 What's up to all the million dollars worth of game listeners out there? If it's million dollars worth of game you watching if it's ghillie on sports your wires If it's a bitch that you're watching if it's where's while we watching no matter what you're watching on million dollars worth of game Networks what you need to do you need to like subscribe and share like subscribe and share like subscribe share matter of fact for Like subscribe share comment like subscribe share and comment right I'm telling share with all your friends, but you've got to subscribe so you get the notification We have a lot of big Things coming no, we got the biggest biggest things coming I'm telling you stuff you and you want to be able to get notifications what you need to do is subscribe Also, check out the merch we got merch all going on hit the link check out the merch buy ticket to them It's a lot of stuff going on me and I'll ghillie fess universe ghillie fess is coming It's coming ghillie fess far too. Tell you right now quick. December 8th. Ghillie and Waluw knockout knockout party Get your tickets. It's just like that right it's going down December 8th ghillie and Waluw knockout party We got DK. We got a bunch of fights meatball rumbly. We got goofies. We got white Dolomite We we got a bunch of people rumbling. We got people south Philly verse north Philly We got Delaware and verse verse Philly. We got Jersey verse Philly beat man is going down I'm getting in there No, I'm sick Oh Yeah, it's going down to somebody get your tickets y'all know how we do Don't you're gonna call me the week of you're not getting in pay-per-view is going down Listen, you want to get this list you would have been a house though because somebody's getting knocked out I might even box myself Just like that, right? Listen man, you see what's going on man. I'm with the one the only guy V wears wallow in New York City We're at this great office. Listen man. We won't get into some real shit today. You know Gary's not boys I'm not boys. He don't give a I don't give a and we're gonna talk about real life stuff. Gary. What is a brand? What is a brand? What is a brand? It's reputation. It's what people think It's what people feel when they hear something and obviously that we think about that from a closed standpoint But it's about I just told you right before we popped off Madison Square Garden the Knicks versus America Yes, those are two brands I debated to where to put my office he rocks in with a Philadelphia hat I literally felt something right away because I've always felt like Philly was actually more New York than New York Especially as this island's gotten real rich. So brand is what people on the other side feel about something It's reputation on a personal level and on a product It's is this something I want to be associated with because I like it or I feel a certain way about it when you was building your brand Who was the team players it who how did you pick your team other people that you need? How did you build your infrastructure to build the brand that she was that it became today from the ground level? This is it. That's oh, I like this question So It's funny where my brain went the first thing that mattered to me is that I had no team for as long as humanly possible. I Think you know, we got well, let me phrase I got lucky because the world of building a brand on the internet happened when I was grown. I Was 30 years old before I ever made a video in my life These kids don't have that opportunity Oh every 13-year-old is now thinking about that day one every human that is under 20 years old right now is Actively being a human and being the PR person of themselves. They live in a different world than we grew up in So for me, I got lucky and I don't like throwing around that word Yes, that's what losing players try to throw at winners. So I use luck very carefully But I did get fortunate lucky that all this popped off when I really knew who I was You know and things really didn't start happening to me until like 35 38 39. I was grown and When I started realizing something was happening first, I did wine videos Then I did business What was most important to me is I wanted to be in the dirt on everything I didn't want to start hiring people doing shit I didn't know how to do because I knew that I wouldn't know how to judge them if I hadn't done it Mm-hmm, and I learned that in my dad's liquor store. The reason I was a killer and built a huge business was I made ice I Stock shelves I worked the register. There was not one thing that anybody that worked for me was doing that I hadn't done and So when I was building my brand when I realized wait a minute something's happening this Gary Vee thing can pop off Before I get everybody else to like come and team up with me I want to understand first me what the do I give a about because just I want to be famous and make money is Not like that's something that you do But it's not who you are and first I want to say like why is this all happening so a lot of why talk and Then the way I started building my team was hiring people to do shit That I wasn't good at or I didn't want to do the first person I ever had to join me in my life was an admin Administrator, that's right because I had no clue how to manage my time like I was trying to I was saying yes to everything And then like nine people would show up at the same place like I've a meeting with you But you know I didn't write dad was all in a dome and I was good at it until it got so big Literally no bullshit three people would show up at because I was building my brand of my dad's liquor store and then kind of Starting to come over in New York Jersey, New York doing my thing literally one day three people showed up on The same day and they're like yo, I've got a meeting yo I got a meeting yo got a meeting and I remember I'm like I'm losing because it cuz I'm