W Motors - Brand Launch at the Sursock Palace Beirut





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Published on Feb 20, 2013

W Motors - Beirut Launch 2012

Beirut, July 11th 2012: Beirut witnessed a major milestone for the automotive industry in the region and the world. W Motors S.A.L, which is set to be the premier manufacturer of High Performance Luxury Sports Cars in the region, was launched on the 11th of July 2012 during a high end ceremony, organized by Events Production.

The official launch of W Motors which is a groundbreaking accomplishment for region based entrepreneur and specialist Ralph R Debbas, took place in the lavish venue of Sursock Palace Beirut. A select number of Politicians, Socialites and high ranking industry leaders, were there to attend the launch press conference and the unveiling of this promising automotive brand that eyes to cater to the desire and needs of an elite clientele around the world.

The young company has allied itself to major partners and suppliers in the automotive industry and engineering sector: "Magna Steyr Italia" represented by Mr. Tiziano Novo General Manager of Magna Italia, "RUF Automobile Germany", and "STUDIOTORINO" represented by Mr. Alfredo Stola.

Ralph R Debbas, Chairman of W Motors S.A.L stated: "We will be launching 2 different lines of vehicles, the HyperSport and the SuperSport. Our first model, the HyperSport, will be a very exclusive and limited production Hypercar and will be labeled as the most exclusive high performance sports car in its category. With signature diamond incrusted LED lights, it is also the most luxurious sports car in the world. In addition, the W Motors HyperSport will be the first and only car to ever integrate a fully functional holographic display with interactive motion, gaining years of innovation ahead of the industry. This car is simply unique in every single way; every element has been meticulously designed and engineered to give the right balance between power, torque and speed, delivering an exceptional driving machine for a unique driving experience".

W Motors, the world's most Exclusive, Luxurious and Technologically advanced High Performance Sports Cars, a pioneer project for the Arab World.

The Sursock conference was followed by a cocktail reception where around 1000 VIP's were able to enjoy a unique exhibition followed by a special unveiling of the design of the first W Motors Hypercar.

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NOTE: This video is for promotional purposes only, not for any commercial use.
W Motors is not liable for any music rights nor is the owner of any music played in this video.

Music by Zack Hemsey (Mind Heist) - Released: May 01, 2011 ℗ 2011 Zack Hemsey

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    • Mind Heist
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    • Mind Heist
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    • Epic Elite; ASCAP, Epic Elite (Music Publishing), and 17 Music Rights Societies


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