 Mi so pričo, da boš se vzelo z tem, da možem možem, bo, da je Andreja, svoje operejtori, je občasno, telekom operejtori, je všeško svoje investovati, začutimo to je operejtori, da se občasno vozi v tem, da je zamah za operejtori, Whether we can tell operators to witness a true change in to strategic directions and DNA, if I may say. One of the areas that are considered to be an innovation for telecom operators is mobile money. If you can't categorize, you are entrepreneurs and startup companies and you know very well, we can have three types of innovation. Innovation by accident, innovation by exploration and innovation by necessity. We are here talking about the third type, which is innovation by necessity. We find something that is needed, that is pushing into the market. The end user is willing to use this type of services, which is mobile money. So, I will be going with you quickly through different cases in different countries around the world. How this model exists and what is done by the telecom operators so that usually, usually any business model there is always one missing circle that is waiting for you as entrepreneur to come in and continue it so that you can see the massive growth of your business. So, we'll start about concept ecosystem cases, the case of Qatar regulatory and policy aspect and finally the security one. So, we are talking about a full digital society and a bunch of digital services, digitization. This is the dream that we are witnessing today. Ten years back, we were not using the mobile device the same way that we are using it today. So, when we are talking about the power and the impact of digitization across several sector, finance, government, education, health, transportation and energy saving, the Samina Council conducted two years back a detailed study about digitization across ten different countries where Qatar is one of them. And you can imagine the numbers here in the cumulative economic impact only in Qatar by 2020. It will have a GDP impact of 48.8 billion US dollar. It will create 46,000 new jobs, 17,000 new businesses and it will have its impact on the energy saving of an amount of 253 million US dollar. Simply, we named this study as SMART, Samina SMART stands for Sustainable Innovative Secure ICT Sector, M for Managed Risk Mitigation, A Advanced ICT Capital, R Regional and Local Collaboration and T is Tracking and Monitoring Mechanisms. These are the five main pillars that if we succeeded to met them, we can ensure that we have a truly digitized society and we will all witness this impact on the economy and job creation. Well, coming to the topic of today, which is mobile money, if we look at the bank, the physical bank that we are dealing with today, you have a bank account and you are dealing with your bank having different type of services. The idea of mobile money or the transformation of these financial services from the physical real world into the mobile ecosystem is what we are talking about today. So you will have all your services in terms of creating an account, applying for a loan, paying your installments, paying your credit card bills, even making third party payment, paying your water and electricity bill, et cetera. So all these services that you can imagine that you are doing physically with a bank, you can easily do it from your mobile device. So in addition to that, we are talking about transfer. So we are using the mobile phone to transfer money and make payment simply. Services like P2P transfer, bill payment, bulk payment, merchant payment, international remittance, which is very interesting part in the GCC countries due to the massive number of experts who are living here and the amount of money that are transferred back home are enormous. So if you succeeded to find a way into tapping into this industry and find where to innovate, revenues will be massive. So the service relies heavily on the network of transaction as we mentioned outside the physical normal bank that we are saying. Customers are able to use a service without having been previously banked. And again, this is another edge for this service because in developing countries, the amount of unbanked population, and this we will see later on on the success stories of mobile money in different countries, they succeeded because they served unbanked population. This is where the need is. This is where the hunger is. They don't have bank accounts. They don't have sufficient monthly income to open a bank account. So if you go to them and use your mobile device, which for sure is not a smartphone device with a simple phone, you can say send messages or SMS, you are targeting this sector of clients that are hunger and waiting for your service. And so the ecosystem is again consists of different players and we will go through them in details at a later point. We are talking basically here about subscribers and merchants, banks, financial entities and institutions, technology providers, operators and mobile money agents and on the top players, the government and the policy makers. If you have a quick look about the amount of business opportunity in this area in numbers, so end of 2013, which is almost like one year and few months back, we have globally 61 million users who are using mobile money services. They are using it over 219 services over 84 countries. A study by the World Bank clearly