very Compassionate and empathetic and I what I was most upset about is like I don't want these people to feel like I'm big timing them It's why I hate being late Especially back then I was just on the come up especially now where I got a little something I know what people are thinking that I think my time is more valuable than theirs So my biggest anxiety is being like two minutes late to a zoom or something because I hate that feeling anyway, regardless First admin because I had to organize my shit and Then then I just needed someone to like help me Andy K Who's doing my v-friends thing with me right now came in as an intern and was to help me with my book Jab jab jab right hook and I saw he had a little something and I was like wait a minute Maybe I could do something and I was like, you know what I got to make more content I started putting a little team together Andy then D Rock came India Steve Unwin Zach boy Tyler they just started happening and so early early on it was somebody Filming whatever I was doing like Dustin's doing now at the time It was a show like the ask Gary V show like I'll do a show on YouTube and put it out And you guys and gals need to put it on YouTube Record it and put on YouTube and record it and put on a podcast And then it started building and then Instagram got more important We started thinking about the how to be great at Instagram had to be great at it all I was always doing me on Twitter. I was always doing the tween I was always replying because I wanted to be in the trenches and the dirt and so after admin it became people to scale What I wanted to put in the world the production team behind me living my life Which then cultivated in them literally following me 24-7 and filming me I did daily me for five years that really took me to a different place and so we keep building I keep thinking about what am I not good at what don't I like when you start making paper and you can start Deploying it because the first seven eight years of Wine Library TV my friend I didn't have the money to build a team. Yeah, so I had of course I had I could be I'm all strategist I want to do everything it seemed like there's also I couldn't afford it I couldn't be a I had a fun once you start affording it everyone where you got a little bit of paper The biggest mistake people that start to pop off get a brand deal to the is they want the money To buy like a this yeah, and a this What they should be doing is taking that money early on and hiring the people to help them do What they do great and to scale them The kid that makes 200,000 which is a ton of money year one when they popped whatever it is ads from Tiktok and YouTube or a brand deal or what up speaking or but whatever it is that kid that goes from zero 200k He or she don't forget. It's a hundred K after taxes 130 whatever it is he or she always levels up lifestyle before they level up organization That kid needs to realize no no no at that 130 let me get in a 40k employee because that 130 can be 390 next year But what they do is they buy shit They buy shit and I don't listen especially knowing your story. I grew up in very humble surroundings I know all those kids. I was in that I get when you never had it Yeah, the thirst for it. I get it. My thing is you can have more of it if you can hold your breath 12 more months 12. I love you for that Double it up another 12 months triple up like there's like I said something once in one talk I've never repeated it, but I'm gonna repeat it There was some sort of thing and they're like kid was like I want a Porsche I'm like I'm like and it was talented. I was like bro. You could buy the whole Porsche company But the quickest way that that won't happen is you focusing on buying just one Porsche right now People take chips off the table too soon That's major and the real and by the way then that gets me into the real major Why because they want to flex on someone flexing is everything because they because that girl hurt They broke up with him and so now he's gonna show he's paid and she's up Yeah, right because his teacher said he was gonna be a garbage man, and he's like yo You Mrs. Thompson because his daddy said you ain't never gonna mount to nothing just like me And he's like nah dad you look at my beamer. I get it. It's real, but it doesn't make it right and This is why I love the world we live in us too We didn't have platforms 30 years ago Ain't no producers or Hollywood or the establishment putting us on to have a million people watch But now us too because of our earth we earned our audience and the internet is democratized Over the next however amount of time millions of people over the next decade will watch this video and One kid is gonna hear one thing out of our mouths knowing us and sure he's gonna be like Beth and they change that's why church mattered. That's why parenting mattered That's why scripture mattered like it's all communication and I continue to be compelled to do like this For one person on the other side of these cameras to be like Actually, that's right That's what I'm doing and then getting the emails in the DMs or in the street and saying thank you I live for that shit. I love that and I'm happy to be with you because you do that as well Which is why I don't know I don't know if I've ever answered a text faster than the other day when you hit me I walked out of a board meeting I walked out of the board meeting I'm like yo, and he's like can we chop it up. I'm like cool you podcast 100% so thank you for having me now. What's the importance of diversifying your content. I Love you for that clearly. Maybe you've been you know, I've been a little bit loud about this last 60 days I'm writing a new book next year. It's gonna be called day trading attention So I've been in it trying to teach everybody how to win on every platform tick-tock YouTube because social media is the