 So we're talking about preparing for a post-oil economy. Now experts are saying by 2030, which is exactly nine years from now, Nigeria will enter a post-oil age. For decades we have actually failed to translate the wealth in the oil economy into the development of the common man. So you can imagine that this is scary when you think about Nigeria without oil, and we're still pretty much largely a mono-economy. So what does this mean when we talk about an oil economy going away? It means job losses. It means increased poverty. But guys, I really want us to think of something else, apart from just feeling afraid that with all the oil wealth, unemployment is still at 5% and it's really, really high. And that's contestable. It could even be way higher than that. So post-oil economy, it's something we need to talk about. But here is the interesting part, guys. There is a good news, even in the seemingly bad news. We have to realize the opportunity a post-oil economy affords us. There is an opportunity to truly diversify our economy as 2030 approaches. So our biggest threat is not that oil will run out or that the world will stop buying oil, but rather our inability to capitalize on this fast-rushing wave of innovation to rewrite the destiny of the nation come 2030. So at this crucial junction, I think for me one of the important things we must understand that innovation is going to be the determinant factor here if we're going to survive in the future. It's expected that the post-industrial economy would be a creative economy. And in every family there's a creative person. I mean, when the age of the creative economy, but think about it for a second, the structures that can drive the creative economy is not even there. Many creative people cannot find an enabling environment to produce either songs or their movie. Everyone is running around. The fashion ones cannot actually scale because the economy and the structure to help them scale is not even there. So the creative economy makes up about 2.23 million dollars in revenues and about 30 million plus jobs globally. So it is the fastest growing segment in the world. Creative industries are recognized as a source of innovation, economy growth, personal well-being, community cohesion. Like think about it, the creative economy is the future. If we want to attack unemployment, we cannot not talk about the creative economy. So economic success on a level requires that we have to harness our creative economy. We have to put it together, the structures, the policies that can drive them. Protect our IPs, put piracy laws in place so people can thrive. According to the National Bureau of Statistics, I think this report was in 2016, they said that GDP as of 2015, about 94.14 trillion, came from the creative sector. My further analysis of this data from the report indicates that the sector could, even with the state of it, which is not structured, informal, can contribute a way more than we can actually see. In the US, it's about 5.3 percent coming from their creative sector. So with music going global, and all the streaming platforms, with movies going global, with fashion going global, we cannot begin to undermine the potential in that segment. So my advocacy today is to really ask the question, what are we doing with the music? What are we doing from arts to entertainment to recreation? The stories that we have, most of us grew up reading literature. Those things can actually rival international movies. They can become series, they can become feature films globally, and they can make money because they're spotable. So guys, I'm talking about this huge potential within the creative sector that we're not tapping as a country. We complain about unemployment being high, and of course it's going to remain high for a long time, because unemployment, they don't go away. There's something called cyclical unemployment, which is that at the end of the day, with innovation, some jobs will be dissolved, jobs will go, innovation will swallow up jobs. But how do we position our educational sector so we can create? I'm talking about how we can strip down our economic model, our educational model, and actually allow innovation to drive. Some courses have no business been studied in the world today. If blockchain is the backbone of the industrial age, the fourth industrial revolution, why is blockchain not part of our curriculum? But our government is placing a ban on cryptocurrency on anything that looks like blockchain. They're regulating the fintech space, but this is where they're supposed to be putting the best food forward to ensure that we have enough jobs for our young people. If we kill innovation, we've killed the future. Oil is not going to be around that much, and it's good news for me because people will go to power because they want to be able to get easy access to contracts, can no longer go. Now, despite our informal sector, the creative economy still has a lot of potential. This inactive state is due to structural gaps, and we can fix that. Policies, theories, we can do that. Conferences, programs that can help drive that space. Guys, I think we need a new generation of revolutionary thinkers, artists, producers, writers. We can create this compelling story of a new Nigeria. We are not just here. Nigeria is the dream. We are the Nigerians. If this country will arise, if there will be jobs, we have to do it ourselves. I mean, people can go to Canada, but not all of us can go to Canada. There is more potential here. The resources are here. How do we harness that? We have resources, but are we resourceful? If you're creative, I'll say, welcome to the world. Your time has come. I think that I would like to take you right on in that. You see, I'm very, very interested in advocacy, I must say. But the challenge that I have with this kind of narrative, which is going across in different places, is that when we galvanize all the emotions, what are the solutions? What is the way for it? What is it that is being done? So you have whipped up quite a lot of sentiment in people. The creative sector is there, and you've listed the big box that is right in that system. But what is going to