 What's happening guys? It's Shane here and in today's video I'm going to be interviewing Orlando. Now Orlando is an actor who lives in LA. And if you're not familiar with this profession, acting is obviously a type of art and it's also very competitive. It's hard to make a living as an actor. So Orlando was working odd jobs and he also worked as a waiter and he wanted to find a way for him to have some sort of steady income that he could rely on. And he also wanted to find a job that was flexible enough that he could always do his acting related stuff on the side. And on top of that, he wanted to find a job that he could do remotely so he didn't have to spend three hours in traffic every day in LA. And so this is the story of how Orlando discovered digital marketing and he was able to get into it without any experience at all. And I think you're really going to enjoy this one whether you're an artist or you're really ambitious or you're just somebody who needs a really good career so that they can fund their dreams. So let's jump right into it right after you gently tap that like button. Let's aim for 300 likes on this video and let's start right now. Hey guys welcome back to the channel. Today I have a very special guest Orlando. Orlando is an actor and a digital marketer and he's going to share his story about how he got into digital marketing. And this is going to be especially useful for all of my viewers out there who are artistic and want to do a career or some sort of freelance or start their own business in the arts. So thank you so much Orlando for coming on the channel. Yeah, for sure. Thanks for having me. You know, happy to be here and you know share my experiences as an actor living in Los Angeles and how I you know made the move to digital marketing. Got it. All right, so let's go ahead and start at the very beginning before you even discovered digital marketing. So you were working as an actor. You also had some other side hustles you were doing and then you were I believe you were working as a waiter as well. Can you kind of walk us through that and the process of discovering digital marketing? Yeah, for sure. So you know my story as far as acting goes it is not very it's usually very common you know persons whether wherever they're from they get the idea that they want to go to Hollywood or to LA to pursue this thing called acting. I was no different when I started you know I came to the city in the city of LA and you know I put all my resources into studying acting and trying to first of all figure out what this acting thing was because you know I had no experience I didn't know. Doing that you know I was able to you know get some jobs in television some indie films you know when I first started I first started doing short films. Eventually you know made some progress did get some roles in television which was amazing and you know other films made for TV movies as well. I was doing what I could you know at the time you know I think like Uber came out and like Lyft came out and then like Postmates came out and I was doing all that you know trying to just to survive you know and it worked a little bit like I was able to survive a little bit but it was still not not very fun as far as like I was working just to pay my bills barely and yes I did work as a it was like two restaurants but even working at those restaurants but really famous restaurant a lot of celebrities go there that kind of kind of posh when I got my check like the first month it was I think like $900 and I was like whoa $900 I just did all this like I came Monday through Friday did XYZ like this is not even enough to cover my expenses like my rent alone I think was like $1,100 bucks so even just that I'm already negative like $200 and I still need to pay my car and buy food you know so like there's no way like this is not not okay um so I obviously had to pivot and do something else you know in doing that I would be on the internet I would see a lot of um you know the people talking about oh you can create an online business and you know these this is like Facebook ads and e-com I keep hearing the word e-com e-com so it interested me and I try to figure out like what's this thing called e-com and then it was like oh well e-com deals deals with digital marketing it's about creating ads or sending ads on like you know Facebook and I was really interested in that but I could never find a place or a person to say like this is how you do it like this is the ABC right like this is for Facebook that for Facebook ads this is what you need to do for Google this is how it works this is how how these things work and I can never find it was always open-ended you know now so I had did a little bit more investigating and then I saw like an ad that came out that came up on Facebook and there was uh Seth uh Seth uh course on digital marketing and I was like okay was this maybe just another one of those people telling you what they can do for the low price of you know I think they're like oh my course 997 and you're gonna do ex all this great stuff I got the course I paid for the course and then then I was like okay this is really helpful because this is kind of like what I was looking for I was looking for that person and give me the the ABC you know like step one step two step three and that was Seth's course and it was really great because not only did he cover things on like Facebook but he covered things on Facebook on SEO on Google ads and pretty much everything to do with digital marketing and even like how to get a job how to present yourself I think it took me I don't remember like the exact months but maybe it took me like two or three weeks to finish the course or even a month but like after that month it might have been I don't know if it was like it could have either been like six to eight weeks that I got like my first actual digital marketing job for like a startup startup agency oh wow so you so you took the course and from the day you started taking the course it was about six to eight weeks before you got your first job for sure yeah yeah and that that