current Place where attention is if the metaverse comes I'll be telling you what to do in those headsets I don't care where attention is cable TV 20 years ago I'd be writing books like cable TV 40 years ago regular TV regular TV 80 years ago radio had a hack radio. I just want to know where the attention is Spotify rap caviar is important today. It used to be called TRL. It used to be called the source Yeah, I used to be like I don't how mighty said I don't give up. I'm agnostic to what platform has the attention I just want to figure out where it is. I want to be great at it I don't hear social media. I hear tick-tock and then I double-click tick-tock regular post tick-tock live Different I don't hear LinkedIn. I'm not just where you put your resume. No, no, I hear that's a social network double-click There's regular posts. There's video. There's written word. There's pictures. This is science. It's skill. So Diversifying content is the number one reason that the person on the other side of this video right now is not popping off Like she he wants to people get stuck in ruts They got something that worked for them or they're comfortable with and they're posting the same shit They posted five years ago on Instagram even though a ton of people are now on tick-tock and Instagram So there's less it's different. Mm-hmm, and we've already seen all that from you and They get tired. We all grew up with that was hot as And then three years later was less hot because we got it. That's why Madonna was a beast She was like, oh, I got you four years now. I'm gonna put I'm a material girl now Let me go on a cross and some done. I'm gonna do this and I'm gonna be vogue and she just kept mixing at the top, right? We understand and by the way, we see that all the time Like there's the people that have one pitch and they're hot for three years and we never heard about them again Right and then there's people that are icons. Why because they diversified their content as major now content I Always say to myself Do I got content or I'm just documenting my journey because I'm a little issue wherever you recorded or not So what's the difference between content and Documenting the journey. Yeah, there was a moment. There was a kid in here. It was a big moment for me It exploded for me. We're just shopping and I just because thank God I was filming back there And I just said he's like I don't know what to make I said document. Don't create Right people have shoot days. I'm an influencer. I'm on today. I'm gonna make stuff. That's commercials. That's TV That's fine. By the way, that works for a lot of people People like you and me and a lot of people out there. We should be documenting Not creating right? We should because what we do is just who we are It's you know, the best you ever said the best I ever said it's lost. I Said some to my sister the other day. I'm like, I wish that was feel like like it's so the difference is Not a lot the key for everyone is to be self-aware of who they are Some people this is what blew me away. Maybe this hit you too It's my life started changing I started rubbing elbows with different kind of people like yo Some of these comedians and actors like suck in real life But in the context of doing it for film they're beasts and then I did enough TV and different I'm like, oh this slow you go do a movie All right back in the trailer for three hours, you know for other people we like it raw clean authentic no bulls with it Like that works for us. So for everybody on the other side, there's two groups There's the people that should do it the actors way like they should make studio proper They need to know they think they need to memorize their lines and then there's us more improv or more SNL Then we are feature film Right improv live life on stage You know in the kitchen around a dinner table chopping stoop life. It's that shit. And so cool like neither is better The key is does everyone on the other side of this know who they are and are they trying to force it? One of the things that was crazy and this will make sense to you When we grew up being a rapper an athlete was like We didn't grow up where the entrepreneur was there was no me 30 years ago It's crazy to me that kids look up to me because I didn't grow up having that when I saw when I saw business people when I was Coming up like new like successful business, but the face of that was Bill Gates the nerdiest dude I'd ever seen in my life. I didn't want to be that right, you know I and so like, you know, what what's just so crazy Is ebbs and flows so for me the reason I tell people be self-aware figure out who you are The world might come to you. I Lived in an era where all my friends parents told all my friends to stop playing video games It's a waste of time if one of those parents said go all in my homie might have been the Tony Hawk of video games Do you understand that if somebody in the 80s or 90s had a parent that said go all in? This is it go all in and they just went all in and when I say all in get great at it But also get loud about it try to be on TV Try to be in newspapers. They would have been the Tony Hawk of video games and they'd be getting paid Unlimited amount was crazy is that our parents wanted them to be a doctor to get paid 200,000 was was crazy is my cousin Jamal he had gave me his GT performer Right. I'm looking at rad. You remember rad. I'm riding around and I'm doing all these tricks myself up trying to do That I don't know nothing about but I'm like damn and for those who don't know GT performer was like Did he listen you this was the bike of all bikes it was like with trekkers a G Performer was on another level go Google that this was it I'm talking about the the tricks that it had everything on it. This was the bike of the bikes So I got that he gave it to me. It's like here man. I don't want us here My homie Saeed at the time