 What are the best landing page optimization practices, tips, and tools? A landing page is a powerful marketing tool. But are you utilizing it to its full potential? If not, here are some proven tips to optimize your landing page. 1. Redesign your website for SEO. 2. Develop resonating copy. 3. Add testimonials and customer reviews. 4. Let videos do the talking. Did you know that video content can increase conversion by 80%? 5. Reduce form lines and keep things short. 6. Use an analytics tool to measure optimization results. Remember, there's no one-size-fits-all solution for landing page optimization. But, by combining these practices, you can significantly improve your conversion rates and sales. For more information, read the full blog post at newhorizon123.com.