 What's up everybody once again it's Brandman Sean and this video is brought to you by BrandmanNetwork.com because I signed myself. Now it's about time I did this video because so many people have been asking me, yo Brandman how do we get on to TikTok, how do we make it make sense, it's a little different than Instagram and Twitter and the YouTube, well let's make this thing happen. I didn't ask me this when I did a video back in 2018 but I'm not going to trip on that, I'm not going to trip on that. What's important is people are now figuring out how irrelevant it is. Now again I was talking about musically and I was a big proponent of that and then when they merged with TikTok I really saw the potential of it but I'm not going to talk about why people were so slow to move on to it in this video and why that's relevant for you to figure out how you can hack it. But this is a four part series that we're doing on TikTok on this channel so you'll see me go into that in another video. Now to start this explanation off let's go into screen share Sean mode. Now first of all let's just start off with the fact that TikTok has its own language if you aren't familiar let's continue we're starting from ground zero. So first you have challenges, challenges is the big thing. Everybody is trying to get a challenge that goes trending or they're trying to leverage somebody else's challenge that takes off. Especially when you see the dance challenges if you can think of anything from the mannequin challenge to the soldier boy challenge to all of these different types of challenges that drives the actual TikTok platform. Another cool thing is the duets. Now duets are technically a form of challenge but it's definitely something more unique to TikTok that you don't really see on most other platforms except for Smule which is still underutilized. People still check out Smule y'all should definitely leverage that if you can. The duets actually allows you to do your video right with somebody else you can either collaborate with somebody else on TikTok and do it intentionally together that way or you can take somebody else's video as a challenge right and then when you take that video you add your own spice to it you're either acting to that video responding to that video and making it interesting and then a huge thing to understand is hashtags. Now of course you're already familiar with hashtags if you're familiar with social media but the thing is when it comes to TikTok they're extremely relevant. Now there's one huge major tip that I'm going to mention at the end when I get into five tips to leverage and grow your platform on TikTok but for right now let's just look at it this way. Understand that TikTok is still relatively new especially in certain areas right is one year old when we look at the American form of TikTok and the earlier you are in these platforms the more relevant hashtags are going to be. The reason for this is right now a lot of people are searching and using hashtags to find certain information to get into certain niches and it's going to remain a lot more relevant just because of the way that TikTok is set up Instagram and a lot of these other platforms have things that you forego over time as far as whether you use hashtags to get around or not hashtags are still just a relevant portion of a navigating TikTok so when you use hashtags on TikTok they really will help you gain a following far beyond what they do on Instagram and if you need help finding hashtags there's always these hashtag generators like seekmetrics.com and then the all hashtag.com I'll provide links to those in the description below just in case you need hashtag generators and I even did a quick Google just to see what would be top hashtags on TikTok and then I found this article that happened to have 100 hashtags listed you can Google this article if you want to I'm not going to actually put the link in the description because really in my opinion there's no articles that you're going to find that are extremely relevant when it comes to hashtags especially as they age hashtags and trends are most beneficial in real time and do understand when I'm talking about hashtags it kind of goes hand-in-hand with trends because the trending hashtags on the platform often are challenges and other types of things that are moving quickly and just like anything else how you want to do a cover or anything like that while it's early on and join on a trend works exactly the same the other thing to keep in mind is yes there's all these hashtag finders and all these hashtag wizards like I mentioned but the biggest thing to really understand is tiktok is going to tell you what's trending tiktok is going to tell you the hashtags that are popping off at the moment you just have to go to the page and when you go to that search section it will show you that and it will be up to you to search and spend that time on a platform to see and get a verb a vibe of what's moving early so you can jump on it early and of course take advantage of it now I already know that some artists are wondering how do I upload my music on to tiktok though that's what I want to know and that answer is pretty simple remember this is a four-part series on tiktok we're gonna go over that actually in another video that's completely focused on it we're gonna have Kory do that and it's not just music though there's all types of sounds that you can upload on tiktok your own completely unique sounds you can bang on the chair and get that uploaded to tiktok if you want to is really what makes that platform so interesting but moving on beyond that know that you can make some money on tiktok in a way that you can't on instagram and a lot of these other platforms and that's by going live if you don't know how to go live all you have to do is click the button the plus button and swipe while you're live you can take donations from people who are watching just like twitch just like super chat on youtube and if you're wondering how much money does tiktok take because of course they're not gonna let you make money and them not make money they take 50% now how I feel about the number that's not what this video is about you can decide how you feel about the number however it is a way to easily and organically monetize your audience going live is a true stream for a lot of these influencers on that platform that can work well for you as well because I know a lot of