 Titans rookie class took part, as did the entire Titans coaching staff, coaching up the kids on behalf of the Titan for Life, Tim Shaw. Not only teaching them the fundamentals, but teaching them just the type of person that Tim Shaw is. And it's a great reminder of being a great teammate, focusing on what you can do as opposed to what you can't. Humility, just the grace that Tim has shown since being diagnosed with this disease. The Titans host an event that helps football players in the state of Tennessee find places to play college football. On April 19th, the Titans hosted a college recruiting fair at Nissan Stadium that gives the chance for hundreds of high schools from across the state of Tennessee to showcase their teams and best players to colleges from throughout the region. Man, this is awesome. So for the Titans to put this on every year and for all of us to come down, there's like 150 high school coaches and just to give our prospect sheet out, kind of spread the word on what the talent level of our kids is to get them to all these college coaches is huge, especially for like the lower levels of colleges like FCS and below. It's really hard for those schools to find prospects and filter through who can play, what are their academics. So this event's a huge deal to help those kids. And promoting high school football on Friday nights. Yes. The Titans show up at various games throughout the season, support both schools playing that night and give out merchandise to fans of each local school. Even current Titans players show up to make the night more special. It's not about the Titans. It's about promoting the game of football and it would make Bud Adams very proud. The Titans use the power of the fireball to support a variety of causes in a variety of places throughout the region. Now, we don't just make a donation or lend the use of our name. You know, this organization dives in head first, eager to make the biggest impact that we can. For the last seven years, the Titans have hosted regional spelling bees. The events have been incredible successes with the amazing winners from Tennessee, moving on to the Scripps National Spelling Bees. The Titans are a longtime partner of the Nashville Humane Association. The Cause for Pause event, held at Belmede Country Club, features a luncheon and fashion show. The Titans have made donations, attended the event, and in 2020, Amy Adams-Strunk received the Julia Colton Award for Excellence in Animal Welfare. This award recognizes an individual who has made a significant contribution to the welfare of animals throughout Middle Tennessee. So it's always been important for the Titans and for Amy, who is a huge proponent of rescue and the Nashville Humane Association does a great job of doing that there. We could certainly go on and on discussing Titans players, coaches, and staff supporting great causes. Titans players led by Kevin Byrd have hosted the Rally on the Runway Nashville event to help raise money to fight childhood cancer. John Robinson and his wife, Jamie, have helped to raise millions of dollars in support of the JDRF Middle Tennessee chapter since they arrived in Tennessee nearly seven years ago. Please, consider giving generously. Your investment in this mission will change my future. Thank you. Last Christmas, Titans players contributed nearly $20,000 so that 50 youngsters of big brothers, big sisters of Middle Tennessee could each receive gift cards to shop at Academy Sports and Outdoors, followed by pizza and a gift wrapping party at Nissan Stadium. But as we dive deeper, we find the Titans Foundation also at the heart of the power of the fireball. The Titans Foundation does hand out checks to worthy people, causes, and nonprofits. But today, they do so much more and they are not stopping. You know, I think the mission of the Foundation first and foremost is to connect us to this community. So the idea would be to figure out what are the best ways to do that? What's a consistent way to do that? How do we do it in a way that people understand this is what the Titans Foundation is all about? A great example of the Titans Foundation's mission was the team's campaign to highlight the amazing history of Jefferson Street and the influence that it has had on the development of the city of Nashville. The Titans are featuring businesses located in the historic area of downtown Nashville throughout the 2022 season. The initiative began when the Titans revealed their 2022 schedule through a short film highlighting eight businesses in North Nashville. The film served as a precursor for an all-season initiative to spotlight the businesses at each regular season home game. The power of the NFL Shield and of the Titans Fireball combined to spotlight Jefferson Street's history and these businesses in a remarkable way. The Shield is a powerful thing. We are in the most valuable league in the world. A lot of eyeballs on what we do when we do something and we put something out, it is perceived as very important. It starts with missing the Amstronk to Burke and all the way down like they really want to do good and use our platform for good. So the Shield helps us get more eyeballs on what we do. So outside of say the schedule release and what we did locally from our local fans, we had folks seeing that from coast to coast. Helping to build new traditions or expanding on existing ones, those are some of the more interesting ways that the Tennessee Titans serve our neighbors. The Titans feel that if someone wants to make an event special, we can help in a big way. 615 Day celebrates local Nashville food, culture and business in the days around June 15th. The Titans have dived in to help build this new tradition into something even more special. But in 2022, 615 went even further where food was concerned through a charitable component, nearly 21,000 meals were raised to help those in need. So with the success of 615 Day, it's only fitting that the Titans would head to Memphis on September 1st for 901 Day, youth football workshops, a T-Rack school show, a visit to the University of Memphis, volunteer efforts at the Mid-South Food Bank and then a chance to join with our friends at the Memphis Grizzlies for 901 Day Grizz Bash. It was a wild ride, but 901 Day was a great experience for all involved. Loose sight of it oftentimes, being the Titans, what a difference a presence makes when we go into various communities or working with organizations. How regardless of what they're experiencing, having the opportunity to have us there just brings and brightens their day, right? But there's almost the same response to us when we go. Like, it's not just what the Titans are doing for the community. Oftentimes, the community has the same level of impact in the organizations when we're able to go in and learn about the work they do and be a part of the work that they're doing in the community. The TWSAA started naming the top high school football players in the state in 1985. In 2007, the