 What makes pocket ace so unique is that we're one of the few companies in the country that is really trying to, in a very data driven way, solve the problem of scalable content in the country for young people. So there's very little on TV and other traditional platforms for young people to watch and we are really understanding audiences all the way from urban to tier 3, tier 4 cities and providing them very relatable, shareable content across formats. What makes me so unique, that's a good question. I think I have spanned many different sectors in my career now in media before this as a social entrepreneur and before that in mainstream finance and before that as an engineer. So I think the belief that I can do anything has led me to have careers in these different sectors and I think that's one of the things that makes me unique. I think belief in fundamentals and an eye on the customer is very, very important. So we're in a country, we're very, very lucky to have an insane amount of opportunity. I mean, India being such a big country still feels like a small pond, right? And I think that is very, very lucky for us and that is the opportunity. So having the eye on the customer, being extremely customer centric, seeing what they want and providing that versus being led by top down factors in terms of what is going to attract the next round of capital, etc. I think being customer focused is going to create the next round of entrepreneurs and also lead to the betterment of the country. I would like to tell new age entrepreneurs that believe in yourself, know your sector inside out and believe in your ability to predict how your sector is going to grow and what is going to come next. Many people are going to tell you to follow fads, you know, this is what is getting funded, X and Y, X is what is getting, you know, what is attracting funding, but I think it's very important because you know your sector best. So have that belief and educate people around you rather than the other way around.