 But it's not done yet that whole space so we saw a sync sort and net app just do a deal Acquisitions There was an article on silicon angle this morning about store-wise supposedly IBM is dumping the store-wise brand and they're going with real real-time data compression a real-time compression Is what they're saying it's very very IBM like marketing I guess take the sexy name and call it what it is But but you're saying that that whole space perm a bit albedo HP. What do they call their product sure stores it right? So so you actually are seeing some more innovations there sure so these guys Hitachi has some time maybe to I think so I think I think it's still really is in particular as it relates to primary storage to do for primary stores super early days on that front so There's a lot of opportunity for for innovation there and you know Some companies have multiple d-doop technologies right so you look at IBM they buy diligent and then they bought store-wise EMC has avamar and data domain right so there's a lot of different ways in which to go about Reducing data footprint right