happened the reason that happened was because going through that course it gave me like so much confidence as far as like applying and being able to speak the language because I really understood how this works you know so by the way a real quick side note Seth does have a free digital marketing masterclass where he basically goes over some of the key stuff that you need to know if you think you're interested in digital marketing and it's totally free I took it myself it's about three hours or so two three hours very informative and you can check that out I'll have that link down in the description as well as the pinned comments so yes it took about six to eight weeks to get to get my first job um and it was it was a starting position starting salary which I think was like $20 an hour and it was on a contract basis and that was great because it gave me like hands-on experience on actually you know running these um Google ad campaigns and they had me doing um I guess all around digital marketing which they had me doing like Google Facebook um some SEO stuff and it was a good segue into my into my current job which is um at a Thomson Reuters fine law which is a really large company and just being part of like you know Thomson Reuters company it's a global um global enterprise so that helped me secure this job that I have now which has allowed me to fund my life in LA which has also allowed me to not have to really worry about where my next paycheck is coming from or how am I going to pay the bills you know it's like it's a nine to five job but as long as you complete the 40 hours in the week you know you're fine so it allows for a lot of flexibility which I like so it's it's above average salary and you don't really need like a college degree you know all you really need is to know the skill and be able to communicate with with clients you know and the skills you can learn uh on your own absolutely for sure so you were able to land the job without a college degree is that what you said? Land a job without a a university degree and it's great like I said oh it's such a weird thing like they preferred that I was Google certified and being certified over like a bachelor's degree you know even though like postings say like oh we want somebody like with a bachelor's or master's or and uh then it said like we will it's a plus if you have Google or required Google certified and being certified I was like oh yeah I have that so that's what I go with oh that's what I went with and um yeah the opportunities are plentiful um so I I kind of wanted to touch on a few points so you kind of mentioned your very first job uh after uh getting out of the course you got that in about six to eight weeks and you made about 20 bucks an hour which is if I'm doing the calculations in my head about 40 000 a year so that's really good for for landing your first job and I mean the way I think about it is it's almost like you're getting paid to learn right yeah so that's really good and then uh if you're comfortable you can talk about the salary you're getting paid uh at this the second job that you got if you're not comfortable it's totally fine uh you can maybe just talk about like generally what people could expect to be paid after working in digital marketing for one to two years whatever you're comfortable with yeah so so I had that job started at $20 an hour I was there for eight months or something like that before I got where I'm at right now the job we're on that right now so when they they brought me on um to my current position they brought me on as a contractor um so I came on as a contractor and that the starting salary there was um 53 000 for the year per for annual salary um so I thought well that was really great because I went from 40 to 53 right so I like 13k increase you know so and that was within a year and then when I was on the job they offered me a full-time position six months later so six months later after that it went from 53 to 65k with bonus so that's another increase of like I don't know that was like 10 like another 12 000 12 13k um with the bonus so within I don't know 18 months I was able to go from you know 40k to 70 with 70 being like with the bonus what I'm currently making um I've been doing this a little over three years a lot of people that have been doing this over three years they can expect to be probably making a lot more uh between like 80 to even six figures depending on their position so yeah I mean six figures is very possible within a short period of time so that's also what I like about it and the opportunities are there the jobs are there uh it's just a matter of you know learning the skills and and putting in you know some of that um sweat equity as they say got it yeah and uh how would you say like Seth's course was like did he kind of was there a group dynamic like were there other people you kind of talked with in the Facebook group um did you know were the teachings really thorough did you did you go over the course once or twice can you kind of just give a little bit of an overview of how Seth's course was yeah so his course um like I said it kind of it really breaks down um from what I got at the time was pretty much every component of um digital marketing whether it's Facebook uh Google or SEO it kind of broke it down and give it simple it made it simple to understand what this digital marketing is and the technical side of how to create campaigns how to optimize campaigns really a kind of over your shoulder um you know type of deal like you know you're able to see like actual examples of like well if you have if this happens do this and this and this if this happens do this you know which are skills that you need to know before you actually get um campaigns like real-life campaigns my biggest takeaway was that it really gave me give me the confidence to one really understand um digital marketing as a whole and from there I was able to kind of well I segued into like running Google ads and paid search you know um I do know his course does his teach a lot about like SEO so like for people that want to do SEO