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Published on Nov 19, 2010

Above is the two minute highlight version of the BraveNewTalent interview. If you like this, and we think you will, you'll want to watch the full-length version posted here: http://www.youtube.com/watch?v=5KURH6...

Let's say you want to work at a specific company. Should you just send them a resume, like your dad did? Maybe not. BraveNewTalent has a way to make your Facebook network work, you know, like a real network—and help you target the companies you'd like to work for.

Lucian Tarnowski is the 26-year-old founder and CEO of BraveNewTalent, and he thinks the current recruitment scheme no longer works. "It's kind of two-way spamming," says Tarnowski. "The employers go out to the market, spamming lots of jobs—there's hundreds of them. And candidates go back and spam, [applying to tons of jobs]. There's a broken model going on. What we want to do is flip that whole model: rather than the employer going out to the mass market, we build communities for employers." They do it by building on top of Facebook, showing you where your friends (and friends of friends) work—and showing employers a professional profile you've created, not the photos from last night.

"Think of it like it's a dating site, between you and your future employer," says Tarnowski. "So you can make a better decision. You can actually flirt with your future employer, and see how well you fit together before you go to send them your resume."

Back when I was offered a job at Microsoft, I knew a lot about the culture, and that made it easier to move my family and take that opportunity. If I hadn't been so familiar with Microsoft, I might have decided that I didn't want to move to Seattle for this company that I didn't know. BraveNewTalent wants to give talent the chance to learn more about companies they might want to work for, and help companies recruit from a more focused pool of candidates.

"The interview process has gone two-way now. The candidate is interviewing the employer, and people have become like consumers of the job. So people are now loyal to their skill, not to their employer." Like any rockstar talent, BraveNewTalent has big goals. "We want to be number one at social recruiting. The way that Facebook's known for social networking, we want to be known for social recruiting."

More info:
BraveNewTalent web site: http://www.bravenewtalent.com/
BraveNewTalent blog: http://blog.bravenewtalent.com/
BraveNewTalent profile on CrunchBase: http://www.crunchbase.com/company/bra...
Lucian Tarnowski on Twitter: http://twitter.com/luciant
BraveNewTalent on Twitter: http://twitter.com/BraveNewTalent


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