 What is up everybody? Welcome back to the freaking channel this right here you guys. I'm telling you I am telling you this is it is how you do it man This is how to capture leads on social media And what I mean and what I mean by on social media Through paid traffic right through your actual advertising. You're either freaking here. Here's the deal dude You're either going Facebook live every single day and the people that you're actually Exposing yourself to are actually interested in what the hell you're offering, right? Let's say for example your friends on your on your personal Facebook page or Or the people who are following you on your personal Instagram. Okay, let's start there what everybody does Going lives on on these these two specific platforms for example, right? The deal is is that those people chances are that's on let me use a real estate agent as an example a real estate agent local business owner just like everyone else, right? They're licensed for that specific state. They can only do business in that state and Ten out of ten of them nine out of ten of them. Let's just say nine out of ten If you're a real estate agent and you're that one out of ten. Okay, cool, whatever But nine out of ten practice in their backyard. They farm a few zip codes They focus on branding themselves in their local community They're they're they're building their business on referrals and word of mouth and or they're spending a ton of money on Outside marketing that just isn't isn't doing it for them at all anymore, right and it's like They're exposing their business. They're going Facebook live. They're going they're going Instagram live and 95 I know it's 99% but I'll be a little conservative and I'll say 95 95% of the people who are on your personal Facebook page live across the country Fact look at all your friends. You got 3700 friends on Facebook on your personal page. Okay, cool 95% of them are all across the country On your Instagram people who are following you 95% of your followers live across the country So to a local business owner, it's like dude You're posting stuff on your personal Facebook on your and let's say you're doing it on your on your Facebook Business page. Okay, and you got 700 likes Those 700 likes came from you inviting everyone on your personal page to like your business page When I just got done saying 95% of them live across the country But you're over here barking like you got 700 likes and you think you're crushing it hell No, you're not crushing it because again, what you're doing is you're posting content where Again, the majority of the people that are seeing it it's irrelevant to them That's why when I have when I have Facebook when I you know, whether it's Facebook Instagram or or LinkedIn or or Twitter It's like dude, you're throwing spaghetti against the wall to see what sticks and that's what most business owners are doing like Even you affiliate marketers, what the hell are you guys doing but see when it comes to building a nationwide business or a global business That's where social media comes in Major-major play because now you have the ability to build a personal brand Globally, it doesn't matter who the hell is following you Because you're an affiliate marketer or you're providing some type of service that that can help the masses, right? When it comes to let's just say business or whatever But a local business owner, it's like dude 95% of the people following you they're not coming to your open house this week They don't care about your open house this week the house that you have for sale They don't care because the person that's following you is in Nebraska and you're out there in arizona posting everything on your personal page In your personal instagram page and your personal linkedin page Call it personal call it business. Whatever. It's all the same thing So a local business owner. It's like dude. This is what every local business owner is doing But but again, if you have the type of business where you're where you're where you're um Um, um open for business to the entire country That's when social media is your best friend, man But if you're built in a local business like you have to go pay traffic You have to be running facebook ads to a specific area, right? You're a local business owner local restaurant local denis local chiropractor local real estate agent Right. You're a local business owner and your ideal client is in your backyard So how do we do it? How do we get in front of them? How can we Entice them? How can we get their attention when their attention is on a million different things on their damn cell phone? Right, like you have to be creative. You have to stand out And and and a lot what I teach with my social media marketing, you know clients as I teach the basics I'm like dude all you people are looking for a client like right now Why don't you try dating before you try throwing me in the back seat? It's like dude When it comes to real estate agent all you care about is a buyer or seller I tell clients this all the time. I tell I tell my friends this all the time I'm like, dude, you're a real estate agent because again when I was a loan officer Right. I was in the mortgage industry for six years when I was in in the banking industry. It's like dude like What what can I do to really to really brand myself or to really freaking put myself out there and really focus on that local community It's like it had it had to be some type of form of advertisement And all I'm saying is that the majority of local business owners are