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Coca-Cola Happiness Machine Interview with Creators

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Published on Jun 15, 2010

The "Happiness Machine" video, the result of a collaboration between Coca-Cola and integrated interactive marketing agency Definition 6, features a Coca-Cola vending machine transformed to deliver surprising "doses" of happiness to unsuspecting college students. Chris Yates did a video interview with Chris Thornton the CMO of Defition 6. http://huddleproductions.com/

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