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Uploaded on Mar 25, 2011
At the Garrison Institute's 2011 Climate, Mind and Behavior Symposium, Dr. Jason Clay of the World Wildlife Fund (WWF) discusses his work to make sustainability a pre-competitive issue. He describes the WWF's system of creating credible sustainablity standards for global commodities in partnership with the producing companies. To learn more about the Garrison Institute's Climate, Mind & Behavior Initiative: