 There are more brands advertising in Super Bowl 58. Kawasaki and Duolingo are joining the showdown with their first ever Super Bowl spots. Alpha Cosmetics is making their national debut after last year's sticky regional spot. Kia, DoorDash, and Uber Eats are back for another go round. Booking.com is returning to the field for the third year in a row. And to celebrate their 75th anniversary in the US, Volkswagen is making their return to the field after a decade. Hellman's just revealed that Kate McKinnon is starring in this year's spot. BetMGM released a teaser with Tom Brady and Vince Vaughn. I'm sorry, can we hold this for a second? Tom, do you mind being an angel and sliding over just the thing? And one more big step, right there, and perfect. And Pringles is featuring a mysterious mustachio celebrity. Who do you think is behind the mustache? Woo! The ad competition is heating up. We'll be keeping you posted on all the ads as the big game approaches. Because here at Ad Week, these ads are literally our Super Bowl. Wait, did somebody put something in my face?