 So my name's James Hayward. I'm a technology analyst at ID Tech X and we're here at the ID Tech X show in Berlin, Germany And it's great to be here with Jack who's the co-founder of Doppel. So perhaps you can introduce your company to us So to the camera or to you to both of us that doesn't matter. You could talk to me if you want so Doppel is Respond and what it does is it can make the wearer feel more calm and focused and The way it does that is through our innate response to rhythm So an upbeat song gets you going and that makes song chills you out This is because you physiologically respond to rhythm. So we can create the same effect inside of me so that you can use it anywhere Do you feel calmer since you've been using? Yeah, yeah, I mean maybe not karma from founding a company, but it's really helped with the times when it's been stressful So I really like it for presentations for that reason So tell us to say how does it work? So what you have is a little motor in a in a watch that sits on your inside of your forearm and yeah so it feels like a heartbeat that's very key and What happens is you calibrate it to your resting heart rate using an app And once you've got that there are certain rhythms to either calm you down or to get you more stimulated So you calibrate the bands yourself and then at any time you can start it So when you're feeling stressed you can start something that helps to calm you down Right, so it's with an app that you've developed as well then comes alongside of the package Yeah, so it's an app and a response great. So tell us a bit more about the company. How did it start? How did you come about to co-founding this? Okay, so there was four co-founders and we Developed stop all together at University at Imperial College and Royal College of Art and we were originally looking into just how Technology changes how we feel and how that just happens after the event You just see it and could we design could we design technology to actually do that and then we started working with psychologists on on in psychophysiology and that's how your mind understands the signals coming from your body and this is how we ended up developing haptic haptics that Mimic our physiology in order to change how we feel sure and so you say these four of you guys You came out you founded it you built this great product How did that how did that Jay take place you in crowdfunding your VCs? Yes, so we we started out We were just doing research to see whether we could we could do it or not And then once we found out that we could do it and that people really really liked it We then wanted to make sure that they actually wanted to buy it. So we did a crowdfunding campaign We did Kickstarter and that went really well We had a successful campaign and since then we've raised some more money and we've been doing all the development work Manufacturing still taking pre-orders and should be delivering very soon delivering soon And so what's the sort of retail price at now? So I'm pre-order. It's a hundred and twenty five pounds $150 and when it launches it'll be a hundred and seventy nine dollars, which right now is a hundred and fifty pounds Think it'll stay about the same sure great great And how about so you're here as part of our launchpad system, which is so I take it We work in emerging technologies where We aim to try help the commercialization of those emerging technologies So you obviously applied through the launchpad and we're successful and you're here today with us So how has your experience been here at the show? It's been fantastic So we've met with so many people from different aspects of the various technologies that you have here In particular we spoke to quite a few people in Sensing because we don't do sensing we calibrate through the phone They're Have a news we want to explore that we want to use sensing for And yeah talking to people who are in that space has been very interesting I think well continue the conversation great So lots of lots of interesting leads for you to follow up and need a discussion that could happen absolutely yeah fantastic So thanks very much Jack. Hope you enjoy the rest of the trade show the rest of today and tomorrow And all the best with everything