maybe you don't even like paid search or you don't want to deal with it there's like you know the SEO components pretty informative too as well as the Facebook ads you know for me my personal story was just like I just segued into you know paid search so I know you touched on this a little bit but could you maybe go over a little bit more about the job satisfaction and kind of the flexibility of digital marketing because I know there are a lot of careers out there and I actually experienced this myself at one point where you know you go to the job you do your eight hours and then when you get off after your eight hours you are just totally drained right you just you don't have any battery life left it's pretty much impossible for you to pursue any side hustles or any external goals outside of that you kind of just want to go home and watch Netflix right so digital marketing can you kind of talk about the the job satisfaction the flexibility and if it allows you to pursue your external goals while you're doing it yeah for sure um that's one of the great things that that I loved about digital marketing because a lot of these jobs are remote you work from home so one thing I will will speak on is working from home obviously means working from home so you don't have to travel or go to the office uh Los Angeles specifically the mornings are crazy the flexibility that digital marketing offers me in my case specifically is that I have created my schedule around my endeavors right meaning I know okay I'm working from you know nine in the morning to five p.m. or I'm doing like eight thirty to four thirty um in general it's eight hours so I know for a fact I'm working eight hours I'm not doing no hard labor I'm not working out in the sun um if I have to go somewhere I'm able to go on my own free will you know that the people I work with are really great my manager they're great I've always had the my managers and the seniors and the people that that um you know a little bit higher up they're really great and they're really helpful and they understand like you know your job is your job we don't want this to like stress you out like we just want you to you know come here to your work if you need to go somewhere uh go ahead and do that but you know just come back finish your work and that's it you know there's not a lot of stress um case in point I think might have been last month I think I had like an audition for a commercial uh and it was like at eleven thirty uh a.m. um and just like when you have these types of meetings with with with um auditions it's it's um it's really hard to change the schedules you know so you almost have to like say you're gonna go or just decline um you don't want to decline for like obvious reasons because well you don't even give yourself a chance but if you confirmed like you're expected that you're gonna go so normal job anywhere else I would be at if that would happen um I wouldn't be able to go I would have to decline so that would you know obviously um put a you know damper in my person because it's like well I'm gonna feel really bad like oh wow I couldn't I couldn't go there because I'm doing this job and then when that happens it for at least for me and my mind it's like well well now I'm kind of like giving up my dream you know to a degree because it's like when I have this job what are you gonna do like you have to choose between art and commerce and and um you can choose art but then like if you're not making a lot of money um you know like I said before it's going to be really really hard to to survive um so now with this job it's allowing me to choose I'm able to have both you know if I need to go I can I can go so that's kind of like the flexibility that digital marketing offers and which is why I thought it was like a you know huge blessing that you know I got into this field and it allows me to do these kinds of things you know which which makes me happy because I can still pursue what I'm doing and and still have a decent income um actually a professional salary you know and there's room to grow awesome well I think we covered everything uh thanks for sharing your story thanks for coming on the channel I think a lot of people especially people who are artistic I get so many questions from people who uh want to pursue artistic endeavors and you know typically the advice that I give them is you know learn a valuable skill and then pursue your artistic endeavors either on the side or there are a few skills that are somewhat artistic that you can get a job with as well but that's usually the advice that I give them that gives them uh you know stability and the chance to kind of launch their freelance business or their entrepreneurial endeavors and uh yeah so that's basically exactly what you're doing so I think that you're you're definitely on the right track there and I think that you're gonna inspire a lot of people on my channel so thank you so much for coming on I really appreciate it Orlando yeah for sure no problem and you're spot on you know with learning a skill and and and pursuing pursuing your artistic endeavors so yeah for anybody I would say for anybody who feels out to struggling if you're an artist whether it's music acting or whatever it is that you do there is hope uh just you know put a little bit of work in it and I mean you'll you'll be good you know nothing to worry about nothing to fear just get out there you know do your thing and don't give up on your dream and continue to grind but grind in the right way you know to where you have an actual income so by the way if you're interested in learning more about Seth because Seth is the guy who actually created the digital marketing course he's the one who's trained literally thousands of people he's got thousands of reviews over his you know on his Facebook group Instagram and YouTube channel you can check out the interview that we did I'll put it I think right here I always get confused about that yeah I think I'll put it up here in the top right corner so you can just click on that and that'll be a link to the interview to his video