still trying to do something offline or they're trying to do something on social media, but like I just got done telling you If they are doing it on social media if you are doing it on social media and you're a real estate agent or you're a local business owner But the people who the the third the three thousand friends that you have on your personal page Right They don't even live in your area unless unless you're a local celebrity I tell us to my friends all the time. I'm like, dude, unless you're a celebrity unless you're the rock Then you could have thousands of people even Yeah, even hundreds of thousands of people from your local community following you like for example the rock He's from hawaii or no, not not hawaii. He's freaking from samoa. Samoan, right islander His whole ethnic background his whole family his whole freaking growing up his friends people He went to school with right he came from that area right samoa. Isn't that where he was born? Wherever the heck he was born my point is is that he's a huge celebrity So a person like that would have thousands of people from their local community following them unless you're that You got 3200 friends on your personal facebook page, right? You're promoting your listing that happens to be three miles away from where you live, right? How many of these 3200 friends on your personal facebook page live in that area? That's the question So because we're a local business owner the only way for me to focus on my local community Is to run paid targeted ads? That's it. That's it. There's nothing else to it man So if everyone's on social media today you run your ads to people on social media today They're not the nows to it man. They're saying a rocket science. This is easy This is simple and the reason why businesses will pay pay people like me for it Is because they're told they're too freaking lazy to learn it themselves When in reality, yes, I get it people are overwhelmed with their business. Well, guess what? I'm overwhelmed with my business too. We're all business owners This is basic marketing stuff like this is stuff that we have to if especially if you're a small business owner If you're a solopreneur a real estate agent It's like dude come on like you have nothing but time unless you're closing deals every day Unless you're closing deals every every week I was in I was in an office when I was in the banking industry. We were closing mortgages every day So imagine how busy that is. So if you're that busy, okay, cool, whatever But if you're not that busy you got time If you're not closing deals every week, let's just say because that takes that that's a good amount of effort You know four or five deals a month um That's a good a good that's somewhat okay, but um The point is is that you do have the time you have the time to go learn some marketing Like how do you not right? And so what I want to show you right now you guys is is you have to start learning paid ads or you have to Again, or you have to or you have to delegate it and and have someone like me run them for you But I truly believe that everybody needs to be doing this everybody needs to be doing it themselves because it's that simple and and and Investing in your business investing in the marketing side of your business is everything There's nothing else to it without marketing without advertising without bringing new business in you ain't shit So when it comes to a real estate agent, for example, or a local business owner All i'm going to walk you through is some basic basic way One basic way to capture leads on the internet man to capture leads on social media to capture leads of people in your local area What does it take to get the attention of the person that lives two miles away? They're on facebook They're on social media Let's run some ads to their asses right like let's it's that it's that basic But what i'm going to show you here is What you should be using shot out to brinda shot out to go team garrison Shout out to my friends in in in iowa That that have that have the idea they they're like dude. We got this like we know exactly You know what you're talking about david We know exactly what it's going to what it's going to take as far as budget and we're all in And this is this is this is a friend of mine that i help And and and i'm going to show you something super basic on how on how we're capturing leads in a local area by simply running video ads And targeting that area and that area only i tell my friends now i'm like dude Forget about social media the hell with social media because as i just went on a rant in the beginning of this you guys that 95 of your 1700 followers on instagram Live across the country. So if you're a local business owner Like for example different restaurants that i follow restaurants nationwide global people travel That's where a lot of their business comes from right people, you know traveling and and food is always Necessity so restaurants can do very well when they're in the right position But then millions of them fail every year as well But the point is with that is the fact that i Follow a few different restaurants and these are just restaurants that i think down the line that i'll get to But as far as today it's like dude i follow kelly tacos. They're in los angeles It's not like i'm going to be going there anytime soon at all to go have a burrito. You know what i mean? so it's like If you're focused on just your local area i tell my friends on my dude forget about social media Run simple facebook ads to a targeted area and