be done? Who is going to wake up and say, let's start guiding ourselves? We have over 200 million people. And over 50% of those are young people. So can somebody tell me why the creative sector is not doing better than it's doing? Are we still waiting for government? I have a real challenge with the fact that government needs to do something. I'm not saying that the government or policies are not faulty, or that there are issues. But have you ever thought of that? Who said that? Have you ever thought of what the power of a small group of determined people can do? I don't think we're determined enough for what you're advocating. When I was younger, my mum could not even allow me to write or become a writer, because how are you going to pay the bills? If you're a musician, how are you going to survive? No, that is changing. We're seeing... There's a total paradigm shift. And you know what you said? The government is not catching up with it. It really hits home. I remember as, I think I was in GS3, the first time I picked up a jam brochure or my eldest brother was writing jam. And so I flipped through. Of course then it was this bulky book that hundreds of pages, and then I'll never forget, I got to the University of Calabar and I saw theatre arts. And that cost jumped out of the page, literally, and hit me in my soul, and I blotted out, I'm going to study theatre arts. You switched? The moment I made that statement, my mum was sitting in the living room and she said, God rest our soul. And she said, no, she just said, let your father hear you. Oh my goodness. And that killed, you know. And then I had to struggle through the sciences because they wanted me to study medicine. And you know the fun, and it's very funny, while in Pyramid School I was in a drama and I played the role of the doctor and everybody told me, my God, you did it so well. You're going to be a good doctor when you grow up. Meanwhile, they ought to have told me you're going to be a good actor. So I mean, back to what you're saying, the beautiful thing about the creative industry, you really, you need very little external motivation or push to rise up where you are with what you have and begin to run. There is also need for policy push. Oh, definitely. You see, in Nigeria, your business, your idea is likely to die, not by competition or lack of funds or profit, but by government regulation and policies. So you are likely to be regulated out of business before any factors coming from within or from your competitors. So there used to be a very big industry in this country, the VAS sector, that is the value-added services in the telephony. It's called talking about callback tones, bulk SMS. Those have been regulated out of business. NCC killed it, yeah. What did it say? NCC killed it. I know. But I just wanted you to echo it. These are the things that we add to the creative industry. So we need to go back to the basis. You see, when you take all of this to the national assembly, to the status of assembly, I'm telling you 80% of the time, they will never understand you. We go back to the term printing, your votes, the people that represent you, the policymaker, the people that are going to drive the policy that will affect this creative sector. So I tell you more sincerely that politics determines everything. And I will always say, politics is too important to be left to the politicians. Correct. It's going to affect everyone else. I didn't say one. I agree. No, because you say something different. No, I agree with what you gentlemen have said. But one thing I have come to understand is that there's got to be a high level of, like I was discussing before we went on the show, there has got to be a way where we make psychology and strategy. There was a particular movie that I worked about, a lady, a lobbyist in the United States, and he has forever changed my mind. It was titled Miss Sloan. I don't know how one woman single-handedly was able to penetrate into the American legal system and be able to influence politics. So I think the one thing that we don't push or fight for or talk about in Nigeria is how we can actually get and penetrate politicians. I'm not saying that we're going to, there's something called lobbying. But it's possible we want to physically be the person who is the frontliner or say how do you actually change policy? Until we move our politics in Nigeria from the patriarchal or God-worshipper system to the point where politicians are answerable to the electorate. Like the recent hoopla that happened on June 12th of the democracy day and people went on the streets, you know, ranting that the president has to go and all that. I just looked at it and I said, okay, this is still, we're still having PTSD from the military era. You don't unseat a sitting president through, you know, going protesting and all that. He has the mandate. He has the mandate. He has the votes, the constitution backs him. The only thing that can remove a sitting democratically elected president is death or impeachment. So rather than go on the streets and shout and make a whole lot of noise, begin to lobby your representatives at the state and at the national level. Just give me a minute. By the time you do that and then begin to threaten that person, if you want impeachment, for example, let your channel it through them, let them bring it up to the house so that it's up for debate. And then you can even threaten a black male, that person, quote, unquote. If you don't get this on your own seat, you think at the end of the day, politics is a game of selfish interests. But like I keep saying, until we move the way a political system is from the place of Rancabedi to a place of I'm sending you there, these are my expectations based on the law. We'll keep running around in circles and nothing will get on. You have a good point. And I think everything rise and falls from the knowledge of the people in every society. And like I said, protest is therapeutic, but it doesn't translate always. So it's just a tactic. We need a strategy. Fantastic. Guys, we're going to go on a quick break and after that, Kemak will come back to give us a life lesson. You want to hang around?