he had one so we ride me doing all this done, but it was like Nobody encouraged that was like that was great. That was like have fun. Don't take this serious. You're not gonna be Tony Hawk You're not gonna be You know all these Rob daredeck. You're not gonna be nothing. We didn't have that We didn't have the extreme sports and then you look up years ago. I'll look up. I'm sitting in the cell I'm looking on cribs Hold up Rob daredeck. This is his house. He got a dirt pike in the back He got you looking out. You remember they had all the extreme sports guys on cribs, and I'm like He owned a mountain in Arizona From riding a bike riding a dirt bike. We never knew this Well, you know that the 1982 NBA finals the 1982 NBA finals Lakers Sixers Did not it one of the games I think game six did not air in real time on Television because that's where the NBA was it was on tape delay Damn now the 10th man on an NBA team just 40 years later is Getting paid 40 million a year because there's that much money in the NBA and there's only 15 players So it's not like baseball and football. Yeah, like literally if you're the ninth man on the Timberwolves in six years You're riches. I'm talking 40 You see some of the deals come dudes I'm like I follow basketball and you see five years 140 like Who is I never seen so like so nobody bought his jersey by the way 1957 if you're a pilot you're famous as an astronaut in 1970 you're Is you're Kim Kardashian and the rock and Kevin Hart in one Changes now now you walk right by the pilots be you be in the airport. They be walking by nobody paying attention They got the white shirts. They walk about this is do they got your life ready? I got another one pilot used to be here cook used to be the help of the help of the Chef is on now the chef is famous as famous and nobody pilot. We hate them. We're like, where were you? Right like so they come across the speaker. Oh man. What the Chains and this is why why are we talking about this for the last five minutes? I Have no idea what the year into as you watch this you might collect stamps because your great-granddad He did and nobody has for the last 20 years But you might be that person that gets us all onto stamps, right? You might like like shit changes Shit, you might be from the Caribbean and your style of food is not popping here Well, guess what? Nobody knew what the Taco Bell was 40 years ago in America easy and if you go way back Pizza and French like people like pizza was like yo, those are the foreigners trying to put us on the pizza Now it's the like and by the way Mexican food is like like and Mexican food and sushi Japanese run shit non Exist is running is one of them runs it. So what I'm saying is You can die on someone else's thesis or you can die on your own and with the internet and take your one tick-tock away I saw some dude because I'm doing looking at something who makes animals out of cotton candy Like he's a cotton candy artist like you know killing it 2.5 million followers 50 million views and I'm just like this dude was making $500,000 a year on a couple cotton candy brand deals and a couple of cotton candy dude hoodies And he does cotton candy animals cotton candy 30 years ago that dude is getting paid $17 an hour at a carnival. Yeah Changing don't miss your shot Whatever you're about be about that go hard at it for as long as you can and then if you gave it a 710 year Try it didn't work out then you can get a regular job then you can fold it in But like people give up too soon and they're embarrassed of their interests That's probably the best thing that happened in hip-hop culture in the last 20 years When we were coming up if you didn't have Timbo's and a starter jacket You you'd have an auntie in the hood and claim you were from there because you visited her once If you lived in a middle-class neighborhood because everything was hard hard hard, right people you know this people made up Where they were from yeah, just because they'll do that shit though, right? Remember like people were like yo, I'm from Crenshaw. I'm like no no your aunt lives in Crenshaw You visit her for a week in the summer You live in a solid solid suburban town in LA But when you came to college then you had to show that you were heart that like it's crazy now And it has started to happen with like I remember when Bentley with the umbrellas. Yeah, and I was like something's happening, right? And then you I mean Yachty and Tyler the creator those dudes couldn't win in 94 Like you had to be one way One way one way and so now it's wide open wide open. You can do thank God Thank God people are always focused on what's worse Better go talk to your grandparents ask them if it's better or worse And it's way better But I you know, I remember we didn't handle remote controls. You had to turn the TV You had to turn it you only had like three channels You didn't like everything is right now and it's like when I got out of prison. I was like It's a miracle. It was like It was game time because Because to be able to walk around with a satellite in your pocket. First of all, let's super come listen You got a super computer in your pocket. You could travel the world with this You can do everything you attach a debit card to this you could buy anything you go anywhere You get any information I guess me and you can sit here right here today So you know what let's start a company call. What look around just gonna have people looking around on the way Go go daddy look around get somebody you'll set the site up real quick get a landing page look and just have people look You know, it's crazy now. It's zero dollars and zero cents even that cost nine dollar like again We got fortunate we came from such humble beginnings like I remember like in college because I had a hundred dollar bill We could buy a video game. I was like Bill Gates. Yeah With a hundo now, how much is