 Hey, everyone, I'm Bianca Renee and you're watching Bianca Renee today and today I'm gonna be breaking down one of my most requested questions aside from curly hair questions, which is How do youtubers get paid? I can't tell you how many times people ask me this and I go on a youtuber And then they go oh like you know, that's cute little hobby But like what's your job? You would think that in 2019 gonna really have to explain what an influencer is but I mean it's it's okay If that's you that's exactly what I'm making this video because there's a lot of people that are still confused. So yes, I Do make YouTube videos Full-time as my full-time job Meaning nothing else when you first start your YouTube channel is a good chance You aren't gonna get paid initially YouTube changes their rules all the time the most current rule from YouTube which I'm gonna read right here is that you have to have at least 10,000 lifetime views to 1000 subscribers and 4,000 hours of watch time within the past 12 months So that means YouTube isn't gonna pay you until you reach a Consistent amount of views that wasn't always the case, but that is how it is now So basically you can't just post one video Every blue moon and get paid for like they really want to see that you're gonna be consistent and like really be posting all the time To create a consistent revenue now YouTube is owned by Google That's why anybody that has a Gmail account also has a YouTube account and us youtubers get paid by ads. Yes The word that you all hate loathe entirely Hashtag ad You know how a little ad plays before our videos? Well, if you skip that ad That youtuber will not get paid you have to watch at least 30 seconds of the ad and or click on the ad for us to get paid So we get paid per click and paid per view I mean sometimes they add those like 30 minute long ads before videos Like it's a movie before my 10 minute video. You don't have to watch all that and I appreciate those you that write me And they're like look I'm trying to watch this ad for you, but it's 15 minutes long like that That's insane Usually they're about 30 seconds if you watch the entire 30 seconds without skipping we're good and per click I'm talking like sense like depending on your level of whatever you get paid like Four cents a click two cents a click five cents a view. It's very small amounts We're not getting like ten dollars a view or anything. So it seems small, but obviously it adds up So the three most common ways to make money on YouTube is one by people watching your ads by clicking on the ad and Or the amount of time they stay on your channel So I recommend if you are a youtuber put your videos in a playlist and put those playlist in a certain order That way when people binge watch your channel that also creates revenue. So the longer you stay on my channel It tells the like algorithm like hey They're really liking this channel. They keep watching the longer you stay on the more money that creates for us So a little pro tip for any of my youtube friends Don't just post the link to your video post the link from your playlist That way people will hopefully watch one video and then they're gonna watch another another another And they go down the beyond grenade today warm hole and not only does that create more revenue for me That also means you're probably gonna have amazing curls by the end of the day So that is how the google youtube ads work That is why sometimes you now see a lot of youtubers put ads in the middle of their video Sometimes I see like three four five ads per video I personally haven't done that yet. I'm just cool with like the ad at the beginning I personally hate commercials. I know how you guys feel. I'm not gonna say that I'm never gonna do it because I might need that money But I'm really trying not to stuff my videos with ads because It's just annoying and I know now for me I wouldn't be able to go full time off of what I get just from youtube and google I make my main income from sponsorships Yes, the second word that you guys hate the most some of you guys just hear the word sponsor and you're like She's lying. She's getting paid to say this automatically done guys There's a difference between being paid for something that you're doing Versus being bribed for something. Okay, like people think that sponsorships mean Hey, I'm gonna give you money. You have to say this and this and this No, no, no, it means hey, we're gonna give you these products Let us know if you like them if you do Let us know and we'll pay you because you're creating a great video that's creating a lot of sales But this video is actually going to be in two parts This video is going to be how youtubers get paid. But my next video is going to be the truth About sponsored videos. So stay tuned for that one because I'm going to really Break that down and how some brands Some brands are trying to play us. But anyway sponsorships That means that a brand is going to pay you to create a video a instagram photo a tweet Whatever it may be because they value your opinion your content or your creativity So usually that brand will email you They'll say that they have some new type of product or whatever that they think you might be interested in And then you try it and then hopefully the honest youtubers like it And then they make a video or picture whatever it may be And then after we post it we get paid. Tell me you might be thinking how do you get sponsorships? Well, it's kind of happening all over the place now. Sometimes a brand will email me Sometimes they'll DM me. Don't sleep on instagram. A lot of brands are sliding in the DMs But here's the little tricky situation that definitely happens in the beginning of your youtube career And even something that I deal with now is when should you give out free Content versus waiting for it to get paid. If you are a new youtuber You definitely are going to have to just start buying stuff yourself Reviewing it for free Viewing stuff that you like for free and then tag that brand in your photos and your videos send it to them Really try to get their attention and if they notice that you're creating great videos great photos great content They're gonna want to work with you brands need us Answer me this how many times have you bought a