 It's been an unbelievable week here in the UK and I'm here on day 3 in testing out at Conway Golf Club. That's been a backdrop all week. A little bit more breeze today but it's absolutely been a stunning week. And today I'm testing a real interesting product. It's a forged iron from Callaway. It is the epic forged iron and there is a lot packed into this clubhead, believe me. But before we go any further and I'll tell you what Callaway is saying is packed into this and how it might help you as a golfer but first of all we've got to talk about the look to these irons. Throw some more images up on screen for you now and give me your opinion. I mean I think from my eye they've produced one of the best looking clubs that I've seen on the market. I really mean that. It is, I think it's an absolutely stunning golf club. There are no more words really, interesting your feedback but the way that is pieced together really really suits my eye and we'll talk about how it sits at address very very shortly and how they've achieved other things in the sense of the profile and the build but from a looks perspective unbelievable. But what about the technology that's packed in it and the technology that is going to justify why these are so expensive. Let's have a look at the tech inside of this clubhead. Right so you've heard what I think in terms of the looks and interesting your comments down below. What is, am I going overboard on these or are they as stunning as I think they are. That's a personal thing. On to the technology that Callaway has packed into this club and believe me it's a lot and believe me there needs to be a lot because we're going to come to the price very very shortly. It is a 1025 carbon steel forged body. Inside that body is you've got some tungsten weighting. The tungsten weighting is wrapped in urethane microspheres, the urethane microspheres is dampened sound and vibration but they're saying it's not impacting on ball speeds either because there's this 360 cup face technology which is again all about ball speed right across the club face. I'm also talking about that a bit later on as well. The tungsten weighting, the suspended energy core as they call it, it just allows them to position the tungsten weighting exactly where it needs to be to get optimal performance out of each iron so that will be in a slightly different position for what you want from each iron. So a longer iron compared to a short iron obviously the characteristics that you want are going to be slightly different and that's what this allows them to do. They've got two shaft options, interesting as well. Steel fibre or graphite. I'm going with, I've got a 10 site white graphite shaft at the moment, 60 gram shaft, interesting to see how we get there and how this thing performs. I'm going to talk about price very very quickly because there's a lot of technology and I think from listening to the press release that came out from Callaway, I think they've packed everything they've got in terms of tech, what they've learned over the years, everything they've got is packed into this club but it comes at a price tag. It's going to be not far off, and I'm talking not far off, 282.90 per club, that's the RRP. Likely odd is it's probably going to be about a 250 per club at retail. So it's a high high price point but carry on and keep watching, don't switch off now because I know some of you will be offending by that price point, carry on and keep watching and just see what you get for your money in these ions, these epic, flat, epic ions, forged ions from Callaway. Today I managed to hit a similar shot, second time round. Interesting ball flight on the 5 iron, it was slightly down breeze but it's a really good ball flight, it's a strong ball flight. You'd be concerned about the lofts and I'm interested, it's the first long iron that I've hit and interested to see as we go around the course which is where it really matters is how these strong lofts are impacted on the performance, in other words can we get the ball to stop on the greens or is it just too much of a low penetrating flight, we'll find that out very very soon. For a great start, like I said, two balls I hit there, one off-camera but really got them both out the middle, and it pretty much was out the middle so we'll see when we get some off-center strikes out of this performance, one of the big claims they've got is just again, from Callaway you'll see this image that I throw up in front of you now, that's a sort of heat map about ball strikes across the face and you'll see just how little loss in terms of distance that they've got in different areas of strike points around that face and that's the bit that always interests me as an average golfer because it's likely that I'm not going to continue finding a middle of this cool place. You've got the ball flight on that, it's right down so the target line on number 12 is right behind the green there. Again, it's got a tight light, really nice pick-up, first two shots really impressed, that's all I'm going to say at this stage. It's a 9-9, it's really compact behind the ball which is something that I'm still really liking, you're not for what's packed into this to get into such a small profile is again something that I think's been amazing, great feel, it's a little bit of a bounce off the face there, which I like, which is a nice feel, again it's got a nice sound to it, a nice click off the face there, very controllable, lots of feedback back into the hands but like I said when you throw the ball on a major thing, how small and compact this club head is, it looks to all intents and purposes to, they've done this thing again with this sort of two-tone cambered top line which gives a bit of an obstacle illusion and it sits very nice behind the ball and like I said I take them to all day long, this is all over the flag, this is the right club, come down off the bank, come down off the bank, stay on the bank, right okay so 160 yardage downwind and 9-9 is what I just played, again decent ball flight on it which is what I really like about these things at the minute, one of the things I like about these, stay left to the flag, ball didn't move a great deal in the morning with the strike, it's an interesting one because that didn't come out the middle, it still travelled the distances in this idea, one of the things I'm always