 Water, it rains and runs into the street going somewhere. Most of us don't think about how we can use this resource to our community's benefit. In reality, water can be a community's unrealized resource for greater economic development. If you do it right, businesses and residents come to you. The quality of water that runs through your neighborhood reflects your quality of life. We recently did a survey talking about where does the water runoff go to? A lot of people don't know. Educational aspects are huge and every time somebody can see a practice in place and understand it, it definitely makes an impact as far as storm water quality is concerned. For Alabama, we have a unique opportunity to protect it and preserve it before it becomes a problem. People pay water bills, people pay sewer bills, nobody pays a storm water bill. So it's an infrastructure component that we need to manage appropriately. If there was a question there, how do you engage younger people to have that passion? To let them play in the rain. Technology is changing. There are new ways to protect water quality and plan for community development. We'll introduce you to design tools for engineering, vegetation concepts for low impact development practices, and case studies of communities that have done it right. We'll show you how storm damage, abandoned brown fields, and railroad tracks can be transformed into signature assets for your community. When it's done right, natural resources are protected and your community is perceived as beautiful, innovative, and inviting. Water can mirror the personality of your community.