this seven six five? How much is this? 1100 no Regardless people like I'm poor. I'm like you have a thousand dollar phone. Yeah You bought seven dollar coffee She got crazy. Mm-hmm people got confused. Yeah People don't realize the power of simplicity and humility and not meeting Every like I just wish people would spend more time with 80 90 year old people. I think people got life a little confused right now. There's there's so Focused on what they don't have they don't have the capacity for the gratitude of what they do have starting with health Because it's a red regardless. I know unlimited people with 10 figures 20 figures 10 Let me do it right seven figures a million eight figures nine figures in their bank account and they've got 18 months to live And they're not happy. Mm-hmm that hundo million ain't doing shit for you if you're Wrapping it up because you're terminally sick. So every day you wake up and you and the people you love are good you're good and What oh Gary you don't get I get FOMO why cuz somebody has a Lamborghini The fact I got to do with you ain't got nothing to do with you as if somebody else's joy and flowers are taken out of your joy or flowers Yeah, I Hate that you know, and you know what I believe in I always believe in this and I tell people this you got in this What I believe six twelve eighteen twenty four Six months twelve months eighteen months twenty four months. I don't care who you are If you say if I say to myself, you know what I'm gonna take this the Sharpie right here and I'm gonna be the number one seller of Sharpies. I'm a hose. I'm gonna just sell Sharpies. All I'm gonna do is sell markers It's evil gonna be that six that twelve that eighteen and twenty four that I'm gonna be pop And I'm gonna be known as a Sharpie man all over the world. I'm gonna do the I'm gonna document it I'm gonna do my stuff whatever Everybody sit back and what I got what I call you got jumpers out here I'm selling Sharpie. Oh, but this dude's selling merch. That's poppin. Let me jump over there. Oh Cannabis crypto real estate. Oh, let me just and what happened is the number what happened when your blessing come arrive Like here I come I was waiting for you you to over there now Here you go You would have been a Sharpie man if you just stuck to this with everybody else is doing and just say it Think about it So many people waste so much time in 24 months doing a bunch of shit and jumped all over the place if they were to One thing lock that in got the finance and then you know, you know branch out But nobody stayed you know why why they're chasing paper. Yeah, that's the problem The number one way to not have paper is to chase it mm-hmm Real talk because if you chase what you like and or what you know, you're good at Self-awareness of skill or self-awareness of joy Somebody might some people end up like me where you're good at something and you love it Right mm-hmm basketball just cuz I'm looking at the garden and it's over your shoulder It blew me away in my late 30s when I realized some athletes didn't give a fuck about the sport I was like what I was like cuz I love sports so much. I was like wait. You don't love playing ball And and the part what you know these early meanings I had when I started figuring out they're like nah It was just my way out. I was like damn Right, are you good and then I was like, oh, that's why some dudes are the most talented in the world and don't make it because they don't love it and When people put Kobe or other people on a pedestal because that man loved it more than anything Of course he when AI is like, you know, and then we go to the club and Kobe's in the gym I know why the same reason I was in the office last night at 10 p.m. I'm not in the office last night at 10 p.m. Because I need to make another dollar I'm in it because I like this more than watching Netflix or the game Chopping up we're getting drinks. This is more fun for me Work and so when I think about the reason so many people don't achieve what you just broke down brilliantly Is because the sole reason they did crypto they did cannabis. They did sneakers. They did fashion I got a t-shirt brand. I'm into real estate now. I'm an expert on this now is they thought that this was gonna be the thing That got them the paper instead of realizing either pick something you love You know many people are a teacher they love it more than life and they're not gonna get paid like that It's just not the way the system works But what we don't talk enough about is how many human beings make 71,000 a year and are happy We don't we don't talk about it and it's real and they're like, ah, I hate when people in comments Like don't say that you trying to hold me down bro. First of all, I Don't give a let's start with that. I'm not trying to hold you down or try to build you up I can't control you. I Don't know you I'm just saying things that I'm observing. I just know an obnoxious amount of people who are wealthy as fuck and miserable as fuck And I know obnoxious amounts of people who do not have a lot of money who are smiling 360 days a year Yeah, so can we just have that combo? Yeah, and I believe this You make money changing the game Not following it. Yeah, that's right Real real listen real money when you change the game when you stick and say, you know what? Oh, nobody doing this and I remember I came over from jail I'm doing videos and I would get calls from people and I was living in my grandma middle room right thing I'm told the walls is that I'm right next to nanny twin size bed same as in prison. What year is this? 2017 I come on February 18 2017. I'm rabie home for seven years. So listen I'm in there and I never forget my grandma She just I know she thought I was crazy I should be in there laughing because I used to get phone calls and people say message Yeah, what's the name? It's talking about you They said you