 so we're gonna do a little and if you're on my email list you might have seen this three or four days ago but it's it's about this crazy story i came across a pretty inspiring story i came across a few days ago and it's about this this guy here he's a dad and he created a potential 100k per month a seven-figure business side business in less than two months so i want to talk to you in this video about his story what he's done and the opportunities that lay in the future for him and also some some really powerful business lessons that you can take from this okay so let's talk about his story here so this is a channel called dad how do i it was started by this guy named rob Kenny and his story is he is a father of two he grew up without a dad himself and he wanted to create a channel to teach young people how to deal with basic household tasks that he had to learn on his own and basic skills he had to learn on his own okay so he created this channel called dad how do i and he created it on april first 2020 and let's just go to his videos here as you can see it's it's low quality production it looks like he just took out his cell phone and started recording and there's no like custom thumbnails or anything on here it's very basic information right how to tie a tie how to shave your face nothing sexy or glamorous about this at all okay but within in less than two months 1.85 million subscribers okay that's mind-blowing and to put that into context this is graham steffen he is one of the biggest youtubers in the personal finance and the real estate investing space and he has 1.96 million subscribers and i remember him saying when he crossed 1.2 million subscribers how just from youtube ad revenue alone he was making over a hundred thousand dollars per month just from youtube ads not so not from selling his own products or services only from the youtube ad revenue so if we go back to this channel here in less than two months this guy here rob dad how do i he almost caught up to graham who spent three four years maybe even longer than that on the youtube platform building his audience so in less than two months this guy created a massive audience and he has i don't even know if he intended for this to be some kind of business opportunity but he has business opportunities multimillion dollar business opportunities at his fingertips now he has this huge audience that people are going to start reaching out to him about right he's going to have these big brands and affiliates and sponsorship opportunities uh on the table for him right there might be companies like home depot that reach out to him that want him to talk about their products or promote his stuff or be a sponsor for his videos right the second thing is he he can create his own products or services so he might have his own household items or products that he wants to create and start selling to this multimillion person audience right subscriber audience the third thing is he's i don't know if he's turned ads on yet for youtube ads on for his videos but that's a third income stream for for these videos that he's created in less than two months right so unless then in 50 days or so he's created these three income potential income streams and massive business opportunities for himself even though i don't know if he intended for this to be some kind of business he just want to make some content and he has those affiliate and sponsorship opportunities now he has his opportunities for his own products or his own services and he has the youtube ad revenue as soon as he turns it on he can start profiting from youtube ad revenue as well and as i just showed you grab stephen over a hundred thousand dollars per month when he passed 1.2 million subscribers i don't know how much this industry is going to pay if it's going to be as much as personal finance but i'm guessing it's going to be at least a full time income if not more right just from youtube ad revenue so this guy there's again i don't know if he intended for this to be a business but it's a pretty inspiring and motivating story and he the reason i like his story so much is he's followed the three business fundamental steps to a t and that is step number one he identified a market right he identified a group of people that he wanted to work with so or or to serve in his case it was young people who might have grown up without a dad or who didn't know how to fix fix things around the house or do household tasks right that's the market that he wanted to work with these young people the second thing is he isolated a painful problem they had which is they don't know how to do these household tasks these basic household items and skills right he wanted to help solve that problem and so number three he created a solution for that problem right he started creating free content in his case to solve the problem of these young people who don't know how to do these certain household tasks and help them become more useful around the house and learn these skills so he followed those three steps to a t and that's the business fundamentals business one on one business fundamentals right there right doesn't matter on this channel i talk a lot about services and agency work but it applies to everything right no matter what business model you're in the agency space or info products or courses or whatever it is if it's just like you're a content creator right you're always going to have to follow those three steps if you're smart right you're going to identify a market that you want to work with and serve you're going to isolate a problem a painful problem that market has and then you're going to create a solution that solves that problem for that market now most people they start with number three right they they get this idea for this amazing product or service and they create that first and then they say who who can i sell this to right they create the product or service first they spend all this time doing that they figure out they ask themselves who can i sell this to and a lot of the time it just flops because they don't start with the market first so our friend rob here he did the he did the he did the right way right he started with the market he started with their problem and he created a solution to solve that problem okay so it doesn't matter what you are in if you're in the agency space services space info product space courses space consulting coaching it doesn't matter what you're in always start with the market first start with their problem and then create a solution around that okay don't try to force your products or services on people and i like rob story here because he just seems like a great guy if you watch his videos you'll feel like you actually personally know him and that he's talking directly to you like you're standing in his living room with him and he's reaping the rewards of solving problems for his market right even if as simple as it may seem how to unclog a bathtub drain right he's reaping the rewards he's building this massive audience that he can monetize monetize however he wants right whether that's selling his own stuff or selling other products that he believes in or just not selling anything and just profiting from the ad revenue he has so many opportunities out there for him now so that's i wanted to talk about this i thought it was an amazing story and could be inspiring to you if you have any kind of skill or hobby or something that you're good at or something that you're passionate about that other people are passionate about as well it could be as simple as going through those three steps right identifying a market identifying a painful problem they have and figuring out if you can create a solution to solve that problem and if it has to do with something that you're passionate or skillful in or has or it could be even a hobby right like golf or something like that you can create a potential six even seven figure business just creating content just whipping out your phone and start to create content and eventually starting to sell your own products or services or pitching other people's stuff and having all these opportunities like rob has now that he started to create content right he just took out his phone he started doing this less than two months ago so right now especially right now with pandemic i think it is especially useful and and it's going to be good for you if you start creating content right now because more people than ever before are sitting at home watching content around all types of different products or different topics and different types of things so if you have some something that people want to watch or learn more about there's no reason that you can't go on start creating content right now right and again it doesn't matter what industry you're in i'm sure you have some kind of skill or hobby or something that you're good at that you can start creating content around that can solve some kind of problem for some specific market okay so that's it for this video i know it's a little different than my usual tactical and and how to information but i thought this was it's amazing there's there's so many business lessons from this i recommend that you you check out this guy's channel and just go through his videos and look it at from a sense of how can i apply this to my own business or how can i start my own business doing the very same thing right so that's it for this video guys and if you want more information on this and how to create content and how to maybe launch your own business around your own knowledge and skills and expertise i'm launching something called the tribe of profits monthly mentorship program that's going to be one of the master classes in there is how to monetize what you know your information the skills that you have and what's already in your brain and how to turn that into a business or some kind of product or service so if you're interested in that there's going to be a link below to jump on the early bird list we are launching on 528 may 28th which is this thursday so again if you guys are interested hit the link below if not no worries i hope this video was helpful and useful to you and i'll see you in the next one