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Published on Oct 1, 2018
Eastman is proud to have collaborated with cosmetics house Groupe Rocher on the design of a new "ecodesign compact" concept made entirely of Eastman materials. The compact features Eastman Trēva™ engineering bioplastic, a cellulose-based thermoplastic that offers both high performance and reduced environmental impact.
Groupe Rocher shared its concept for an "ecodesign compact case," simplifying processing into a single step instead of the typical three-step process. The design also eliminates the metal hinge pins and uses plastic pins instead. "By eliminating metal and using fewer materials in the design, Groupe Rocher has created a compact case that requires fewer natural resources to produce, using less energy and eliminating secondary processing steps without compromising the packaging functionality and aesthetic brand codes," says Stéphane Tétaud, packaging makeup development. "This saves time and money during the manufacturing process and has the added benefit of taking a step toward recyclability."