crazy running down the street doing the videos and all that and I'll be in there cracking up and then he But I'm just I'm why I'm laughing at something nanny and she didn't understand I was laughing because I was like, yes, I got these motherfuckers ain't nobody on what I'm on y'all think I'm crazy Y'all lost by time y'all catch up. I'm gonna be out of here. I'm like, yes I got you everybody's love because everybody wanted to be cool. See, let me explain something to you Realized something more than anything if I didn't realize nothing is that for me growing up a lot of people ain't see this movies I'm looking at Steve. I'm looking at I'm looking at Bill I'm looking at all the great people everybody's making some great stuff cuz I'm looking at Kays I'm looking at different people and I'm saying oh Y'all don't even understand right now is revenge of the nerds is over guys all that cool You can't monetize cool. It's only momentarily. It's a feeling. It's a moment. It's a party. It's a song, but it's not It's not every day It's not gonna be that every day thing because once you go to the party once you go to the event once you shoot the video once you get the club The cool down right there. You gotta work. It's like we got to get to the real grind You got to get to the real dedication and you got to be able to execute in this world in order to win All that other than a the thinkers run the world the people that's gonna think the people that's gonna sit The people that's gonna create they're gonna win everybody else is gonna be sent back to them. Oh, I'm cool I'm partying. I was here. Okay. You took a picture and now the picture is over It's over. You did all that to build up. You said, let me go get these clothes. Let me go to this club Let me drink this liquor. Let me take these pictures in the next morning. You wake up hammered And it was over it was all for a picture and then you got people out here to sit back Utilizing people these illusionary lifestyles and utilizing them as measuring sticks on social media say oh my life ain't nothing That was a one second picture talk That might not even be his Lamborghini Like you could just go anywhere rent cars. You can rent cars The bigger question is why are you using other people's lives as a validation point to your own? Yep, like I'm telling y'all right now. We are putting youth on a pedestal these young kids. They know technology better On some Nana Let's just do it right here We have to get back to respecting our elders. Yes on some real talk We're sitting on people because of technology now that lived life Yeah, like I can sense that we're about to get back to it a little bit I think if everybody spent a little less time looking at 20 year olds making paper and spent a couple more hours With their grandparents or the grandparents friends even better if it's not your family because it's not as loaded, you know People are just confused like again the thought that you have like Blaming people like I love when people like it's all the celebrities faults I'm like, don't watch them Where's the accountability if you feel that you're depressed because celebrities are flexing on social media Don't consume social media and start it starts subscribing and start paying attention to the people that's in our families The elders in our communities that really done it day one because I was talking to my grandma and this is the classic most things She's her name. Her name is lowest people's nanny. So nanny. I'm talking to nanny. She's 89 years old, right? Nanny said can we get nanny on the podcast? Yeah, I don't know man. Nanny don't like the camera. She don't like the digital stuff Nanny, can you just be behind the scenes and just talk? Wisdom, she's gonna tell it. I just want the wisdom. I'm gonna tell you this table wisdom. I got it one time Nanny, what's going on? I said where you at? She said I'm downtown. I said, okay You don't I said you drive to what nanny tied new balances up and she would jump on the train and go downtown Don't and leave a car park. So I say nanny. Did you drive? I always ask these guys She said no, I'm a driver. I caught the train. I'm the so later on I talked to I said, man You gotta you keep you know being a where calm down. She said she said she said Wallace Let me tell you something if you stop moving you stop moving baby. He said all my friends and stop moving he stopped dead She never stopped moving. That was the most powerful wisdom. It's part. I mean, it's just powerful I believe it because I never looked at when I looked at the neighborhood I'm like you're the oldest and your church you the oldest living member and around the neighborhood You're the oldest living living person in our whole community because nanny all we tired of sneaks up and we'll go She's for new balances. Yeah. Yeah, she's she best. Well, she mess you way new balance all type of and she just be out of here She'd be like she'd be like all right. I'll be like where you at nanny. Oh, I'm down. What's the name? I'm at the farmers market Did you bring your car? Nope, I caught this and she just like she just keep moving So it's like you said something is very important. We got to start subscribing to the people that already won in life She won already. She's a winner. I know what every 21-year-old influencer and social media is doing. They're playing high school They're just trying to win clout. Yeah, like by the way, I understand I think it's a piece of life. I understand how people do that But I know what they're all doing. And by the way, they can't help it. They're 21 What are we asking them for their children? So when people get mad at all these players like that kid Did that kid's 19 the what are you doing at 19? I love when all my boys talk sports and our sports threads like ah Jaffa up. I'm like, bro. I know you at 19 You were way worse and you didn't have the world looking