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Uploaded on Feb 3, 2010
For someone with a life goal no less lofty than "changing the world," Andrew Mason doesn't seem to take himself too seriously. When he found out that his company, Groupon, was up against Abbott Laboratories for a Chicago Innovation people's choice award, he wasn't daunted by the voting power of Abbott's 68,000 employees. Instead, he and his staff put together a YouTube attack ad mocking "persistent rumors" that Abbott is "an illegal cloning farm." (Groupon didn't win.)
"I have awesome investors who are ridiculously supportive of the stupid stunts that I just can't help myself but do," he says. Mr. Mason's investors, however, take him very seriously. In late 2006, a cell phone pitch to veteran Chicago investor Eric Lefkowsky led to a $1-million investment in Mr. Mason's new company, The Point Inc. Mr. Mason was 26.