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NYC Music Festivals: Behind the Scenes of Sundae Sermon

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Published on Aug 24, 2013

Sundae Sermon is a local festival started by DJ Stormin' Norman in Harlem in 2007. The phenomenal growth of the community has led to exciting opportunities, as well as interesting challenges. This is a must watch if you want to learn about the sponsorship, promotion, and social media strategy behind successful NYC festivals!

http://sundaesermon.com/

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