at you or 250 million in the bank mother Yeah, and you were more fucked up shut your mouth. Yeah, but you did worse the hypocrisy These kids are children which goes back to the point. We're putting youth on a pedestal Everybody all of us trying to do this and osempic that of surgery. Everyone wants to be 20. I get it. Life is like fun It's nice to be you thought I get it But we've got it. So, you know, everything's best at balance We used to disrespect kids when we came up the game when you were 20 got to and got a new job You got to get coffee. You can't do anything else. You can't talk these 22-year-olds walk into the company They think they should be the vice president day one. I of the company. I get it I know what's happening, but that's on us. We've put youth to and I with youth heavy Yeah, but we've lost our balance. We put him on a pedestal just because they know how to use a iPhone And we've completely I mean the collective disrespect That society right now has for 75 to 100 year olds without an understanding We're acknowledging this deep wisdom the battle scars of living life the mistakes that they've learned from The place where they actually don't give a fuck anymore when you're 90 You're kind of not giving a fuck what people think about your fit. No, you don't care. You know what I mean? And so I just think we need to tap in way more way more To wisdom and so when I roll when I move Like what I'm in life walk in the street like especially at the airport is where I historically used to do it Like just sitting down next to somebody like I would literally be like, oh, there's a seat next to a 90-year-old I'd sit down and like remember because we've disrespected the elderly. They're thrilled when you engage You know and like they they're thrilled and they will engage and they will drop real wisdom I promise you the average 88-year-old at the airport in 15 minutes will give you more shit Then your stream will give you all year. Why you don't why you don't fly private jets I do sometimes and I do more now, you know, I held off because I never like the mistakes I make is I'm too back to balance my vulnerability is Back to like not wanting to be two minutes late. I'm so Associate of where I came from that I always viewed it as like I'm a sell-out. That's bougie You know Like I hate when people flex those kind of things because I don't think that brings value to people on social Like it just make like oh no Gary. It's inspiring. No, it's not it's making them feel shitty back to your point Like what are you contributing taking a selfie like so I kind of demonized it The reality is in last three or four years. My time has become so valuable. Yeah, that it's just good math for me now Like it's crazy to me that I'm in a place where I can afford a flight like that But if I don't and I do the commercial thing I'm gonna lose like what the fuck am I who you know becomes this thing where you start Realize that if you're gonna preach all the shit you're preaching right here You got to hold yourself accountable. I'm like who am I proving this shit to I'm playing this stupid game with myself of me holding on I've not like going there. Meanwhile. I'm just hurting myself. Nobody's winning my body's not winning my health My right like I'm not flexing it anyway, so nobody really I even felt uncomfortable even jump I'm a sad that you just asked that because I don't even really want to go there But it's just I do now, but I'll mix it up. Mm-hmm flight on Friday at LA commercial Let me ask you a question And this is a very important question that people need to know how old would you and do you remember the moment? Where your fucking button came on? Well, you didn't give a I hate this question because it's the right question. Yeah But again, this is where I Hate using me because I and I hate using luck. I said early why but man Between the DNA I was gifted when my mom and dad decided to have sex that night in 1975 February on their wedding night. I was mad. I was born nine months a day of my parents wedding night Yeah, yeah, my dad was 21 my dad my mom was 20. That's what happens, you know back in the old country Between the DNA that I got from my parents, which me and my siblings always laugh that like I took the best attributes from both of them Like I really got it like that that's luck that it wasn't me. That was that was them that moment Between my mom the way she parented me so it's not just you know, it's nature nurture, right? It's not only between the fact that I They're like my earliest memories are living in Queens in a studio apartment the size of this with eight family members But being happy so I grew up with so little But I was so happy. I learned by the time I was eight or nine that happiness was not associated with money and Then by not grab that Tyler report card top to be top check this out So I'm setting up your answer my guy. This is my report card from high school Wallo educate that yeah, bro It's speech a D speech. I'm one of the most highly paid public speakers a D. You had a D in speech Give it to wall English English a D German you got a F F health. You got a D Health you got a D well physical education you got a freshman year. What about sophomore year? You got a physical education again and junior year You got a physical education and senior year. You got a physical health. You got a health came back You got a B in film. You got a B in film. I mean you got a D in film concepts Criminal justice you got to see I cared about it before Alliance. What's up? Yes. Yo check this out Four years look at my GPA 1.67 look at my class rank 243 out of 254 God damn my man when I tell you my give no fucks button Got pressed in about fourth grade where I decided none of the opinions of the girls that I thought were cute and The guys that I thought were cool Nor my teachers nor my report card had any indication on what was