because you're a local business owner That's your target Your local area like there's nothing else to it man. So so so what i find and what i have found by speaking to thousands of business owners Let's just call it since 2016 since i really started reaching out and and helping these people right I've spoken to literally thousands man, and i'm telling you most just miss the basics Most are not even focused on on consistency on this single one platform by doing this simple one thing To capture leads in their local area where it matters the most Local area man keywords. Okay local area How do we get the attention? Here's here's what you want to start doing, okay? And i'll just take you from the beginning. I'll just take you from the freaking beginning You're you're either you're either Learning facebook ads you're either learning instagram ads or you're learning youtube ads Okay, what i would suggest is starting with facebook start with facebook because facebook is instagram when you when you're running You know paid traffic on on on either one. It's through facebook. It's all through the ads manager Whether you're running one for facebook and then and then a separate one for instagram That's what i would do, you know don't combine them, you know Because especially for instagram the image is a different spec the video is a different spec. So Run it individually separately, right? Um But it's the same thing you you got to be focused on on one of these platforms man facebook instagram or youtube and here's the basic the basic basic, um Way it's gonna it's gonna look out. Here's the basic process man that and again as i I don't know if you i mean yeah as you probably caught in in previous videos I talk about posting that image posting that whatever let's go to let's go to grammarly the image the text If you've caught any of my previous videos I talk about posting that on the business page first public let everyone see it it goes there first And then you come back to the ads manager and set the actual ad, right? But here's here's what it is The text the image the learn more, okay Well what what i'm saying you guys need to be doing in 2020 and beyond is running simple facebook ads And getting people to download something so whatever business whatever whatever whatever Audience you're you're bringing value to and and offering your services to you're a real estate agent You're a restaurant. You're a dentist. You're a local dentist, right? You're a local chiropractor. Whatever your business is man Put some value down on paper and turn it into a simple pdf that looks like this Look at this man Shout out to brinda and jeff and jeff out there in in iowa crushing it with their real estate business And and and this is this is what we use to capture leads. They're focused on buyers So what they put together together is what they put together is a simple buyers guide. It's freaking um Let's see how many It is um It's just a few pages. It's just I think it's like eight pages. It's like super Yeah, it's like a few pages man, but a quick intro of who of who they are and just Powerful jam-packed information man information on moving And it's and it's their tips, right? They're strategies. They're freaking, you know perspective and approach to it You know, they're educating their audience, man They're giving some value and they are doing it in a simple pdf That looks all pretty right people all day In a local area and again, man. What are you going to do? What else are you going to do? You're a real estate agent I'm telling you you guys are posting stuff like this on your personal page And on your business page where you have 400 likes and 99 of them live across the country Or you're posting on linkedin, right? And it's like dude all the people that are connected with you They all live across the country and and a lot of times they're all realtors They're all people that do what you do So it's like dude you start targeting a local area and getting people in your local area To start downloading your your content and and and what are we doing? We're bringing them to a simple page Let me um, let me show you if it's in this account this is a different account, but Yeah, perfect. So Taking them to a page like this This is this is one page I'll I still have to import over the main one, but this is this is an example Driving traffic running facebook and instagram ads directly to your local backyard To get people to a page like this Where we're giving them something of value. What are we giving them in this case? We're giving them a list of homes in that price range How easy is it for you to? Run a facebook ad, right? Get me to click learn more I come to a page like this I'm in your local area. I'm looking for property I'm either an investor or I'm looking for a second home or I'm looking for my family And I are looking for our first home and you happen to be living five miles away from me And I keep seeing your ad in my newsfeed because you're not doing some boring Image ad like this. You're actually on video That's what I coach on I tell my clients I'm like, dude, you need to freaking pull out your cell phone And you need to go selfie style On video and you need to start putting together four to five minute videos educating your audience and in this case with brinda They're educating their local audience on the process of buying In hopes of getting people's contact information building a relationship getting people in our local area to know like and trust us Because we're running video ads We're running video ads. Let