 Bloom House launches horror games. The media company launched Bloom House Games on Tuesday to make and publish indie-budget video games, below $10 million, in the spirit of its film business to encourage innovation and push creative boundaries. The new companies President and CFO are veteran video game producer Zach Wood and X-Play Station executive Don Sekler. Bloom House Games will collaborate with independent game developers on horror-themed console, PC, and mobile games. Bloom House President Abhije Prakash said the company had been considering forming a team to start exploiting the growing opportunities in interactive media for some time. When we talked with Zach and Don they outlined a strategy that resonated with Blumhouse's concept and we realized it was a wonderful spot for us to start our push into the interactive space, Prakash added. Zach and Don are the appropriate leaders to utilize Blumhouse's distinct genre capabilities into gaming. What has produced almost 30 games for every major platform in his 25-year career? Sound Shapes. Ahokum. The unfinished swan, and bound at Santa Monica Studio Slash PlayStation. Prey, Moon Crash and Redfall at Arcane Slash Bethesda, and most recently, Iron Galaxy. Through my career in the industry, I've had the fortunate opportunity of working closely with developers to bring their ideas to life, would add it. Horror and genre have a unique opportunity in the indie game industry, and I'm enthusiastic about partnering up with Blumhouse to significantly use the company's brand, reputation, and creative talent. Seckler led Sony PlayStation's publisher and developer relations groups, finance, operations, and strategy before joining Blumhouse Games. He founded the team that advises game developers on industry best practices to use engagement and monetization. Blumhouse has made over 150 films and TV shows with $5 billion of theatrical grossing. Halloween, paranormal activity, and the purger it's film series. Megan, Scott Derrickson's The Black Claw, and Night Shyamalan's Whip, Spike Lee's Black Clansman, and Jordan Peele's Get Out Among the Studio's Films. Blumhouse expects its merger with James Wan's Atomic Monster, announced last year, to finalize this summer. Blumhouse's horror game launch, what do you think? Please comment below with your thoughts on this.