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Published on Sep 29, 2017
It’s reassuring to know that in these days of click tracks and auto tune, REAL SOUL still exists. Not just music which fits a convenient pigeon-hole but music with real heart and a real musician creating it. Lawrence Preston is not just an incredible singer, he is a skilled-songwriter; studio producer and multi-instrumentalist, focussing on the bass as his primary instrument. “Something for You perfectly showcases Lawrence’s ultra-smooth soul and his truly stunning musicianship, his bass-playing immediately bringing to mind Marcus Miller, Rustee Allen and Stanley Clarke – this is not just bass-playing which holds a groove, it takes on a life of its own, holding you magnetically to the song. A San Francisco native, Lawrence was born into a musical family, his parents having formed a gospel group, The Sensational Travelers, who rehearsed in the local church at which his grandfather was pastor. At the age of only five, Lawrence was part of another family gospel group, Fantastic Four, also featuring his father, a talented guitarist. Becoming known locally as “The Gospel Jackson Five”, he had now truly become committed to music, learning to play trombone, guitar and, his ultimate weapon of choice, bass guitar. Aged 19, his musical skill was spotted by Sly & the Family Stone founder, Freddie Stone who in turn recommended him to “Oh, Happy Day” singer, Dorothy Morrison, leading to a significant period in the 1980s as the bass player in her gospel band. Taking his time to truly learn his craft, Lawrence emerged in the 1990s as an artist with a wealth of experience, recording his first full-length album in 1997. “Something for You” is Lawrence Preston at the peak of his powers, an artist for fans of classic soul and for those wanting to hear real musicianship and passion. In 2016, Lawrence Preston connected with the Chicago, IL Power House Marketing and Promotion team, KES Distribution and National Marketing to spearhead and quarterback his marketing campaign and the collaboration has proven to be successful. “Something for You” typifies the effortless, soothing song-writing style Lawrence has come to be known for, whilst incorporating more surprising influences from the worlds of jazz and gospel. This then is what Lawrence deems, Eclectic Soul, a sound which we can all expect to hear much more of.