 in the report of Solid Mineral Sector. In entertainment news, the National Film Authority of Ghana NFA has set what it has described as a new strategic partnership with the film one group Nigeria and Silverbird Cinema Ghana to host the inaugural Africa Cinema Summit ACS in Accra. The summit is set to take place at the Moven Peak Ambassador Hotel and Silverbird Cinema in the Ghanaian capital from November 4th, 2016. Key highlights of the event will include a showcase of contemporary African firms alongside industry-focused sessions such as tailored business, much-making events, panel discussions, keynote speeches by African industry leaders, and dedicated networking sessions for visitors. My hope for the Africa Cinema Summit, obviously as the regulator from Ghana and also as a filmmaker, I'm very clear that without developing the marketplace, the sector is not going to grow as much as we need to grow. I'm also very clear on the potential for Africa. In just a few years it will be 40% of the global youth population. We need jobs. We need to create economic viability for our young people. We need education. We need to change mindsets. And the people of Africa just need the cinema experience just as much as anyone else around the world. And we are clear that Africa is the most underserved market. It doesn't make sense. And so for my agency, which is the National Film Authority, we set out to do something about it. And that's why we are here today. No, it's a process. It's a process. Sometimes people don't even know how far African movies and Nigerian movies specifically have come. So you find people say, oh, I don't watch Nollywood or I don't watch Nigerian movies. But there have been many situations where people then finally watch one, and they're like, oh, wow, I didn't know that this was how it was. So it's a conversion process. Again, part of what we're here to do is to let people get into Nigerian content, get into African content, because the scale is now getting there, the content, the stories, and it's more relatable. So I think that is a process. I think a few years ago in cinemas, Nollywood was about 5%, 10%. Today it's between 30% and 40%.