hair product because of a tv commercial? And how many hair products have you bought because of me? I rest my case Brands are finally realizing that it's way more authentic to have your product explained by a person who actually would use that product Who would demonstrate that product and then genuinely recommend it? That means so much more to a person be like, hey, look how she used it It worked for her hair. Her hair is like mine. She has oily skin like mine It worked for her acne prone skin like whatever it may be It's so much better because we want real results Then once you start building up a reputation People start really trusting your opinion your reviews your subscribers or followers grow Then that's when the brands are probably gonna come around and be like, hey What's your rate? How much should you charge? Oh, this is getting complicated. Ah, this is still something that I and many youtubers struggle with We often like undersell ourselves because some youtubers don't like to talk to other youtubers And we have no idea how much one person is getting paid to the next I personally am really open with my curl friends. Like I don't mind discussing my rates because There are times where I was charging like 500 dollars for a video And then I found out I should have been charging thousands Like I would have known that if it wasn't for my other people in the industry Share that information. So if you don't know what to do I would recommend reaching out to someone with a following similar than yours If you have 10,000 subscribers and you notice that someone posted a picture with hashtag add if you know them Maybe reach out and be like, hey, I'm new to this. I'm trying to figure out what what my rate should be What do you suggest? What do you charge? And then you can kind of get a better idea of The rate that someone is getting at your level Don't have 5000 subscribers and try to DM Patrick star asking about rates Y'all are on two different levels So find someone in your ballpark area that can give you a ballpark rate But just know that it is very possible to make 500 dollars on instagram post even with a small following You'll easily get to at least a thousand dollars for a photo and sometimes you can get 10,000 dollars for one photo when you're in the millions of followers you can get 24,000 dollars 50,000 dollars if you're kim Kardashian 100,000 dollars for one photo A photo people I definitely think you should be charging way more to create an entire youtube video Which is filming editing your lighting camera sound. It's a lot more work than an instagram photo I much rather have been instagram famous for the sake of Convenience, but you should have a rate for your instagram photos For your instagram stories for your tweets for your facebook posts and your youtube All of those things can create revenue Another way youtubers or influencers can make money is by having affiliate links Sometimes brands will give that person a specific link and then every time that person buys something from their link They'll get a small commission each brand works differently It could be a percentage per sale or it could be x amount of dollars per sale So anytime a youtuber influencer says use the link in my description box That's there for a reason don't just go to the internet and type in what you're looking for because that doesn't help The person that told you all about this product in the first place So support your youtubers and influencers use their link. It's the least you can do And one of the last and most popular ways to make a lot of money being an influencer Is by creating your own merchandise and or products It could be something as simple as your own t-shirts easy way to make money off of your brand Or you can do collabs like desi perkins and key australia all her sunglasses are amazing I bought them all makeup shaila. I love sarahi Like they all have collabs with color pop cosmetics or maybe you create your own lipstick with one brand Collabbing with brands like that Those girls are getting a nice check Per sale on their items even though I personally don't need Any more makeup thanks to the pr that sent to me I still like to go out and buy a lot of the collabs that are with youtubers just to support my industry So, yeah, there are definitely many ways to make money as a youtuber influencer It ain't for everybody. It's not as easy as it may appear It does take a lot of time and effort to think of new videos and be creative and film every single day Upload all the time if you are new to the youtube influencer world One website that might give you a general idea of how much you should charge is social blue book dot com I'll link that down below for you guys But you type in your youtube following your instagram following and it'll give you an estimate on how much you should charge For a photo or youtube video now since a youtube or influencers main source of income is Their platform. This is why it's so important for all of you to leave comments or likes On whatever we're doing brands will look at that and be like, oh, she got this many likes She gets this many comments. They want to know about the engagement It's not even that much about the followers because some people have like Millions of followers and they'll get like 500 likes and it's like Do people even like you so brands will look at that so for anyone that's thinking about buying followers It's not a good look. It's just gonna look really obvious Especially when all of your comments are like robots saying you look beautiful. You look very sexy Love this photo You're not fooling anyone Just work hard and the followers will come So now you know anytime you see hashtag ad Hashtag sponsored don't get mad at that youtuber That just means that they were able to pay their bills that month If you found this video informational make sure you give this video a thumbs up and subscribe because subscribers help They definitely help in this youtube world and you can follow me on instagram at miss bianc renay Following on both platforms is ideal and also don't be afraid to leave a comment say hi like let's be friends I post two new videos every week once on friday and once on sunday So i hope to see you guys next time. Thanks for watching bianc renay today