 Who should we follow on Instagram and other kind of mutual social media platforms. So, you know, at first you might, well let's just use Instagram as an example. At first you might be following your friends, family, you know people that you have a personal connection to and might feel embarrassed. If you don't follow them kind of thing. And that's okay. And that's fine. You know, there's a limited number of them obviously limited number of personal connections. And then you might also follow people like me, you know, educators, people whose content you're actually interested in, you know, benefiting from gaining from maybe people in your field like, you know, thought leaders in your field so that that makes sense to, and there's probably a limited number of them because you can't read everyone stuff you can only have to pick and choose carefully, which educators you follow. And then there are and then and then I would say also important are potential or actual collaborators, referral sources, joint venture partners, strategic collapse strategic alliances whatever you want to call them it's these peers of yours, who you might do something with at some point in terms of interview each other for each other's audiences to help each other grow your business, help each other grow your audiences, or to somehow collaborate in terms of, Oh, you know, let me let me offer a discount of course to your to your audience and you can do the same with my back or maybe do a webinar should you promote webinars together. So, so that's, so again, personal friends and family of course you know you can do that if you want to. Sometimes it's not even needed, you could talk with your friends and family about that people you're learning from in your industry and maybe business marketing, and then strategic partners or potential, you know, collaborators, referral sources. I think those are the three most important categories that to consider following. And then fourth you might say well what about prospective clients. People follow me. And I think well that would be a great client to have her. Maybe I think in the beginning that might be true. But as you grow your audience, it becomes, it becomes less practical to have the time to look at everybody's profile and go, Well, that's maybe a prospective client so maybe I'll follow them. Yeah, so I, at this point, I no longer, I mean it's been, it's been a while, it's been quite a while since I've followed prospective clients, I do, I do try to follow my clients as a courtesy, although I don't really spend much time on Instagram as a consumer you know liking posts and things I spend very little time I every time on Instagram I'm just like responding to come or liking the comments on my posts and things like that but but as your audience grows, you'll find yourself with basically these three categories. Again, personal friends and family, maybe. Okay, even that that's optional depending on your relationship to them, and how embarrassed you would be that that kind of stuff. I have to follow my brothers, I have two brothers so it's like, not a big deal. Okay, I'm not going to follow my cousins or, or, or anybody else like that right it's like, I don't care what they say, you know, they see me like once every couple years. So, and follow educators, you know, people, people in my industry that I'm learning from etc that's good, and then strategic partners or potential collaborators, not really potential clients. Probably, yes, maybe if it feels appropriate and supportive. Again, you're not promising that you're going to like all their posts or even any of their posts but it's kind of like a street. So, all of you, I try to follow all of you but you see I don't, I don't engage with yourself so my apologies. Those of you or clients here. But, but potential clients in the beginning maybe, especially if it's like a really ideal client I would think of it more as market research, rather than oh I'm going to engage with them so maybe they become a client of mine. I, I think that's, it's not a great use of time, in my opinion. But if you're following a prospective client as a market research like, Oh, I want to see what they're interested in what they're thinking about what's on their mind. So that I can tailor my content better my offerings better I think that makes a lot of sense. So let me know if this makes sense if you have any questions, comment below. Yeah. Yeah, it does. It does make sense. As a follow up question, can I ask you that okay so because like you said, as you grow your audience is a better idea like you know when they drop in messages or through messenger or in FPO. Through Instagram which I am now having at this point of time there's quite a lot of engagement. So to connect them through the DMs, and then wrote them or basically ask them for market research that's what that was my way of doing things was. I see what you mean. Yes, yes, yes, if you especially if you are reaching out for market research conversations. You know, to direct message someone on Instagram successfully. I mean, to have them see it, you both need to be following each other. You know, I mean you could direct message with someone doesn't follow you but then that goes into the message requests and they might not see it. So yes, it does make sense to your kind of your most ideal potential clients you follow them if they especially they follow you and then you follow them back then you could start the direct message there. Yeah. So it makes sense. Thank you. Yeah, thank you, George.