me show you We're running video ads you guys and and in targeting a local area This that's the whole point of this video, man The whole point of this video is to is to is to encourage you guys to start learning this basic stuff And start running video ads To your local area. This one's going on right now. We've gotten over 3000 people To to view it that live in her local area. That's what I'm saying 99% of business owners whether you're a realtor or someone else you guys are mickey mousin it You're posting your stuff on social media organically because it's free Yeah, right that ain't free. It's costing you man. It's costing you deals per week because you're mickey mousin it You know, you need to be saying, okay, this stuff makes sense I need to start running facebook ads to my local area forget about social media Any post that I put out from this point on is going to be a simple video And and and you're telling yourself, I'm going to do one per week And at the same time I'm going to run the ad and and and when they click on my learn more when they click on my learn more I'm going to bring them to one page like this and I'm going to give something of value I'm going to give them a list of homes. I'm going to put them on an email list I'm going to nurture that list through an email otter responder My email otter responder is going to be set up where I have 10 emails that are already pre-written And they're going to go out over the next few days to the person who just opted in either I take them to a page like that Or I take them to the page like like like this giving them giving them a seller guide giving them a buyer guide If you're a restaurant, you're giving me a free coupon You're not taking me to your website You're taking me to one page where you can get me to download my free coupon if you're a dentist How easy is it man to target your local area? That's where your clients are from If you're a dentist, you got a facebook personal page. You got a linkedin. You got an instagram. You have a facebook business page 99% of the people who follow you live across the country unless you're a hardcore celebrity And you're probably you may be been a dentist in that area for 45 years And and you got a team you have a team of younger people That are actually up on social media and they're probably posting for you all over the place But at the same time what i'm telling you is that chances are the majority of the people who follow you Live across the country, but you're a local business owner. It's like dude. You start running targeted ads facebook video is what i'm saying, man We're over here crushing these videos. Okay, we just getting started We are just getting started and so our whole thing is to drive them to a landing page Where they were where we can give them something of value and all i'm saying is that in this case It's this simple pdf You know and and and you can easily let's say for example, whatever your business is man That's what i'm saying. What can you provide a value to and what can we put in writing like and and and i'm telling you 10 out of 10 times you want it to be like this you want it to be some type of pdf You want it to be a digital download? I don't want to have to physically mail you anything like no I don't want to pay for shipping and handling. No, this is we're now in a digital world Take your knowledge put it down in some type of pdf or even a training video Get me to opt in to watch your free training video Where on the video you're telling me you're teaching me things that i that i may not have known Or you're just telling me about your profession and what you guys provide and you're just putting your your perspective on it Some type of video some type of webinar some type of free training is what it's all about so i'm either going to visually see your training and and and um Yeah, or or or you're going to you're going to offer me something physical that i can actually download But but the way you're going to do it is you're going to do it in a digital format right So this right here man is just providing value to to to a specific targeted audience Of people who are interested in what the heck you're selling right and then at the at and then on the back end You're getting these people to opt in they're coming to a page like that right? They're coming to a page like this get my 10 tips here Name email send me your 10 tips and boom that email auto responder automatically Emails them the digital copy right they get this digital copy and boom they're now on your email list And so now you get to nurture that list you get to build hundreds of people on a on on an email list by giving Value by giving them something like this That they have to put their name and email on a free download man And if and i'm just convinced that no matter what type of business you have You have some type of brochure or you should or you should have some type of you know coupon if you're a Retail store, you know, it's so simple and you're just driving a man. You're driving them to a simple page Where we're and these the the lany page and my email auto responder is all through kartra So I I manage everything through this platform over here. There's a link in the description profit with kartra dot online There's a 14 day trial and what I do is I simply just just clients that I bring a board So this is a social media client that I actually brought a board I'm gonna really be helping her and we're gonna we're just getting started But I already I already had these funnels, you know available