 So let's talk about the response to emotional bids because this is where the magic happens. When we are presented with an emotional bid, the mindset to take, the response you should have is a we or an us response. That fully accepts, appreciates, and allow the other person to feel good that you recognize and understand that emotional bid. So when someone offers up that story or what someone offers up what they're excited about, if you could say, well, we're going to have to do more of that, or we're going to have to go here and you can connect yourself to that emotional bid at the start of that relationship, that friendship at the start of that connection, that person feels a different level of connection with you than if you just say, cool, yeah, totally, I agree.