Based on the reviews supplied by different sources, American Bullion does not seem to stand out among gold investment companies that also hands IRAs. Without specialized offerings to make them a cut above the rest, they are just an average gold investment company that may not make you feel very confident about in putting your trust in.
In all, American Bullion rates a 5/10. It's neither exceptional nor inefficient. Still, it may not draw in the more dedicated clients who are zealous about growing and protecting their investments.