to just simply import once she set up the 14 day trial I imported these funnels into her account right away and and now i'm gonna just you know simply be helping her But driving traffic to a to a page and getting people to opt in you guys Here's another one. Um, this is for like Tons of real estate agents. That's what I'm saying, man those of you like every single one of you man that is um That is that is watching this video Do you have a personal instagram or you have a personal facebook page? I'm telling you Majority of you guys have a real estate agent on that page and do you not see them? Just post in their listing like all the time like or or an open house Or they're talking about their business in somehow some way. Let's just talk about a real estate agent for now And then and then they'll post their listing when they live in Tennessee But 95 of the friends Live across the country like that's what we see all damn day And so again imagine running an ad Taking that same post same exact post man But just targeting that local area where the house is actually being listed at Like target the the location of where that house is is is listed at and and and get people to a single page So you'll be running, you know facebook ads In people's news feeds or instagram ads. Look man. Look look look do this. I'm talking about Carrie shout out to Carrie But i'm telling you dude she lives in i'm look i'm a friend with her on facebook. That's why i'm seeing it but let's let I'm telling you man. Every single one of you that's watching this video. Look at your personal pages. How many friends do you have? 95 of them live across the country So in her case, she's in florida I'm in california but she's telling us about her open house and It don't matter how many friends she has over here. She she has them private It doesn't matter how many friends she has over here 95 of them live across the country So again rather than doing that and crushing and just killing yourself in 2020 This should be running to this city And that city only Like of course you can post it here, but here's my problem. Here's why i'm talking so much smack Is because that's what 100 she's relying on when it comes to social media. She's thinking that she's building her business on social media When that ain't doing nothing for her at all and I I understand getting as much exposure, of course Of course, but at the same time why not spend the hundred bucks? and target that to that area And get tons of people to see it. We're talking thousands. Why not go out to the property? Here's what I would suggest And again, this applies to any businessman In this case with this real estate agent How easy would it be to go out to the property for her to you know to go out to the property? That's her listing. How easy is it for her to go out to the property? Pull out her cell phone and do a simple walkthrough. Hey guys, this is kary I'm fired up. Just wanted to kind of tell you what was going on with this particular property This property is at 6143 Chester drive incantment And and and we're having an open house this sunday. I wanted to kind of just give you a walk through And and and and give you a good vision of what this property looks like and what it could possibly be It's a three bedroom two bath. These people are super motivated to sell. They have to move blah, blah It's like dude. How simple is that? Like think about it, dude. How simple is that? I don't care. What kind of business you have your dentist do the same damn thing Start putting yourself out. You want a personal brand yourself? There's personal branding at its finest But now instead of just throwing spaghetti against the wall to the 95 of the people who don't care Rather than doing that, dude, you're targeting that area Running this as a facebook ad to hundreds of thousands or let's just say tens of thousands of people In that area and when they click learn more, they're coming to this page right here Get instant access to the price and photos of this property homes in this market move extremely fast A few bullet points a few bullet points schedule your private showing before the bidding war begins view all 17 photos now that person I then capture that lead That person is now In my crm aka my email auto responder and that email is going to be getting information over the next few days And i'm going to stay top of mine and and and and this is a person that happens to live Three miles away from me It's like dude, that was worth the 50 bucks. That was worth the hundred bucks that was worth it That's why i'm saying that's why i tell my especially real estate agents. I'm like, dude You're only two expenses in 2020. I want you to cut everything you're doing But if it's working, I guess keep doing what you're doing, but i'm just convinced that most isn't working And it's super expensive for a local business owner real estate agent or dentist. It don't matter. It's super expensive for them to Mark it offline and that's what they all do So that's why i'm just like telling you i'm like, dude at a fraction of what you're putting out over there offline What you can do this way by running simple ads to your local area driving them to a landing page and capturing the email Like can you imagine having thousands of people's emails that opted into your pages? Whether it was regarding a listing whether it was regarding giving away a free seller guide Or in this case with with brinda and jeff. They're giving out a free buyer guide Right. This is this is this is how you know, they're they're educating