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Published on Jun 24, 2012
Lisa McGuigan shares her interesting journey as a 'big fish' under the wing of her family wine label, and of taking on the 'big fish' and succeeding with her new wine label - Lisa McGuigan Wines. This video also includes a Q&A of all speakers from the event.
About the Bankwest Connect Series event - Competing against the big fish:
With an experienced line-up of presenters, including Lisa McGuigan (McGuigan Wines), Antoine Montard (McKinsey & Company) as well as Bankwest's Ian Corfield, attendees were presented with key strategies that various businesses have employed to compete against their 'big fish' - the stories of success and the unique approaches in tackling the larger players head on.