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De Beers: A Diamond is Forever

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Published on May 23, 2007

"With every waking moment, love grows."

Featuring the remake of Cat Stevens' "How Can I Tell You?" by Cat Power's Chan Marshall.

Why advertise the firm when one controls ~70% of the world's diamond supply?

(For more information, visit http://www.theatlantic.com/doc/198202... .)

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