 Hello everybody, in this video I want to talk with you about something which will increase your eBay sales by between 5 to 7 percent and this is something which around 90 percent of eBay sellers don't do and then they just lose sales. So I'm talking about branding your eBay store. So in this video we will talk about two different types of branding which you can choose one of them and then just go in this direction. You can't choose both of them because it will confuse your clients and it will not look good and it will not do the result and the effect that we want to get from this branding. So the first type of branding is to show that you're a professional store, that you're actually a brand and show to your customers that they can trust you and make them more confident to buy from you. This is something which the biggest companies in the world do and this is something which works very great. I will show you some examples now and you will understand about what I'm talking. So the first store is this one. Take a look at this store. Would you buy from this store or from a store which looks like this? Their products are almost similar, both of them are selling, this one sells shoes and this one sells closings but they also have shoes on their store. But if their prices will be similar from which of them would you buy you would buy from this one because you will feel that this store is much more professional and you prefer to buy from someone in which it's more professional because you know that you can trust them on the customer support and that the product will be fine. Now what you should put attention when you create a store like this? You should be aware that all of the branding goes together that the logo and the banner here and the text everything is one brand and everything plays together. Another thing which you should put attention is the template. You should put attention that your template is similar to the logo here and the banner here and also it plays well with the text. I will show on the next few minutes how you can get this logo for very cheap prices or even for free how you can get the banner and how to write the right text here. Another thing which you should put attention on this type of branding is these things. If you want and this is something which I really recommend you should also spend a bit time on your Facebook page, Twitter and Pinterest and put this logo and banner also there so if the client click here they will go to these pages and then you will also build a customer base and more trust with your buyers because you can also post your products on these pages. Now the second type of branding is a branding where you show that you're a family business and you make all of your life just to help your customers and that it's not a huge business but you really care about your customers. Now in this type of branding I recommend you to take a photo of you with your kids, of you with your family or maybe of your grandmother and grandfather and put here in the logo and also don't forget to put it also in the banner. Create a bigger picture and put it also here in the banner. This is something which works very great for smaller stores so if you don't have many feedbacks and I really recommend you to go on this way put here a photo of you with your family or a grandmother or grandfather as I said something with kids something which shows that you're a nice person and you really care about your clients. Also click here the edit profile and right here some text. Now some points which I recommend you to attach to this text. First write that you're making it for living and for any question you're always there to answer so just ask the clients to contact you for any question about the products or even after their purchase that you will continue support them. Write there that the customer support is the most important thing for you and you're always there to listen. Write there that the products are cheap because you are just making your living from this and you're always trying to get the highest quality products from the cheapest price because this is what you would prefer to buy from someone and this is also what you sell. So this is about what you should write in the description. If you go for the brand direction also write that you're a big company that you care about your customers that you have a big customer support team and this way also it will go together with your branding here. Now another thing which is also important but not must I recommend you to do this is to get a template a professional template which is also goes together with your branding. How to get the template I will show you in a few minutes or a few seconds actually because we almost finished the video but this is important because most of the things of the people are using are using the same templates from the monitors or something which is which they found for free in the Internet. I recommend you to spend some money it's not a lot of money it's up to $50 and buy a professional template which is adapted to your store to your branding and to what you want to show to your clients. This way it will seems different from all of your competitors and the buyer will buy from you even if you're a bit more expensive because if someone will see that this one and this one and this one are selling the same product in the similar prices and they looks exactly the same but your store seems much more professional or just they are more connected to you because it's a family business they will buy from you because you are different and this is something which people like they like to buy from someone which which they are believing in and they trust him. So this is about branding how to do this right all what you need to do is go here then a click here and then you can edit everything there. Now I want to show you how you can get these things done how you can get the logo banner and the template very easily sometimes for free or sometimes for a very very very cheap amount of money which is really worth it. So what you need to do is go to Google and write here three images now here you have many sites for example you can go to unsplash you can write here anything that you want for example a family if you want for a family business here you have a lot of photos for a family for example this can be a great photo for a family business then you need to find something which is goes which goes together with this photo for example travel or kids or something like this which you will put in the cover this is the freeway the other way is to go to Fiverr I actually recommend this way because it looks much more professional and right here for example eBay logos. Here as you can see it found for me a lot of people who sells eBay logos so we can just go there request the logo which you want you will write them the colors which you want the name which you want the name of your store actually and then in around two days you will get the logo ready this is something which is very cheap it will cost you between five to ten dollars and it will be really worth it. Also here you can buy the banner and the template you can write here on Fiverr eBay template and here you see you can you can have a lot of people who can create a template a professional template for you you can see here people who made more than 700 templates here another one 300 160 these people made a lot of templates you can check their works on their pages you can see how it looks on eBay stores and then you can just choose one of them another option which I found sometime ago which I really really really recommend you and this is a chat on Facebook which supports a lot of different services they offer services like a feedback removal or limits increase or also template creation you just check with the guy there and they will create a professional template for you I made there are some templates for my stores and it was really great so I will attach a link to this chat under this video so you can go click and ask for the template there and they will write you all of the prices there but it goes between 30 to 50 dollars now I want to summarize we have three types three ways to get these things done the logo the branding the banner and the template you can search on the network for free or you can go to Fiverr find here some things and you can buy all of these things together for around 50 dollars everything together and you can also check with the chatbot which I really recommend you because they do a great job there and give really amazing templates I hope that you like this video don't forget to subscribe to our YouTube channel write down in the comments on which of the brand names would would you go on the one of the family business or a big company which one would you prefer for your store and which one would you and which one did you like more also don't forget to like for this YouTube channel and like in the comments if you want other videos like this and if you have any questions I promise to answer and anything every question see you in the next videos bye bye