Haier: From failing fridge manufacturer to global electronic giant | Inside The Storm | Full Episode

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Published on Sep 19, 2018

“If the industry were a boxing match, we were some barely known upstart taking on Mike Tyson.” This is Haier CEO Zhang Ruimin's story of how he saved the failing Chinese refrigerator company and took on one of America's most iconic brands, General Electric. Read more: https://cna.asia/2Jhpg0M

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