 Oh man, this is going to be a good one today. So although it's only been like two years since we've really focused on YouTube and put a lot of effort into it, we have been making videos on the channel off and on from the very beginning, so all the way back to 2013. And I thought it'd be fun to go back and kind of take a look at the very first video we ever made and to view it from today's lens. Interestingly, the first video on the channel was not what you would consider like a typical YouTube video compared to what we're doing now and how we do videos now. It was actually a part of a project that a friend of mine was doing. He's a video guy and in 2013, he challenged himself to make one video every month. He knew about He Spoke Style. He thought there was a story to tell there. So he asked me if I'd be open to doing kind of like a little short film with him. We shot this in one day, multiple locations. It was a very long day. It was very fun to do. And the idea of it was just to basically tell the story of what He Spoke Style was and why I decided to start it. So it's been a very long time since I've watched this video. And what I'm interested in is to hear what I had to say back then and then to see how well and if at all it still tracks with what I'd say today, what my vision for He Spoke Style is today versus what I was saying then. It really just kind of wondering how embarrassing this is going to feel. Hopefully not too embarrassing, but we shall see. So I've got the video queued up here and I think we should just dive right into it now. So without further ado, let's take a look at He Spoke Style, the video. Yeah, style, good style is timeless. Style is transcendent. So one thing I want to point out actually before we go any further is that the soundtrack to this was actually done by another really talented friend of mine, so total collaboration from the video to the music here. My name is Brian Sakawa and I'm Founder and Creative Director of He Spoke Style. One of the things that really speaks to me about doing the website is that I'm a professional musician and music is all about communication and the website. Got to stop here. So the suit I'm wearing is a Brooks Brothers suit. Don't have that suit anymore. The shirt is by Banana Republic. Don't have that anymore. There's my watch, the Time X for J Crew, circa 2010 that I wore all the time. And then I have to point out what one of my big mistakes here, which is wearing this these cuff links. They're by Paul Smith and they've got like a skull on them. I thought it was cool. But looking at it now, it's like trying just like a little too hard with that. To me is a form of communication and style, in fact, is a form of communication. Deciding what you're going to wear or what you're not going to wear says something about you. And whether you are into fashion or style or not or don't claim to be, what you wear or what you choose not to wear says a lot about you. It says how you want to be perceived by people and what group you belong to or want to belong to. That sounds so familiar. It's like I could say that today. So I'm feeling pretty good about this. This scene here, we shot in like a local wine shop. And just so you know, this was not how Rob and I would typically work, but it worked for the video. Rob doesn't even drink. Everyone has their style. He put this photo up here because he knew it was one that I really hated. Influences and style icons and a lot of people point to Cary Grant as a big influence and I'm definitely no different. What I love about Cary Grant's style is he never looked bad in a suit and it was because his suits fit so well. The other part of that too, he was a nice guy. He was humble in addition to being very, very stylish and that's really important to me. I think we really had a good groove for this one. Yeah, you do. Good location, good light. No doubt. No doubt. Oh my God, I think I included this look in one of my least favorite looks ever. I like this one where you look like a drunk. I do look like a drunk. Having style is all about having confidence. If you wear something with confidence, it will look good. If you're uncomfortable wearing something, it won't look good. Confidence goes hand in hand with style. I wasn't really waving at anyone there. If you're inspired by something you see on the website, that's great and I feel great about that because that's what the website is all about. Everything looks better in slow motion. Firing people. If people don't find any inspiration on it, that's fine too. He spoke style is just one voice in the conversation. I started He spoke style after wearing the same outfit for an entire year. Oh man, those Alan Edmond strands look really nice back then. It was a bit of an extreme experiment but it taught me a lot about versatility. So after the year of wearing one thing, I thought what are the essential things that a guy needs to have in his wardrobe? And that project turned into He spoke style. The thing I really love about style is that it's extremely personal. There's no one style that's correct or right. Style is really something that a person makes their own. I'm just remembering looking at this right now. We shot this in like, I don't know, like Jared did. He got this pizza shop as his place that we were shooting this interview and it was very hot that day and I could see that I'm really sweaty and you could also hear a lot of the background noise but hey, you work with what you got, right? And sure, we all have our influences who we draw inspiration from but at the end of the day, you know, your style is what you make of it. Yes! So that was interesting to re-watch. I think what's interesting to me most is that and what I feel most, what's the right word I'm looking for here, what makes me feel good about seeing that now is that everything I say in that video is pretty much exactly what I say now, like why I started it, what I hope to achieve with it, what it meant to me. I think I've done over the years, you know, this was like, I think we filmed this in maybe May of 2013 so I had just started in February and nowadays it's very much easier for me to kind of say what it's all about and I say it in pretty much every video and we refined it over the years but looking back on it, I really had a very clear idea and sense of what it was that I was after and it makes me feel good that what I was saying at least really holds up to what we do today. I'm really interested to hear what you guys think about this video and hey, you know, four people that gave it a thumbs down. I mean, what's the deal? Why you got to do that? How mad you got to be to dislike a video on YouTube? But anyway, this was kind of fun to do. I'm really curious to hear your guys' reactions if you are new to the channel and have just saw this for the first time. Let me know what you think but I just thought it would be fun to kind of go back and look at the very first video, see where we've come from, see how it stacks up to today and then, yeah, it was cool. So thanks for watching everyone.