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Published on Jul 22, 2010
Dean Outhouse looks for a better way to keep driveways clear of snow and ice. That led him to Magic Salt, a product that makes road salt more effective by greatly lowering its freezing point to -35 AND less corrosive by forming a kind of chemical coating around the caustic effects of salt and water. In finding and using Magic Salt Dean and wife/ business partner Jessi Outhouse live up to the goals of the Green Alliance, in which they and production company, Now or Never Media, are business partners.