people are wondering how do I get fans to another platform how do I get fans to a place where I can make money from them well this is it alright and the last thing before I get the five tips to grow your audience on tiktok is the for you page I cannot talk about tiktok without talking about the for you page it's a massive part of your success when it comes to tiktok so what's the for you page and why is it so powerful well let's start here what is the most powerful addictive distracting part of Instagram give you a cue I'll give you a few seconds one dose dress fear from six alright cool the most powerful addictive part of Instagram is the explore page and when you open up Instagram you see your feet based on the things that you follow and then you know if you want to you will go to the explore page if you're ready to dance that dance and fight that fight oftentimes I avoid that page because I don't want to get caught up the difference with tiktok is when you go to tiktok you essentially are opening the platform directly on to the explore page for you is their equivalent to the explore page and most people's goal is to get on the explore page on Instagram the same thing goes for the for you page it's algorithmically driven just like all of this other stuff and if you can get yourself on this page you will definitely get a lot of you's likes all that good stuff a lot of people attempt to get on this page by doing hashtag for you and people still do it to the extent where they feel like it is working everybody that I know who is doing it and has found success in actually getting on the for you page they still believe that there isn't a complete loss of hope when it comes to hashtag for you there is some relevance to it we'll see how long that lasts if there truly is at this time but if you want to get on the for you page it does help apparently to do hashtag for you and people also do hashtag for you page and then of course outside of the for you page if you want to get to your actual page based on the followers that you have then you just open up tiktok you see the for you page and while you're on the for you page if you swipe right bam there is your page based on the people you follow your news feed essentially and now for five tips to really keep in mind when you're using tiktok because they're going to be extremely valuable and number one is hashtags remember I mentioned that those hashtags are extremely important well a big tip to keep in mind is only three hashtags when it comes to tiktok no more than three I know on Instagram you might do like 50 little hashtags but that doesn't really work on tiktok I mean this is coming straight from the people at tiktok if you have certain conversations I've had certain conversations and yeah man no more than three and if you pay attention you can see that most people pretty much abide by that I've seen some people push it with like four maybe five every once in a while but most people understand that however tiktok has their algorithm set up that's how it goes now number two have your video be only about 11 to 15 seconds long I know that tiktok allows you to post for 60 seconds or if you don't know now you know but most videos that are really finding a lot of success are 11 to 15 seconds long of course you can always break out of that behavior but people seem to be you know addicted to that shorter period of things and a lot of things tend to be working I have seen a couple of channels I can't remember their name they did videos they were like 45 seconds 60 seconds close to that but it's not the norm on tiktok thirdly we get into just some regular social media internet stuff at this point have a great thumbnail have a great thumbnail you are able to choose your thumbnail in the same way you can on Instagram where you upload a video and then you choose your cover you can scroll to choose that you can do the same thing on tiktok super easy don't worry about it nothing too complicated number four have great lighting you need the clarity even if the video is like dingy or in the darkness it still needs to have a certain level of brightness for the clarity those things are just working everything you see working on tiktok it just has a certain level of feel I haven't really seen a lot of bad quality videos on tiktok at least not finding success where you might find random types of quality on instagram that find success and of course you can do anything on youtube as well but the thing is those are a lot more blog and just general content driven as well where a lot of this stuff on tiktok it's still more about the influencer the person and I guess that great lighting allows you to connect with that person a lot more and number five collab man collab is something we always talk about throughout social media regardless but it's just the fact that they allow you to do it a lot cleaner on tiktok when we think about the duet style that's something to truly leverage you can DM people and say yo y'all want to you want to collab with me and can we do a quick duet that is so much easier so definitely take advantage of that obviously you don't want to reach out to somebody that's too many levels up and might perceive it in a certain way but it is something to do so collab collab once again this is video number one in a four-part comprehensive series on tiktok not only just starting but how you really blow up we're going to get into the artist stuff later because i know you guys are interested in that and also if you're interested in doing campaigns with your music to really get traction on tiktok we do that at brand man network so you can check that out at the link in the description below how to go throughout that process this link is specifically for tiktok inquiries by the time i drop this video we'll probably have over 1000 tiktok influencers in our database so if you're interested in getting connected through that check that link to go through the approval process and as always this video is brought to you by brandmannetwork.com because i sign myself artists who are in brand man network y'all know y'all have some kind of situation in this count when it comes to those tiktokers hit us up through the network and we can talk about that when that time comes it's still a process in other than that if you like this video go ahead like button if you like your mind's well share and if you're 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