I about? And I have no clue how that happened because if I did I package it and sell it to everyone on earth Because the last 40 years of my life or 37 if we're gonna be exactly the timing Have been very joyous because I tuned everyone out Everyone tune all the boys when you go through high school And you actually don't feel peer pressure and I knew it was happening because I felt it But when I got a little bit older and understand life a little more like yo that mentality is crazy Like when the girl that you think is the hottest the hottest is like hey You want to hang out this Saturday, and you're like no I'm doing a baseball card show Like you're in a you're like you're weird. Yeah, I was just in such a weird place like big Come in Monday morning everyone's talking about the biggest high school party I didn't even know and I was popular like really cuz I'm so like and I like people I knew ever I was good like that, but I was so like this That I come in Monday morning be like everyone's going crazy like Shane Madding big shout out Shane threw up on Hey Crowley and like people going crazy I didn't even know the party was going down and I was friends with everyone there and they probably told me But I was like this Saturday at the film sort of mall I'm gonna sell those Ken griffin junior rookie cards that I popped off from the kid like I was so The only thing I ever gave about was the market the world. I give so much about what's going on behind this camera right now But equally I don't and that's the magic the reason I could be a public figure I've realized now why I keep moving is I don't see when when I post something all those go-to emojis I don't believe them. I Don't think I'm special. I'm aware of what I got not delusion I'm not trying to but but all those go-to emojis and I get plenty of them. Thank God. Thank you I don't believe them which sets me up for when someone says you'll fuck you. I Don't believe them either the mistake everyone's making right now in society is you want the accolades You live for the accolades you eat those accolades up But when the booing comes you're broke because you thought the cheering was right and I'm just Calm I'm in the middle. I'm wishing well for all of y'all But I'm just on my shit and I want good for everyone else. So when I see somebody doing it bigger than me I'm pumped when I saw you doing your thing. I'm just happy for everyone because everyone can eat The second I know someone can't win is the second they start telling me that someone else is eating their food I'm like you're done You're telling me you can't be on the top of the charts because Drake Talking about Talking about music like then I spice couldn't happen because Magna stallion happened But Meg couldn't happen because Cardi happened But wait Cardi couldn't happen because Nicky have like enough of this bullshit. My friends once and for all you want to be happier Start realizing that everything that isn't working is on you ain't no one taking your And the second you go there it's game over now you're on like oh wait I can do it because if you think LaBron is you up Then it's over you think he took your spot. You think no other black man can be Motivational you talking about yeah enough of this shit. There's unlimited unlimited opportunity But people aren't accountable. I Always say if somebody in the world has made it aka happy and successful that had your circumstances Your excuses void There's no rap. My mom is the greatest mom that ever lived I respect that other people could tie her if you feel that way about your mom's my mom lost her mom at five grew up in the Soviet Union Like this place on earth the North Korea of the time. We couldn't leave the country Her dad then goes to jail for 10 years when she's 10 She figured it out. Hmm So like I don't know like people are just always trying to explain to me why not I'm just like the second you like my favorite thing about life when people are like the algorithm social, right? The algorithms are so negative. I'm like cuz you're negative Come look at my algorithm Jets football a cat being saved out of a tree by a fireman my beautiful Because I'm not willing to let negative you find what you're looking for in life If you're hurt you're looking for bad Anti-sum black you just spend it all your time because they're trying to the world trying to sell you fear Yeah, yeah You get to decide in life I can go on the internet right now and in five seconds show you 50 things that are phenomenal I can go to Google happy news enter news boom Or I could show you 50 things are terrible conflict in the Middle East race in America the this 20 I mean, do you know how on tilt America's gonna be this year? You know how much I'm not looking forward to 2024. Just get me to January 25 Watching all of y'all beat each other up trying to convince each other to see the world exactly how you see it because of the way you grew up It's exhausting No compassion no empathy no capacity to understand why someone would see if you grew up in a deeply religious home in the south I Understand how you might have different opinions about religion and abortion I get it the same way that I grew up and went to Martin Luther King elementary school with an insane amount of diversity So I see it different We're allowed But right now we're like no I'm right. You're wrong and we're just fighting and fighting and fighting and fighting and negative and negative and negative and like I'm just in the cut trying to put out positivity and Being empathetic like I can't control everybody's outcomes. So I'm just gonna leave the deposits of good Hopefully some people will take it and run Just live life. That's what I'm talking about man. Gary Vee man. Where's Walo man? I appreciate you, bro I'm sure for you. Have you listen. This is the information man. Check us out. Where's Walo Gary Vee, and it's just like that