their audience And and again, man, that's how you capture the lead You're you're driving them to a page like this or you're driving them to a page like this and people are opting in Because they want that list they're opting in because they want that coupon your dentist They're opting in because they want that coupon on that on that free teeth white cleaning Thing that you got going on right like they want that benefit they want that value They want that information and and when you can give it away when you can give away something of value A coupon a brochure a free training a webinar whatever a free coupon of something a free a free book A free book i'm telling you man if you're a real estate agent or if you're any other type of business owner And and you're like dang david that looks really cool, but I can't do none like that I I I have all the information you here's the fact the fact is that you have all the information But you might be looking at at this and be like damn dude. I can't do that like they put together a nice book Right, like I ain't no damn, you know publisher, right? You're probably thinking that dude You can easily go to this site right here. There's a link in the description on your first order You get some kind of discount. I don't know exactly what the percentage is it used to be 20 I don't know if it's still 20, but you get some kind of discount The link is in this is in the description, but you can easily come here man easily come here And put and type in ghost writer A ghost writer you can simply reach out for 25 bucks It ranges right five bucks 10 bucks. I would come over here and I'd spend look 50 bucks Here's what I would do you come to budget And then you're going to go five to 50 Remember this right here the reason why this is so important is because this is how you're capturing leads You're running facebook ads and the and in your video, for example There's a call to action There's a call to action in every video to get that person to do something to get that person to take the next step There's a call to action. Hey guys and by the way, don't forget to click learn more. This is a facebook ad, right? Don't forget to click learn more It'll take you straight to my page where you can get your free Download of our 2020 buyer guide that teaches you the top 10 tips on what you need to prepare for when buying your next home And and boom they click on learn more and again They're taken to one page where they can download it, right this right here 10 simple tips to raise the value of your home before selling And in your videos, I'm saying do one a week do one a week Spend a few bucks and and and and and and start personal branding yourself in your local area and the whole objective is to capture lead by giving them something for free and so 10 simple tips you can literally come over to this website man reach out to a ghost writer um Let me just go to let me let me open this up on a different browser You can reach out to one of these ghost writers, dude, and you could be like, hey Here's my budget and here's what I'm looking for someone to help me with like you could be like, okay I'm a real estate agent. I am looking for someone to give me 10 tips on increasing the value of Of my property before deciding to sell it like that's what this page is over here Look 10 tips 10 simple tips to raise the value of your home before selling And what we're doing with this one is getting people who are thinking about selling that happen to live 10 miles 6 miles 2 miles 1 mile away from us And and and and and what is enticing them is the fact that we're giving them something for free Okay, that's the value. That is what we call the bait. That's why I do to put something like this together This is their bait now in every video now this becomes a call to action They're focused on one thing buyers, right? That's what you want to do focus on the main product If if you're any other type of business owner focus on the main product, what is your main service? What's that main one? Let's let's advertise and and and build all of our content Again recommended content is video Right. It's the only reason why you guys are here with me today It's the only reason why you guys are watching me on youtube today youtube today because of video If I was writing this shit in a blog, none of you guys would be reading it, right? That's how crazy it is man. So in all of this content that you start to put Out i'm telling you forget about social media narrow it in Spend a few bucks to target the local area and everything evolves around this. This is now the bait Okay, that's what i'm saying over here. I would spend I would spend 50 bucks. Actually, let me pull it up on my other brother I would spend I would spend the 50 bucks and come over here. Let's type it in over here Okay ghost writer This right here is super super powerful, man And I don't and and I don't think a lot of you guys really even you know Implement this but this is how you want to capture leads. This is how you can capture leads It's not the only way but it's damn near the best way It's how most people capture lead on the internet, you know Is they freaking give something of value they give you know in order to receive man And so if I come over here and I type in five, let's just say five to 50 bucks Five to 50 bucks. I will ghost write rewrite and edit your german. Okay. I will accept me right. Okay. I will be your native german Okay, I will ghost write. I will ghost write. I will ghost write An amazing 20 page long book for you. Look