interested in is appeal to average golfers in terms of like that little bit of helpfulness across the face and as I say you can see there were a little bit of grass, it's low and off the toe but still did a decent job. As ever I like feedback and it's your opinion that really matters and counts, you're the people that are going to be buying these clubs at the end of the day, what are your thoughts on these irons so far? Impressed? Impressed with performance? Do you like the looks? What's this price tag? Lots to comment down below so make sure you get involved in the conversation because I love getting feedback. Just checking out the microphone on, that came out a bit out the bottom grooves but again to be honest with you that's one of the things, I've not been swinging that great with the irons this morning to be fair to Epic as well, to Callaway but one thing that sometimes impresses me more than when I'm absolutely getting them straight out the middle is what a club does when it's not so great and again you've probably heard that, I don't know whether you can find it, it was definitely bottom grooves but the ball is still going out there. It's an incredible way to get these clubs and it's not just this club let's be fair there's a lot of clubs now by where it's that help and forgiveness across the club face however you want to word it, however you want to term it in a straight old-fashioned old blade if we strip back all the technology that you might think is in this a straight back old blade and that's a ricochet straight up the forearm and it won't go far at all. With today's technology and it's got everything packed into this in terms of technology that ball is still done incredibly well and it's a fair way finder on 17. Just want to talk about the irons at address, I mentioned it briefly earlier you do see a little bit of the bottom end a little bit of the mass but the top line is chamfered and it's slightly thinner it seems to be slightly thinner for me on the shorter irons. Minimal offset is what I'm looking at and it just really does sit nice behind the ball. As ever I don't know about you but I'm a fan where there's the two colour in terms of the satin finish and the high chrome finish really frames the centre of the club but yeah it sits very nice behind the ball that's all well and good but can you miss them three bunkers down the right hand? I think they're out of reach we're a bit of a wind in. Can you pick up the ball flight? I mean that's a five iron strong lofted five iron. It's the middle of the fairway and it's just gone absolutely powerful penetrating ball flight right up there I mean it's landing on a firm fairway in the Highs of July I think going far so well unfortunately it's gone straight into the bunker if I got the switch on yes I have I keep forgetting that bit it's gone bunker left it stayed there hoping again for a little bit of copper at the minute in these things nothing but straight which is probably a good thing right just to note that was 170 into middle of the green there and we were perhaps a little bit down breeze but I give that one I went after it a little bit as they say and certainly there's plenty of distances packed into these things if you're looking for it. I'm gonna stop here and do my overall assessment of what's what I think of these irons but before I do it I want to get two sort of elephants out the room because there are two things that are going to produce the majority of comments the price now the price point is always the same for me I couldn't care less what anybody charges because at the end of the day it's up to you to consume whether you go out and buy them or not and it's the same for these some people will never entertain that kind of price others will so I dismiss that when I'm reviewing a product the second thing is the lofts once again it's a strongly lofty club I've done three videos this week on irons out here at Conway Golf Club and each one of those irons has been lofted at 27 and 28 degrees in terms of a 7 iron so again for me believe me and I said it over a year ago this is going to become the norm for irons moving forward but it's not about just about getting distance it's about this counterbalance between tungsten weight in lower CG counterbalance in what launch would be effect if we didn't have this strong loft on them so you can already see for me there's a complete well it almost goes against the grain both like that that does not relate to the loft that is on this nine but anyway let's forget those two things for now in terms of performance these are they're very very good they're excellent again how would you knock club like this I said earlier on one of the irons I've played I've not hit the ball particularly well today in terms of my swing with irons but I barely missed a fairway and I don't think I've lost a great deal of distance in all of those shots as well so that's you know you've got to hold your hat off and say that ball straight out the middle and it's pure but I've hit balls like you said from back on this T that came out the bottom grooves and again the distance that it's getting and this idea of urethane microspheres whatever they are the sound dampening the vibration dampening you've got to believe that it works you know I mean whether you like technology or not these things do work and the point is always the same what will you achieve what you're looking for from your golf game but if you're into this kind of product if you're into tech if into price point that these are right and you're prepared to go to that kind of budget then you've got to put them into the mix to the similar type of clubs Callaway have come out with what they say is a very much packed with technology I love the look of the irons I think the superb question is are you prepared to go out there and buy them and at the end of the day that's all that matters it's just your opinion that counts I'm gonna carry on it in some more golf balls thank you for watching thank you for watching this video make sure you stick around because I'll be testing the year I'm in the middle of testing the epic flash hybrid and a point to mention on that really combining the two videos together I think what's a very interesting one is a mixture of these irons in the low end and then from six onwards going into the hybrid unreal set of golf balls I'm finished