 Sonalake is a software partnering company, so we work with clients to develop applications. Usually the applications are in the areas of data analytics, visual analytics, business process automation, and digital engagement, digital commerce. So we work on a project basis, and we're about 30 people in Dublin and 70 people in Poznan and Poland. Today, because of the Predict Conference, we're focusing in on one area of application we work a lot in, and that's in data visualization. So you see a lot of the talks here about machine learning and about processing data and doing data analytics, but ultimately we're very focused on presenting that data to users in a way that's useful for them and in the context that they need. So one thing we're seeing, obviously the data is getting bigger, so there's massive volumes of data and there's huge diversity in the data as well. So that all creates challenges, how do you grasp this data and present it in a useful fashion. So for example, live streaming data has become a huge thing. Now if you want to present live streaming data in a useful fashion on a dashboard, that's a challenge. So for example, we're very focused on applying UX design principles into interactive dashboard design. So you have to know your user and you have to present it in different ways to make it contextual and useful for them. So different technologies are emerging to do that effectively, but it's very much a human interaction as well. So it's marrying user interface UX design with the technologies that can present the data and that's a big trend we're seeing.