at that five star 39 reviews 45 bucks I will ghost write your short stories or novel. I will be your ghost writer I will ghost write. I will ghost write self help book. That's 150. We don't want 150. I thought I put Actually, actually I put over five. Okay, let's do Okay, there we go. Perfect. Okay. So look at this now. Now we're only in in the in the five to 50 dollar I will ghost write for you and I am a published author five stars Two reviews. I look for the reviews. So I'll look for like at least a 4.9 Like this one right here 4.9, but 21 I will ghost write your fiction or nonfiction book 30 bucks 30 bucks I'm telling you man. I would spend about 50 bucks I'd hire someone and maybe get them to write five to 10 pages or whatever. It may be 50 bucks Whatever and then I would take that and I would use that as a template And I would write around it and I would because they're going to send you back the word document And and and you can you can obviously, you know edit Put put some pictures in it now. I don't think that's what they did But someone put this together for them obviously this is I didn't put this together for them But someone on fiverr, for example, could have easily put this together for them for for for let's just say 45 bucks 45 bucks and this whole entire thing would look super legit and this is your bait. Okay. This is your bait Here's what I'm going to show you real quick And and there's a link see if you can get a discount through through fiverr And and again, you either you either reach out to someone that has some type of like if you're a real estate agent Reach out to your broker and say hey, bro Do you know do you have a buyer guide or a seller guide? Do you have any kind of PDF? That I can brand myself around and I can start giving it out as bait right to start capturing leads This is how you do it man. This is how you do it. So forget about what your social media marketing coach is telling you They're all they all have it twisted. They're all lost. It's like dude We're a local business owner How do we get the attention of our local area? You give them something and you target them through social media paid Advertising that's it man. And so Here's a great source where you could put something together if you're in any other type of industry You could put something together right here um And you want to be driving them to a landing page just like this Okay, so this is a system that I use profit with kartra dot online There's a 14 day trial, but this is what I was going to show you is that we have that pdf now, right? So let me let me just close it out And simple this is a simple tip guide man as i'm saying on fiverr You can easily tell them say hey man. I am a real estate agent. I help people buy homes Can you help me put together some type of tip sheet or some type of benefits? You know package where we can really educate them on that process Maybe maybe we could teach people how to help how they can fix their credit How they can raise their their fico score how they can save for a better down payment So they we could start teaching them about about what it's going to take to get a good mortgage and and who And and why it's important to be pre approved before they start the home buying search, right? You're educating your audience man, and i'm just i'm just telling you all of you guys that have some type of business What are the benefits of your products or service talk about that and put it in something like this and fiverr They can do a lot for you man and and once once once do you get it back Then you can edit it like right like have them put together a few pages. That's a template. That's worth 40 bucks. That's worth 25 bucks. That's worth 50 bucks And i just believe it could be worth 100 bucks depend on how many pages they're going to write for you Because if i can just give you my thoughts and if i could just give you the topic And you're a ghost writer and i could i could i could pay you 100 bucks and you'll put together something super legit like this Like dude, why how is that not worth it? Like you know what i mean like you got to be crazy Because i'm telling you this is what it takes to capture lead start giving away something right and and again because And again if you take that concept and you go try to post your link Okay, and all of a sudden you got a page right here and and you post that link on your social media Because that's what your coach is telling you to do. Hope you got to post on social media. You got to post every day, right? That's what all these freaking bozos are telling you, right? You could take this link and go post it But everyone's across the country and no one cares So again, you're gonna be running paid ads man to this page right here So all the landing page the entire email auto responder And how I Host the actual pdf. Okay, so now that we have the pdf. Let me close it so I can save it Now that we have the pdf I'm going to bring it over here to kartra. I'm going to click on My memberships And right here at the top I'm going to upload the file That's the pdf and and what I'm going to do it. There's a few different things I can do with the file Now I have the link so so I could put the I'm going to put the link in the email I could do it that way or I could put that link on a thank you page So for example, they come over here. They opt in They're taken to a thank you page. I could put the link right there But what I normally do is I email it. I put it in the email. So here's what I'm going to show you So now now now through