 The Wall Street Journal reports that Threads is going to launch in the European Union in December. Threads is not culturally relevant. Threads is a tech story. Threads is not influencing news, it's not influencing culture. And for whatever the chaos that is happening on X and whether or not it's being mismanaged, which I do think it is, that is culturally relevant. I think sometimes we forget, this thing is only six months old. It's a baby. But I can tell you from my personal experience, my use of Threads has increased exponentially probably over the last, I'd say month to six weeks. The second that I see on X, a screen grab of something that has been taken from Threads that is not posted on X and it goes viral there on X, then I will believe that something is happening over there that is not currently happening on the platform that I pay the most attention to.