Tennessee Titans became the presenting sponsor of the award. Each December, the Tennessee Titans Mr. Football Awards are presented at Nissan Stadium. The Titans' addition to the Mr. Football Awards makes the event even more memorable every single year. The Tennessee Titans also make sure the Tennessee Sports Hall of Fame induction dinner is extra special by serving as sponsor of the evening. People come from all over the state to celebrate the best in Tennessee sports. It is a night for the greats and the Titans ensure that everyone will never forget each year's event. The host of the Tennessee Sports Hall of Fame dinner for the last 20 years is the voice of the Titans, Mike Keith. This is just one of the many events that Mike hosts annually for various groups across the state. As a matter of fact, Mike Keith makes 100 plus appearances annually at charitable events for civic clubs and for school groups. The same goes for the Titans mascot T-Rack and the Titans cheer squad. T-Rack is best known for his amazing school program called T-Rack's Fuel Up to Play 60 Game Show. The Titans cheerleaders will log over 600 appearance hours in 2022, bringing cheer to a variety of groups throughout the region. Titans vice president of community impact Tina Tuggle has been with the Titans for 25 years. She is amazed at what has happened under Amy Adams Strunk. You know, when we first came to Nashville, we were a part of the community, but it was a small town and now the Titans are like an integral part of this growth, right? And being a part of that community and people are starting to recognize us for our philanthropic efforts. And that's really meaningful because we enjoy that. We love being a part of the difference that we're doing in the community, right? Having the opportunity to find and seek out new ways to make a difference in that community. And Amy just loves that. She thrives on knowing that what we're doing is changing the lives of the people in the community when we call home. Remember that we changed our season! It's a big day, baby, and guess what? Burke Nyhill is the president and CEO of the Tennessee Titans, and he joins us now. Burke, thank you for the time. Thanks for having me, Mike. Burke, why is the served mission statement so important to Amy Adams? Amy is a special person, Mike, and she's a special NFL owner. She has a deep appreciation for what this organization can mean for this community. She loves our fans, she loves this community, and she expects that we will leverage the resources of this community, the platforms of this community to make this community a better place to live for our neighbors and the community at large. How has service become something so important to this entire team? It is just the people in this building. We set out to renew our mission statement. We let the people tell us why they love working here, what's important to them about working here. Our staff, our players, our coaches kept coming back to this idea of service. And by the way, it's not just serving our community. It is that, but it's serving ourselves. It's having a service mindset in terms of how we interact with each other. It's a team-first mentality. It's serving our fans. It's wanting to have a great hospitality experience every time somebody steps through our building at Nissan Stadium. But it is also definitely serving our neighbors. We understand that we can have this impact and we're gonna live into that mission. The Titans organization exists to win, to serve, and to entertain. In your time with the organization, has there been a moment, a project, or an event that you hope best exemplifies what Tennessee Titans service can be about? I think our response to the Waverly floods. It was a devastating event. 20 people lost their lives and countless others lost businesses and homes. And the way that our team responded to me was just a picture of living into our mission statement of winning, serving, and entertaining. Certainly, we showed up with a check. They needed money and we were quick to help support their financial needs. But our staff was quick to get on the ground. People were cleaning out houses that needed to be cleaned up. They were cleaning up fields from the actual devastation. But it was what happened next that I think was just so powerful and an indication of where we are as a service-oriented organization. Our human resources manager, Allie Lesmeller, actually made the suggestion that they need a football field as a high school and we have a football field and maybe we could blend those two concepts. And it was in the middle of our season, everyone is so busy, right? This is the really busy time for organization. But every part of our organization stepped up to say, how can we help support that effort? We had our partnerships team that partnered with LG to provide washing machines, to replace the old washing machines that were lost. A stadium events team that said, how can we put on a great event to host Waverly High School? Perhaps my favorite was actually you, Mike, and the Titans radio team. I remember standing, watching as the broadcast was being aired on 104.5 and everyone in that booth was calling that game as though it was the Super Bowl. Dooley looking, firing deep down the middle, caught, touchdown! Standfield! What a bullet! What a bullet! What a high school football game! And it was just this example of recognizing that we have something unique to offer to our community. And in this case, it was Waverly in their time of need. We were able to bring a bit of a bright light to that community in that time. Finally, Burke, what do you hope that Tennessee Titans service looks like, not just to the people of Nashville, but to the people of the entire Mid-South? Well, we are the Tennessee Titans. We're one of the few professional sports organizations that bear the moniker of a state and not just a city. And we take that very seriously. So what I would say to folks in Chattanooga and Memphis and Knoxville and all areas in between is expect to see the fireball in your community. Expect to see us at your schools with T-Rack and the cheerleaders helping to put on school presentations. Expect to see us putting on football camps in your community. And God forbid if you need us because of a natural disaster or something like that, we'll be there to serve you. We just mentioned Waverly as an example of a time that we showed up. Bowling Green had a terrible tornado incident last year. We've got a lot of season ticket members up there and we got on buses to help with the cleanup and invited our season ticket members to help with that. We understand we have a responsibility and a stewardship to these communities across Tennessee and we will be there. Burke Nyhill, thanks for putting a bow on this forest. Thank you, Mike. Next week on Titans All Access, it's back to football as we get ready for round two with the Indianapolis Colts. We hope you've enjoyed this program and we look forward to seeing you next time.