fiber we got some type of you know template now we can build around it, right? That's what I would do, man Get get them to put together a template for you put a few pages down and then just build around it, man Take take take what they wrote take what you already know You should be super knowledgeable in your industry, man, right? And and now that we want to start targeting through video marketing targeting our local area It's time to really stand out and it's time to give In in in in hopes of receiving and again, what are we receiving their name and email? Because again, once I have that name and email, I'm going to nurture that list I'm going to make sure you hear from me all the time. I'm going to be emailing you in this case I'm going to be emailing you more listings until you reply back and say hey I found something or until you reply back and say hey, I'm willing to sell you know what I mean and This is how you really really really really become a local Celebrity man and in real estate That is all you're shooting for but you guys are trying to still making mouse it and do stuff offline When the majority of you can't even afford to do offline marketing But that's what your broker still still preaching right newspaper ad radio ad tv commercial billboard bus bench cold called door knock Like you can't even get printed flyers You know at a decent price nowadays like you go to kinkos or you go to fedex, you know Out here they have like a fedex kinkos. It's like a print shop been there forever, right big brand. It's like dude It's like a dollar. It's like a dollar Like like 20 per copy It's like dude, how much is it gonna cost you to freaking print? 100 copies like and then and then I gotta hire someone to go pass them all out or I gotta do it myself Everything you're doing man. I'm telling you local local give give give People come here. They opt in and then and then where I'm gonna put that file is right here on cartra So we're gonna put it in Managed categories. We're gonna we're gonna start a category. This is gonna be buyers buyer Yeah, let's just go with buyers add So this is where I host the file. Okay, so now it's gonna ask me to drop down. There's the category. I'm gonna upload file And then there's the file right there And now now it's hosted on cartra. So all I'm gonna do is I'm gonna click on next And depending on how long how big the file is right then that you know, obviously is all is is You know determines how long it takes But once that file is on right, this could take a couple minutes So I don't want to bore you with this one. I'll pretty much just end it here but As as that file comes over I'll now have a link so that link is what I put in the email So when they opt in they're opting in regarding the listing, right? They're coming over here wanting to see what this listing is all about you had it promoted on facebook It's someone that lives a few miles away from the property. They come here They opt in right or whether it's this one whether it's this one Whatever they do, they opt in they're going to get an email right away with this link Right, let's let's say if it's for this case like right, whatever it may be But in this case if it's if it's if it's if you're having if you're using some kind of bait in the form of a pdf That's what that's where this link would be so that link would be right here You copy it and you could put it in the email you could put it on a thank you page They opt in boom they go to a thank you page click here to download now and then boom They click the link and that pdf is downloaded instantly what I like to do again is I like to put it in the email That because that forces them to go look at the email that forces I start to train them On day one to check for my email. There's psychology behind that. It's crazy And so I'll email them the link in this case some type of coupon some type of buyer guide whatever So hope that helps you guys, but I use karcher for everything so karcher is going to host the file karcher is going to be the email auto responder and karcher is going to be the landing page software, okay, so Profit with karcher dot online. There's also a and that's a 14 day trial There's also a link for fiver for some kind of discount So if you need to put together any kind of coupon you need the graphic design You need the freaking text whatever dude. I'm telling you you can find someone on fiber For literally a few bucks man, literally a few bucks and then now this becomes your bait everything you start to do evolves around this Okay, because capturing that name and email in 2020 is everything is everything. Okay So hopefully that one made sense you guys there's a few links right below if you're new to the channel Make sure you subscribe. I'm dropping content on what I do like this is stuff that I am doing right? I'm building an agency. Um, I'm scaling it to digital courses. I'm running ads. I'm learning more ads like it's a constant You know entrepreneurship journey and all I'm doing is just documenting, you know stuff that I'm doing So this this one's going to be uploaded here in a few in a few minutes and then boom I'll have that link and again. I could I could I could take it from there so Yeah, I don't want to bore you guys with this one that that might take because it's a big file So it might take it might take and it's not going to take that that long But shit will probably take maybe three four minutes, but um That's it for now. You guys I'll see you in the next video over now Step your game up give before you receive over now