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General Motors talks affordable in-car infotainment - CES 12 - EETimes

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Published on Jan 17, 2012

Pandora internet radio may seem like a rather recent phenomenon, a start-up borne of the last couple of years, but the company has actually been working on its highly advanced music selection algorithm for 12 years. The company counts 125 million listeners in the U.S. and is rapidly expanding its reach.

The Music Genome Project, the founding notion behind Pandora, was designed by the firm's Chief Musicologist Nolan Gasser, who believed musical attributes, like genetic traits, could be isolated and analyzed in order to create a better understanding of the whole entity. In biology, this entity is the human being, in musicology, it is a song, made up of a multitude of characteristics like chords, lyrics, harmonies, instrumentation and much, much more.

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http://www.eetimes.com

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