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Published on May 30, 2009
The anti-drinking TV ad was rated one of the most offensive ads in New Zealand. In it a "drunk uncle" at a party gets more and more drunk as the evening wears on. Eventually a drunken game hurts a little boy and he is flung out of the party.
Of course, the ad wouldn't be very effective if it wasn't offensive and unlike some other anti drink-drug ads, it does show a consequence that could reasonably happen in real life rather than going overboard and showing something extreme.