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Published on Sep 21, 2012
Sunlight Foundation Editorial Director Bill Allison says that Obama's cash advantage has given his campaign more spending power.
"What we're seeing is in part because of all of that fundraising advantage that Obama has. He has a huge spending advantage too. So far, for the reports that we have, which is through the end of July, he's spent around $111 million on political ads. Romney has spent overall $48 million, but about $18 million of that was to fend off opponents for the Republican nomination. So Romney has really only spent about $30 million making his case for the general election."
Allison notes that spending on political ads may have helped Obama in some swing states including Ohio, where he leads in the polls.