believes that this number of users will jump from 61 million to 2 billion by 2020. And here in the below graph you will see that in our region here, the Middle East and North Africa, it only comes at the second layer of growth. So this means that yes, it is not big enough, but for me, I see it from a positive point of view because this means that there is a potential for growth in this area. Back to the point of providing services to the unbanked population. So for sure this is very clear. If we look at the number of mobile money services landscape globally, you will find them basically on the developing countries, Latin America, Africa, part of the Middle East and South Asia. We are talking about 52 markets globally. They have at least two or more mobile money services. So I will go quickly with you through some cases, success stories in different countries. The famous one is one in Kenya. And the case of Kenya is till now is the top service worldwide in terms of mobile money. Up to the point is that paying a taxi ride in Kenya through your mobile phone is easier than you do it in New York. I'm not sure if this is still valid with Uber, but in PESA this indicates that up to which level people in Nairobi are using this service into their daily life. Buying groceries, having taxis ride, paying their bills, transfer money to their friends. So it's complete ecosystem that is dramatically changing their people daily life. And if you can see that around 25% of the country gross national product flows through this service, 25% of the overall country national product flows. Well, it was launched in 2007 by Safari Con. Now they have 17 million plus subscribers, which is actually equivalent to more than two-third of the adult populations. Why it is successful? Because there is need serving the unbanked. And again, it's very simple to use. You don't require to have a smartphone device. Even if you don't have a smartphone device, you can use the SMS service to do all the options they are providing. Orange, another famous example, also in the African continent, we have Côte d'Ivoire. It was launched one year later, 2008. And they have around 10 million subscribers over 13 countries. And they are saying that more than 30% of orange subscribers are using the mobile services. They are having 1,100 active points of service so that people can go and receive their cash withdrawal. They are providing services like money transfer, deposit and withdrawal, airtime, top-up, bill payment, insurance, et cetera. Again, another example from Uganda. 3.5 million subscribers. And they have 15,000 active Asian nationwide. Also, they are providing services like transportation, paying hospital and clinic bills, utility bills, market purchase, school fees, payment in restaurants, fast food, petrol, gas station, pay taxes, even tickets to movie concerts, whatever you can imagine, you can do it through your mobile device. Again, another example from Pakistan. In 2009, Telenor, their partner with Amir Microfinance Bank, introducing a branchless banking for the first time in Pakistan. They have over 22,000 outlets in more than 750 cities in Pakistan. The amount of growth per month is massive. 5 million unique users per month. And around 117 million transactions since launched. Again, same type of services, including international home transfer money, easy loan, donations, et cetera. Another case from Latin America, from Paraguay, Tigu Cash, again, 2,083 million plus subscribers, providing same sort of products, et cetera. Romania, Vodafone, launched in 2014. And this, I believe this, if I'm not mistaken, this is the first mobile money service to be introduced in Europe, targeted 7 million users and providing the same type of services. Now, we are in Doha and we have two main operators here, Orido and Vodafone, telecom operators. Orido already is providing a mobile money service, which is safe, easy, convenient and quick. So, you can cash in, you can instant money transfer. And here again, this is a screenshot from the mobile application. And if you can see here, there is a link with the financial bank, which is Q&B. So, you can have here a quick home screen with all the services, your available balance. If you want to do money transfer, top-up payment, promotions, cash out. And in terms of security, you have to sign in or to register. And every user has a unique first-time MPIN. So, this provides you with all the security and privacy that you need. Again, another screenshot from Orido mobile money application. Well, for Vodafone in 2010, I found a press release saying that Vodafone launched the mobile money transfer. And this service, as I mentioned, due to the high level of expats in Qatar, for sure the amount of revenue is remarkable here. So, with Vodafone you can transfer money back home. But why mobile operators are very suitable for this type of mobile money? Well, first of all, the mobile operators already have a previous experience with airtime distribution. You know, they are selling SIM card and voice calls and SMS. So, they are using an interactive interface at a very low cost. Another most important aspect is that the brand recognition. I do trust my telecom operator. So, there is no harm to add my login details, my credit card details, because most of the time they already do have it when I am paying my bill, for example, in the store. So, I do trust my telecom operator. And at the end of the day, if I have an issue with my telecom operator or my mobile operator, I know where to go. I do have a stronger regulatory body. I do have a legal and regulatory framework. And there is a trust channel that is already built with the telecom operator. Another important issue is the mass marketing. Telecom operator, I believe that the mobile penetration in Qatar and in the GCC in general is almost 200%. So, you have already direct channel market with each and every mobile user, so you can easily send customized offer and packages to certain market segments. Well, from the policy and regulatory perspective, something that also needs to be taken from a regulatory point of view is that we need, again, to establish or to ensure that there is an open level playing field that allows both banks and non-banks providers. In this case, I will say telecom operator or maybe one of the startup companies who wants to get into this new business opportunity. We need to ensure that there is a clear transparent regulatory framework which identify exactly the mechanisms for dispute resolutions, for commercial settlements agreement. Again, for the international transfer, we need to have a clear regional harmonized set of policy between different countries. So, for example, I cannot be working here in Doha and I want to send the money back to India or to Nepal or to Pakistan or to any other country without having a clear harmonized policy between my service provider and the other service provider in the other country. Central banks also that are expected to regulate the financial sector. Most of, like you see with the example of Orido, most of the telecom operators they do partnership with existing banks to provide such services because in the regulatory framework you cannot provide financial services without being lines. So, that's why telecom operators and banks join their effort together so that the mobile operator will get benefit of the lines of the bank and at the same time the bank will have the benefit of the telecom lines with the telecom operator. So, it's type of mutual benefit for both parties. There are different regulatory concerns. Who can issue the mobile money? Do I need to have alliances to issue the service or not? Second, appointing and managing agent. What are the measures to be taken, for example, in cases like to fight anti-money laundering, transparency, exchange rates, consumer protection, access control, competition, cross-border transfer. All these issues need to be clearly mentioned in policy and regulatory point of view. And finally, the security part. Well, there are some clear security measures that can be taken into this model of mobile money. First, we need to put limit on the number of account per user. So, I cannot have like 1,000 accounts myself as George. No, we need to have a clear limit on the number of account. And finally, we need to put, there should be limit on the frequency of transaction. Another issue is the amount of transaction. So, limits on three things. Number of accounts, frequency of transaction, and finally, the amount of transaction. Identification, like we saw previously in the Orido application, you have something called first-time MPIN. So, we need to be identified in the third layer that is protecting me as an end user, and at the same time also protecting my service provider. Mobile phone localization is also an important feature to ensure the safety of any mobile money transaction. So, we are giving this example to of mobile money as one of the innovative ideas that mobile operators are tapping into it in order to be able to survive and to sustain in such highly competitive wide networked ecosystem. Like Andrea mentioned in his slide with the previous telecom ecosystem and what we are in now. But again, we found ourselves competing with the over-the-top players like Google, providing the Google wallet, like you saw in the movie. And even Facebooks are providing a credit card service for people to use over the internet. So, again, we are in an open world with borderless innovative approaches. Feel free to innovate. There is no harm to, like was mentioned before, to adjust your business model whenever needed. Operators are here, providing many services. I believe that with the service that you are having here through the Digital Incubation Center to explore your idea to brainstorm with experts in the field of telecom. Your ideas one day will become true and you will see them expanding and growing. And the beauty of our region is, like I mentioned earlier, there is still a big room for growth. Thank you so much for your attention and I'm open for any discussions and questions if any. Well, one final comment before leaving. We are very happy to be with you today as Samina Council. Thank you for your kind invitation. If you allow me, Samina Council is having tomorrow in Doha in Ritz-Carlton. It's Beyond Connectivity Conference, which is one of the biggest conferences organized by the Council. You are more than welcome to join us. It's for free. It's in Ritz-Carlton from 9 a.m. It's an open platform for everyone to attend. And I believe that you will have clear, konkreet interaction with the industry leaders from different stakeholders. So I will hope to see you all tomorrow morning. You are more than welcome and thank you so much.