 So internally, from a selfish corporate perspective, we have an unending thirst for benchmark data. Obviously, based on what we do, we know about third-party spend, contracts, performance levels, supply chain risks, and so on and so forth. And we bring that to the table as part of our service portfolio. That said, we are constantly trying to seek out other third-party benchmark data to append to what we have to enhance some of the models. And why do we have to do that? Because our customers expect us to bring them best good service at the right cost, the right quality with the right innovation, the right assurance of supply. And in order for us to do that, we just have to ensure we have a dearth of benchmark data, our own, plus whatever we can find. So that's the internal perspective. The external perspective is, you know, given that we are in the midst of a many-to-many relationship, right? So you have our clients, you have chain IQ, and on the other side, you have our client suppliers. We have a massive amount of intelligence, whether that be price, preference, cost, alternative, substitutes, you name it, it runs again. And in that unique position, each of our customers have a keen interest in understanding what our other customers are doing, obviously. And of course, this is all part and parcel to what we can share, as agreed with our customers. But then also, too, on the supply side, every one of those suppliers that we're engaging with and touching, they have a desire to understand, hey, how am I doing against my competitor? Hey, is there more opportunity for me with my existing client? What about the other clients that you're serving? Can I get in there as well? So they want a benchmark. There's also a unique thing sort of emerging as well, where we're having some discussion around can the totality of the data that we pick up in our operations feed something else, like perhaps a new type of purchasing index, one that's much more rich than some of the traditional indices that are out there that are used in economic forecast and so on and so forth.