 It wasn't for Q-Logic, we wouldn't be here. I want to say thanks to Rob and his team at Q-Logic for providing the booth space for Oracle Open World. And for the folks out there, Oracle, we just know space available for Silicon Angle and theCUBE, they're hardcore, they want to control all their video operations themselves, the big company, and we got in through Q-Logic and EMC and Intel supporting us, and we're on the ground bringing all the coverage of Oracle Open World. And San Francisco is essentially shut down, traffic's stopped everywhere, Oracle's got 45,000 people in San Francisco, and it's just absolutely insane here, biz dad's going on, people partying, doing deals, Dave, all around the world. Oracle is a huge company, 800 pound gorilla, and the bottom line is that Oracle is one of those companies like Apple that controls the industry at an enterprise level. We know Apple on the consumer side, Oracle's the Apple of the enterprise, and they're trying to change. Oracle used to own the CRM, ERP, all those big software, big database applications, now the world's changing to open source, cloud, mobile, big data, and anyone who's developing software knows that that's a big opportunity, and Oracle's kind of the incumbent, Dave. They are the big guys that everyone's trying to steal market share from. So whether you're an entrepreneur, startup, or a company, you want to compete for some of those scraps. So for Oracle, they're clutching on to the marketplace, they're trying to control everything, and that's Oracle. You know, John, I'm reminded of a comment that Tom Georgins has made on theCUBE. He said, the headlines are relentlessly bad, but business is good, or maybe he said it in reverse, but yet again, the market is down, 100 points. What's Apple stock doing right now? Apple is down. Interestingly, the NASDAQ is up. So what's the current... Okay, so you can see from the screen here, we have a live picture of the Apple keynote, which is going on in Cupertino, California. We could not get theCUBE there in time. We, you know, try and get there, and get finance to go do these big events like Apple, and soon we'll be there, but right now, we're covering Oracle, but Apple's announcement is the iPhone 4S, and we're still waiting to hear about the iPhone 5 and other announcements. Obviously, their operating system is shipping like crazy. The big news there is that, you know, the Lion has really been a successful product, and the iPhone 4S, so you're looking at Apple. Yeah, so they're going through the feature listings of the new 4S, and we're going to continue to get coverage here. If I had Wi-Fi up here, I'd have more access to data, so Markers and Hopkins is yelling the features over the wire here, but... So basically it's off on no iPhone 5, right? No iPhone 5 announcement yet, but we still may see it today. So I think if you look at the screen... Dave, if you look at the screen... The market doesn't think so. For the folks out there watching the picture here, we just want to talk, I'll do some commentary on Apple, because really we talked about this yesterday here inside the Cube at Oracle, and is that the world is lagging in this enterprise business on the consumerization side, meaning that the user experience and the user interface really sucks compared to what Apple's doing. So if you look at what Apple's done, they've absolutely revolutionized the user experience, the user interface, and even Android, which has some cool features, is so far away from being close to Apple in terms of user interface, user experience, and the iPad, and how they do that is really hard to do. Apple has a huge lead on the tablets. I still don't think anyone's going to catch up to Apple for at least a couple of years on the iPad side. On the iPhone side, we all know how revolutionary that was, and they continue to change the game. If you look at their reader, they're integrating media, iTunes, obviously as iTunes, and the App Store has just been a huge success. Apple continues at every single level to dominate on a performance basis of both products and finances. And you talk about the Apple stores. Apple stores, people thought Apple was crazy for launching retail, Dave, and the fact of the matter is, it's been so successful, successful, because one, the stores are beautiful, and the products in there are good, and Apple takes huge painstaking steps to make sure that the products that go into the Apple Store are good. And what's worse is, well, worse or better for Apple, is that they take 50% of the cash. So if you and I come up with a really killer product and get in the Apple Store, we have to give up 50% of our revenue just to be stocked in the Apple retail outlets. So it's a double-edged sword. You get in to the Apple Store, you make a boatload of money on the product, but Apple gets 50% of the revenue. I still think it's a good deal. I definitely would do that deal. Well, and your point about the retail presence, Ron Johnson ended up at J.C. Penny, right? I think Ron Johnson's the guy who basically brought Apple to the retail marketplace, and huge. So the news today, John, is that evidently Apple will not announce an iPhone 5. They're going to announce an iPhone 4S, same dimensions, I guess, as the four but more powerful guts. So you know that teardrop-shaped device that we all...